---
title: "Minnie Mouse Birthday Party Supplies — $834K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/minnie-mouse-birthday-party-supplies"
last_updated: "2026-08-11T06:07:42.803Z"
locale: en
meta:
description: "Niche score 61/100 · $834K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $834K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Minnie Mouse Birthday Party Supplies — $834K/yr Amazon US Niche (2026) - Flapen"
---
# **minnie mouse birthday party supplies**
**Worth a look**
Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 74Growth 22Conversion 29Competition 95Returns 58Price range 75Avg price 80Brand share 95Review moat 73Quality gap 24
**Competition**
**Great****20%**
top-5 click share — an open shelf
**Brand share**
**Incredible****39%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$16.88**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.99–$45.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$834K**
$834K/yr · 2.1M searches
**Review moat**
**Good****583.47**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-7.0%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, minnie mouse birthday party supplies is a $834K/yr Amazon United States market (2.1M searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Jan. Verdict: Worth a look — 61/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **minnie mouse birthday party supplies market data**
- **Units sold / yr**
- **50K–60K**
- avg 500–750/product
- **Revenue / yr**
- **$844K–$1.0M**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#1,245**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.
**Brands**
**55 **▼falling
**Sellers**
**89**
**Top-5 brand share**
**39%**
Top 20: 78%
**Top-5 click share**
**20%**
Top 20: 58%
**Open market**
**57%**
- Disney11% - Nyhpar11% - TREANY7% - Amscan6% - Glad5% - DaeSichi4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.0% search growth over the last 90 days.
60K40KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/minnie-mouse-birthday-party-supplies/trend)
## **Top minnie mouse birthday party supplies search terms**
- **minnie mouse birthday decorations**1.3M/yr-5.8%1.5% conv. - **minnie mouse party decorations**130K/yr-9.8%1.5% conv. - **mini mouse birthday decoration items**107K/yr-15.3%1.3% conv. - **minnie mouse birthday**93K/yr+0.9%1.2% conv. - **minnie mouse decorations**71K/yr+1.6%1.4% conv. - **minnie mouse 1st birthday decorations**48K/yr-3.6%0.7% conv. - **minnie mouse 2nd birthday decorations**48K/yr-2.0%1.2% conv. - **minnie mouse party**47K/yr-12.0%1.0% conv. - **minnie mouse birthday banner**39K/yr+1.4%1.0% conv. - **minnie birthday decorations**35K/yr-8.3%2.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/minnie-mouse-birthday-party-supplies/search-terms)
## **Top minnie mouse birthday party supplies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$17K4%$33K6%$50K8%$67K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pink 2nd Birthday Party Supplies Oh Twodles Girl Second Party Decorations Includes Happy Birthday Banner Hanging Swirls Tablecloth Cake Cupcake Toppers Bow Foil Balloon Latex Balloons**Nyhpar**$20.86**4.7★323 rev](https://www.amazon.com/dp/B0F4CY4BC9) [2**Kesfey 3 Packs Minnie Mouse Tablecloth 54 x 108 Inch Pink Polka Dot Table Cloths Disposable Plastic Pink Waterproof Picnic Table Covers Pink and White Dots Minnie Tablecover for Birthday Party**Kesfey**$8.83**4.8★2,233 rev](https://www.amazon.com/dp/B0CFD69VKC) [3**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 8-9Y**Disney**$24.92**4.6★1,002 rev](https://www.amazon.com/dp/B0G4LYXPKY) [4**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 4-5T**Disney**$23.95**4.6★1,002 rev](https://www.amazon.com/dp/B0G4LFSG4W) [5**Swinnet 20 Pack Mouse Ears Solid Bow ears Headband for Birthday Party Supplies and Mouse Themed costume Cosplay Decoration Pink**Swinnet**$18.00**4.8★1,410 rev](https://www.amazon.com/dp/B0DJ6MQ138)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cartoon Party Supplies Cute Mouse Birthday Party Decorations Include Happy Birthday Banner Balloons Cake Toppers cupcake decorations Tablecloth Hanging Swirls Plates and Napkins**STONEGLOW**$25.87**14 rev6mo ago](https://www.amazon.com/dp/B0GHVKV8MH) [**Minnie Birthday Party Supplies 93 pcs Party Decorations include 6 Different Style Paper Plates 2 Large Tablecloth Happy Birthday Banner Napkins and Cups for Boys Girls Decor Serve 15+ Guest**DaeSichi**$19.11**15 rev6mo ago](https://www.amazon.com/dp/B0GF24QV1L) [**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 8-9Y**Disney**$24.92**1,002 rev7mo ago](https://www.amazon.com/dp/B0G4LYXPKY) [**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 4-5T**Disney**$23.95**1,002 rev7mo ago](https://www.amazon.com/dp/B0G4LFSG4W) [**Pink Mouse 3rd Birthday Party Supplies Three Years Old Girl Bow Party Decorations 3 Includes Happy Birthday Banner Hanging Swirls Tablecloth Cake Cupcake Toppers Bow Foil Balloon Latex Balloons**Nyhpar**$19.75**88 rev10mo ago](https://www.amazon.com/dp/B0FSQYWZ31)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pink Birthday Party Decorations Kit Cartoon Birthday Supplies Includes Happy Birthday Banner Foil Balloons Tablecloth Backdrop for Adult Themed Party Supplies**Generic**$17.89**3.9★**▲ 270%**](https://www.amazon.com/dp/B0GYP4PMB6) [**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 4-5T**Disney**$23.95**4.6★**▲ 268%**](https://www.amazon.com/dp/B0G4LFSG4W) [**62 Psc For Minnie Birthday Party Supplies Set Pink Theme with Banner Plates Cups Utensils Napkins Tablecloth**TREANY**$19.95**4.5★**▲ 268%**](https://www.amazon.com/dp/B0GK7H98LF) [**Disney Minnie Mouse Toddler to Teen Girl Dresses Ruffle Short Sleeve Tutu Polka Dot Tulle Skirt Summer Mesh Clothes Birthday Party Outfit Flower Girl Dress Decoration Pink 8-9Y**Disney**$24.92**4.6★**▲ 244%**](https://www.amazon.com/dp/B0G4LYXPKY) [**62 Psc For Minnie Birthday Party Supplies Set Pink Theme with Banner Plates Cups Utensils Napkins Tablecloth**DIOSN**$19.98**4.3★**▲ 213%**](https://www.amazon.com/dp/B0GS2152TV)
**~~View all trending →~~**
## **What buyers say about minnie mouse birthday party supplies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“good quality set that looks good”*
**Value For Money**11%
*“Excellent value”*
**Size-Overall**10%
*“True to size”*
**Advertised Vs Actual Product**9%
*“Exactly as pictured”*
**Color**8%
*“Color is accurate”*
**Design-Overall**6%
*“The design is beautiful”*
**Durability**4%
*“Cute and durable”*
**Assembly/Installation**4%
*“Easy to set up”*
**Ease Of Use**3%
*“Makes hanging them a lot easier”*
**Gifting Purpose**2%
*“These gift boxes are adorable”*
### **What buyers complain about **
**Size-Overall**16%
*“Runs a little big”*
**Quality-Overall**12%
*“Very cheap quality”*
**Smell**6%
*“plastic scent to them”*
**Inflation/Deflation**6%
*“i couldnt inflate them”*
**Durability**6%
*“Fell apart”*
**Advertised Vs Actual Product**5%
*“FALSE ADVERTISEMENT”*
**Adhesion/Stickiness**5%
*“Adhesive wouldnt stick they kept falling down every 15min”*
**Value For Money**4%
*“Overpriced”*
**Color**3%
*“Colors did not match”*
**Assembly/Installation**2%
*“Time consuming to put together”*
### **Top return reasons **
**Size-Overall**42%
**Value For Money**13%
**Color**10%
**Quality-Overall**6%
**Advertised Vs Actual Product**6%
**Defective Material/Parts**3%
**Material Quality**2%
**Adhesion/Stickiness**2%
**Length**2%
**Functionality-Overall**1%
## **Common questions**
- **Is minnie mouse birthday party supplies profitable to sell on Amazon United States?**
- The niche generates $834K/yr across 86 tracked products. 9 of 23 products launched in the last 360 days are still selling. 90-day search growth is -7.0%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the minnie mouse birthday party supplies niche?**
- 55 brands and 89 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 39% of demand.
- **What do buyers complain about in minnie mouse birthday party supplies?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 2.7%.
- **When does demand for minnie mouse birthday party supplies peak?**
- Demand peaks in Jan; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the minnie mouse birthday party supplies niche?**
- Listings span $4.99–$45.64; the average listing price is $16.88 (sweet spot $15–$100). The average incumbent carries 583 reviews — the moat a new listing must climb.
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