[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-home-kitchen-mattress-protector":3,"research-sidebar-rollups":921},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":48,"baselines":88,"demand":93,"seasonality":408,"brandShare":421,"products":443,"feedback":680,"searchTerms":838,"related":887,"lastUpdated":36},"8a734ec840d389110880787a4c326f0a","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":31,"unitsSoldMin":28,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":44,"avgBrandAgeMonths":45,"avgSellerAgeDays":46,"top20ClickShare":47,"top20BrandShare":29,"primePct":29,"oosRate":31},21168961,12021214,1.1903,0.1403,0.0783,0.5041,0.775,4.57,45401,22.49,11.22,36.88,26,1000000,1,0.0174,0,"mattress protector","mattress-protector","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fmattress-protector","Mattress Protectors & Encasements","2026-07-29T23:05:01.83746+00:00",14,12,21,[],17,40000,50000,22490000,52,169,0.9404,{"score":49,"verdict":50,"components":51},62,"launch",[52,57,60,64,67,70,73,78,81,84],{"key":53,"score":54,"weight":55,"raw":56},"marketSize",100,0.15,21168961.15,{"key":58,"score":59,"weight":55,"raw":18},"growth",43,{"key":61,"score":62,"weight":63,"raw":19},"conversion",78,0.1,{"key":65,"score":66,"weight":55,"raw":20},"competition",58,{"key":68,"score":69,"weight":63,"raw":21},"brandShare",46,{"key":71,"score":72,"weight":63,"raw":22},"qualityGap",30,{"key":74,"score":75,"weight":76,"raw":77},"reviewMoat",2,0.05,45401.35,{"key":79,"score":80,"weight":63,"raw":30},"returns",80,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",94,{"key":85,"score":86,"weight":76,"raw":87},"priceRange",83,0.852689010132502,{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.42,24.38,0.0215,115062,{"points":94,"droppedPartialWeek":407},[95,98,101,104,107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,158,161,164,167,170,173,176,179,182,185,188,191,194,197,200,203,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,293,296,299,302,305,308,311,314,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404],{"week":96,"volume":97},"2024-08-04",242164,{"week":99,"volume":100},"2024-08-11",237309,{"week":102,"volume":103},"2024-08-18",240862,{"week":105,"volume":106},"2024-08-25",232745,{"week":108,"volume":109},"2024-09-01",233989,{"week":111,"volume":112},"2024-09-08",232801,{"week":114,"volume":115},"2024-09-15",203482,{"week":117,"volume":118},"2024-09-22",201003,{"week":120,"volume":121},"2024-09-29",205310,{"week":123,"volume":124},"2024-10-06",202107,{"week":126,"volume":127},"2024-10-13",251002,{"week":129,"volume":130},"2024-10-20",192197,{"week":132,"volume":133},"2024-10-27",186949,{"week":135,"volume":136},"2024-11-03",188129,{"week":138,"volume":139},"2024-11-10",198706,{"week":141,"volume":142},"2024-11-17",210118,{"week":144,"volume":145},"2024-11-24",232193,{"week":147,"volume":148},"2024-12-01",261858,{"week":150,"volume":151},"2024-12-08",231743,{"week":153,"volume":154},"2024-12-15",188977,{"week":156,"volume":157},"2024-12-22",184307,{"week":159,"volume":160},"2024-12-29",189653,{"week":162,"volume":163},"2025-01-05",236268,{"week":165,"volume":166},"2025-01-12",205716,{"week":168,"volume":169},"2025-01-19",200000,{"week":171,"volume":172},"2025-01-26",194826,{"week":174,"volume":175},"2025-02-02",193712,{"week":177,"volume":178},"2025-02-09",197262,{"week":180,"volume":181},"2025-02-16",192244,{"week":183,"volume":184},"2025-02-23",219695,{"week":186,"volume":187},"2025-03-02",211141,{"week":189,"volume":190},"2025-03-09",205829,{"week":192,"volume":193},"2025-03-16",199024,{"week":195,"volume":196},"2025-03-23",197188,{"week":198,"volume":199},"2025-03-30",204016,{"week":201,"volume":202},"2025-04-06",203606,{"week":204,"volume":205},"2025-04-13",191628,{"week":207,"volume":208},"2025-04-20",183304,{"week":210,"volume":211},"2025-04-27",187482,{"week":213,"volume":214},"2025-05-04",197825,{"week":216,"volume":217},"2025-05-11",195912,{"week":219,"volume":220},"2025-05-18",198664,{"week":222,"volume":223},"2025-05-25",213005,{"week":225,"volume":226},"2025-06-01",227909,{"week":228,"volume":229},"2025-06-08",213650,{"week":231,"volume":232},"2025-06-15",209421,{"week":234,"volume":235},"2025-06-22",224067,{"week":237,"volume":238},"2025-06-29",229536,{"week":240,"volume":241},"2025-07-06",231569,{"week":243,"volume":244},"2025-07-13",383209,{"week":246,"volume":247},"2025-07-20",236979,{"week":249,"volume":250},"2025-07-27",242841,{"week":252,"volume":253},"2025-08-03",256031,{"week":255,"volume":256},"2025-08-10",256284,{"week":258,"volume":259},"2025-08-17",253098,{"week":261,"volume":262},"2025-08-24",254388,{"week":264,"volume":265},"2025-08-31",243851,{"week":267,"volume":268},"2025-09-07",245783,{"week":270,"volume":271},"2025-09-14",223583,{"week":273,"volume":274},"2025-09-21",223222,{"week":276,"volume":277},"2025-09-28",225483,{"week":279,"volume":280},"2025-10-05",225427,{"week":282,"volume":283},"2025-10-12",268118,{"week":285,"volume":286},"2025-10-19",219789,{"week":288,"volume":289},"2025-10-26",211380,{"week":291,"volume":292},"2025-11-02",213852,{"week":294,"volume":295},"2025-11-09",231549,{"week":297,"volume":298},"2025-11-16",236993,{"week":300,"volume":301},"2025-11-23",258556,{"week":303,"volume":304},"2025-11-30",287010,{"week":306,"volume":307},"2025-12-07",265078,{"week":309,"volume":310},"2025-12-14",217884,{"week":312,"volume":313},"2025-12-21",206321,{"week":315,"volume":316},"2025-12-28",205004,{"week":318,"volume":319},"2026-01-04",255598,{"week":321,"volume":322},"2026-01-11",234981,{"week":324,"volume":325},"2026-01-18",224702,{"week":327,"volume":328},"2026-01-25",213728,{"week":330,"volume":331},"2026-02-01",202546,{"week":333,"volume":334},"2026-02-08",206423,{"week":336,"volume":337},"2026-02-15",198644,{"week":339,"volume":340},"2026-02-22",232087,{"week":342,"volume":343},"2026-03-01",229665,{"week":345,"volume":346},"2026-03-08",230060,{"week":348,"volume":349},"2026-03-15",214672,{"week":351,"volume":352},"2026-03-22",212171,{"week":354,"volume":355},"2026-03-29",205666,{"week":357,"volume":358},"2026-04-05",211661,{"week":360,"volume":361},"2026-04-12",200742,{"week":363,"volume":364},"2026-04-19",208315,{"week":366,"volume":367},"2026-04-26",210227,{"week":369,"volume":370},"2026-05-03",222219,{"week":372,"volume":373},"2026-05-10",217174,{"week":375,"volume":376},"2026-05-17",219928,{"week":378,"volume":379},"2026-05-24",231353,{"week":381,"volume":382},"2026-05-31",253105,{"week":384,"volume":385},"2026-06-07",227696,{"week":387,"volume":388},"2026-06-14",220223,{"week":390,"volume":391},"2026-06-21",234095,{"week":393,"volume":394},"2026-06-28",344033,{"week":396,"volume":397},"2026-07-05",232457,{"week":399,"volume":400},"2026-07-12",248767,{"week":402,"volume":403},"2026-07-19",250856,{"week":405,"volume":406},"2026-07-26",254790,false,[409,410,411,412,413,414,415,416,417,418,419,420],0.9872377475013332,0.9183554815846967,0.9434764927491357,0.8928345031050559,0.9686705697285252,1.058841811311234,1.1637114448401027,1.1016312199075269,0.9912679216864592,0.9822898711530853,1.0223031887747789,0.9694855871508605,{"top":422,"otherBrandCount":441,"otherClickShare":442},[423,426,429,432,435,438],{"brand":424,"clickShare":425},"BEDLORE",0.2691,{"brand":427,"clickShare":428},"Utopia Bedding",0.2608,{"brand":430,"clickShare":431},"PlushDeluxe",0.1039,{"brand":433,"clickShare":434},"SPRINGSPIRIT",0.0734,{"brand":436,"clickShare":437},"GOPOONY",0.0679,{"brand":439,"clickShare":440},"Amazon Basics",0.0587,8,0.16620000000000001,[444,455,463,473,483,491,501,511,521,531,539,550,560,571,581,592,599,610,620,630,640,650,660,670],{"asin":445,"title":446,"brand":424,"imageUrl":447,"price":448,"rating":449,"reviews":450,"clickShare90":451,"clickShare360":452,"launchDate":453,"amazonUrl":454},"B0C1NNYJGB","BEDLORE Waterproof Mattress Protector Queen Size Mattress Pad Noiseless with Deep Pocket 6-18 Depth Soft Breathable Dirt-Proof Bed Mattress Cover Washable for Home Bedroom Hotel (Gray)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41z4Wtj-dOL.jpg",25,4.6,23362,0.1721,0.1815,"2023-04-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1NNYJGB",{"asin":456,"title":457,"brand":430,"imageUrl":458,"price":26,"rating":449,"reviews":459,"clickShare90":431,"clickShare360":460,"launchDate":461,"amazonUrl":462},"B07HC2WHS1","PlushDeluxe Bamboo Waterproof Mattress Protector Queen Size Ultra Soft","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51StTuW8djL.jpg",42286,0.0795,"2017-03-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07HC2WHS1",{"asin":464,"title":465,"brand":427,"imageUrl":466,"price":467,"rating":449,"reviews":468,"clickShare90":469,"clickShare360":470,"launchDate":471,"amazonUrl":472},"B00NESCOY0","Quilted Fitted Mattress Pad Queen Mattress Protector Topper with Deep Pocket Stretches up to 16 Inches Machine Washable Mattress Cover by Utopia Bedding (White)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41UnKywxkzL.jpg",18.75,158993,0.0917,0.1106,"2014-09-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00NESCOY0",{"asin":474,"title":475,"brand":433,"imageUrl":476,"price":477,"rating":478,"reviews":479,"clickShare90":434,"clickShare360":480,"launchDate":481,"amazonUrl":482},"B08BBZKSTS","Queen Mattress Protector Waterproof Cover Absorbent Fitted Sheet up - 18 Deep Pocket Mattress Cover Queen Size Bed Sheets Terry Machine Wash Protection Mattress Protector","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41QD34LZo1L.jpg",11.36,4.5,17914,0.0817,"2020-06-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08BBZKSTS",{"asin":484,"title":485,"brand":424,"imageUrl":486,"price":487,"rating":449,"reviews":450,"clickShare90":488,"clickShare360":489,"launchDate":453,"amazonUrl":490},"B0C1NM42PN","BEDLORE Waterproof Mattress Protector Queen Size Noiseless Mattress Pad with Deep Pocket 6-18 Depth Soft Breathable Bed Mattress Cover Washable for Home Bedroom Hotel (White)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41WZQl+cxuL.jpg",25.56,0.063,0.0216,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1NM42PN",{"asin":492,"title":493,"brand":427,"imageUrl":494,"price":495,"rating":478,"reviews":496,"clickShare90":497,"clickShare360":498,"launchDate":499,"amazonUrl":500},"B00MRHA96O","Queen Size Mattress Protector Waterproof Premium 200 GSM Terry Mattress Cover Soft & Breathable Bed Cover Fitted Sheet Style Stretchable Deep Pockets 17 by Utopia Bedding (White)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51dkXxkZatL.jpg",17.93,104639,0.0581,0.1024,"2014-08-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00MRHA96O",{"asin":502,"title":503,"brand":436,"imageUrl":504,"price":505,"rating":449,"reviews":506,"clickShare90":507,"clickShare360":508,"launchDate":509,"amazonUrl":510},"B0B2WM5CJP","GOPOONY Waterproof Mattress Protector Queen Size Fits Deep Pocket White","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41MPr7XqidL.jpg",26.43,17468,0.0478,0.0541,"2022-06-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0B2WM5CJP",{"asin":512,"title":513,"brand":439,"imageUrl":514,"price":515,"rating":478,"reviews":516,"clickShare90":517,"clickShare360":518,"launchDate":519,"amazonUrl":520},"B0DQKXZHPG","Amazon Basics Waterproof Mattress Protector Fitted Secure Protection Queen White","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Fc0SK1QGL.jpg",12.77,1147,0.0471,0.0213,"2025-07-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DQKXZHPG",{"asin":522,"title":523,"brand":427,"imageUrl":524,"price":525,"rating":449,"reviews":526,"clickShare90":527,"clickShare360":528,"launchDate":529,"amazonUrl":530},"B00U6HREPQ","Utopia Bedding Queen Mattress Protector Zippered 100% Waterproof Bed Bug and Dust Mite Proof Mattress Encasement Absorbent 6 Sided Mattress Cover","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51K6Dx6tDWL.jpg",23.95,132636,0.0457,0.0521,"2015-03-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00U6HREPQ",{"asin":532,"title":533,"brand":427,"imageUrl":534,"price":535,"rating":478,"reviews":496,"clickShare90":536,"clickShare360":537,"launchDate":499,"amazonUrl":538},"B00MRH9NCK","Twin Size Mattress Protector Waterproof Premium 200 GSM Terry Mattress Cover Soft & Breathable Bed Cover Fitted Sheet Style Stretchable Deep Pockets 15 by Utopia Bedding (White)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F5170tdy-8GL.jpg",11.96,0.0433,0.0466,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00MRH9NCK",{"asin":540,"title":541,"brand":542,"imageUrl":543,"price":544,"rating":449,"reviews":545,"clickShare90":546,"clickShare360":547,"launchDate":548,"amazonUrl":549},"B003PWNH4Q","SafeRest Waterproof Queen Size Mattress Protector - Fitted with Stretchable Pockets - Machine Washable Cotton Blend Mattress Cover for Bed","SafeRest","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F513NZzAAndL.jpg",36.22,280383,0.0414,0.0655,"2010-06-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB003PWNH4Q",{"asin":551,"title":552,"brand":553,"imageUrl":554,"price":555,"rating":449,"reviews":556,"clickShare90":557,"clickShare360":30,"launchDate":558,"amazonUrl":559},"B0D1XG6D6Z","MEELUS Padded Queen Mattress Protector Breathable Waterproof Mattress Pad Cover Fitted Deep Pocket 8-21 Soft Noiseless Mattress Cover Washable Cooling for Home Hotel Bedroom White","MEELUS","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F413KTctgVAL.jpg",25.91,3487,0.0332,"2024-04-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D1XG6D6Z",{"asin":561,"title":562,"brand":563,"imageUrl":564,"price":565,"rating":478,"reviews":566,"clickShare90":567,"clickShare360":568,"launchDate":569,"amazonUrl":570},"B0BXWG6F6J","MUXHOMO Premium 100% Waterproof Queen Size Mattress Protector Breathable Mattress Cover Queen Size Bed Cooling 3D Air Fabric Bed Pad Cover Deep Pocket 8-21","MUXHOMO","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F4167kO23erL.jpg",16.44,8799,0.0217,0.0236,"2023-03-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BXWG6F6J",{"asin":572,"title":573,"brand":436,"imageUrl":574,"price":575,"rating":449,"reviews":576,"clickShare90":577,"clickShare360":578,"launchDate":579,"amazonUrl":580},"B0F7QVCWF1","Waterproof Queen Size Mattress Protector with Deep Pockets Gray","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F511CldgJZrL.jpg",20.68,1079,0.0201,0.0122,"2025-05-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F7QVCWF1",{"asin":582,"title":583,"brand":584,"imageUrl":585,"price":586,"rating":449,"reviews":587,"clickShare90":588,"clickShare360":589,"launchDate":590,"amazonUrl":591},"B0CYC6GH4Z","OhGeni 100% Waterproof Mattress Protector Queen Size Mattress Soft Pad Pet Hair & Bedwetting Resistant Cooling Breathable Fitted Sheets Washable Bed Cover Over 99 Count Hex Bumps","OhGeni","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F511yvrsKO9L.jpg",21.4,4230,0.0145,0.02,"2024-05-31","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CYC6GH4Z",{"asin":593,"title":594,"brand":424,"imageUrl":447,"price":595,"rating":449,"reviews":450,"clickShare90":596,"clickShare360":597,"launchDate":453,"amazonUrl":598},"B0C1NQZDYH","BEDLORE Waterproof Mattress Protector King Size Mattress Pad with Deep Pocket 6-18 Depth Soft Noiseless Dirt-Proof Bed Mattress Cover Washable for Home Bedroom Hotel (Gray)",27.46,0.0137,0.0098,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1NQZDYH",{"asin":600,"title":601,"brand":602,"imageUrl":603,"price":25,"rating":604,"reviews":605,"clickShare90":606,"clickShare360":607,"launchDate":608,"amazonUrl":609},"B07Y363ZRQ","Moonsea Queen Size Mattress Protector Waterproof Mattress Cover Protector Smooth Top Mattress Protector for Kids Breathable Skin Friendly and Noiseless Fitted Sheet Queen Size Polyester","Moonsea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Q3sJCiPzL.jpg",4.4,7849,0.0135,0.0126,"2019-09-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07Y363ZRQ",{"asin":611,"title":612,"brand":584,"imageUrl":613,"price":614,"rating":478,"reviews":615,"clickShare90":616,"clickShare360":617,"launchDate":618,"amazonUrl":619},"B0D9N3CHX8","OhGeni Waterproof Mattress Protector Queen Size Mattress Pad Fitted with Deep Pocket 6-18 Breathable Noiseless & Soft Washable Dirt-Proof Mattress Cover for Home Bedroom White Daybed Cover","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F516x0-agM4L.jpg",13.42,2157,0.013,0.0144,"2024-09-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D9N3CHX8",{"asin":621,"title":622,"brand":427,"imageUrl":623,"price":624,"rating":449,"reviews":625,"clickShare90":626,"clickShare360":627,"launchDate":628,"amazonUrl":629},"B0F1G4J1VC","Utopia Bedding Waterproof Mattress Protector Queen Size (Gray) Premium 3D Air Soft Fabric Mattress Cover Fits 17 Inches Deep Breathable Fitted Style with Stretchable Pockets","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51BAJcNBT4L.jpg",18.53,1903,0.0117,0.0062,"2025-03-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F1G4J1VC",{"asin":631,"title":632,"brand":439,"imageUrl":633,"price":634,"rating":478,"reviews":635,"clickShare90":636,"clickShare360":637,"launchDate":638,"amazonUrl":639},"B01KBKHTES","Amazon Basics Waterproof Breathable Mattress Protector Queen Size 18 inch Deep Machine Washable White","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41CmtGhGXbL.jpg",17.55,9390,0.0116,0.0139,"2016-12-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01KBKHTES",{"asin":641,"title":642,"brand":424,"imageUrl":643,"price":448,"rating":644,"reviews":645,"clickShare90":646,"clickShare360":647,"launchDate":648,"amazonUrl":649},"B0C9MK32CZ","BEDLORE Waterproof Mattress Protector Noiseless Queen Size Mattress Pad with Deep Pocket Fitted Up to 6-18 Soft Breathable Dirt-Proof Bed Mattress Cover Washable Bedroom Hotel (Gray)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51XGytMf5-L.jpg",4.7,9429,0.0114,0.0074,"2023-06-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C9MK32CZ",{"asin":651,"title":652,"brand":427,"imageUrl":653,"price":654,"rating":449,"reviews":655,"clickShare90":656,"clickShare360":657,"launchDate":658,"amazonUrl":659},"B01E02DU0U","Utopia Bedding Waterproof Mattress Protector Queen Size Bed Premium 200 GSM Bamboo Viscose Cooling Mattress Cover Soft and Breathable Fitted Style with 17 Inches Deep Stretchable Pockets","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51YsYsD8+aL.jpg",19.2,60994,0.0103,0.0057,"2016-04-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01E02DU0U",{"asin":661,"title":662,"brand":663,"imageUrl":664,"price":665,"rating":478,"reviews":666,"clickShare90":667,"clickShare360":606,"launchDate":668,"amazonUrl":669},"B073ZY6XH3","EASELAND Queen Size Mattress Pad Cotton Pillow Top Mattress Topper White","EASELAND","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41E6b61CD0L.jpg",36.52,116917,0.0099,"2017-07-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB073ZY6XH3",{"asin":671,"title":672,"brand":673,"imageUrl":674,"price":624,"rating":449,"reviews":675,"clickShare90":676,"clickShare360":677,"launchDate":678,"amazonUrl":679},"B071VHCJ3B","Bedecor Queen Waterproof Mattress Protector Pee Proof Cotton Terry Cover","Bedecor","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41mEQSuLCjL.jpg",20148,0.0095,0.0065,"2017-05-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB071VHCJ3B",{"love":681,"hate":751,"returnReasons":816},[682,689,696,703,710,717,724,731,738,745],{"topic":683,"percentOfMentions":684,"verbatims":685},"Size-Overall",0.1843,[686,687,688],"Awesome Fit","fits snug","Easy to fit",{"topic":690,"percentOfMentions":691,"verbatims":692},"Quality-Overall",0.15259999999999999,[693,694,695],"Nice quality mattress cover","Amazing quality","High Quality mattress cover",{"topic":697,"percentOfMentions":698,"verbatims":699},"Comfort-Overall",0.07730000000000001,[700,701,702],"Comfortable and easy to use","Extremely comfortable","Comfortable sleep",{"topic":704,"percentOfMentions":705,"verbatims":706},"Value For Money",0.06570000000000001,[707,708,709],"Money well spent","Great Buy","Excellent value",{"topic":711,"percentOfMentions":712,"verbatims":713},"Soft Feel",0.0576,[714,715,716],"And soft","Soft and fluffy-","Soft fabric",{"topic":718,"percentOfMentions":719,"verbatims":720},"Water Resistance",0.0524,[721,722,723],"Definitely Waterproof","Completely waterproof","Water proof mattress cover",{"topic":725,"percentOfMentions":726,"verbatims":727},"Advertised Vs Actual Product",0.044000000000000004,[728,729,730],"Better than expected","As Described","As advertised",{"topic":732,"percentOfMentions":733,"verbatims":734},"Foam",0.0345,[735,736,737],"Excellent mattress pad","Very nice quality mattress pad","Great Mattress Topper",{"topic":739,"percentOfMentions":740,"verbatims":741},"Cushion",0.0223,[742,743,744],"Perfect cushion for my bed","Nice cushioning","added the right amount of cushion",{"topic":746,"percentOfMentions":489,"verbatims":747},"Washability",[748,749,750],"Easy to wash","Great quality cover that holds up in the wash","Washes well",[752,758,765,772,778,784,791,797,803,809],{"topic":718,"percentOfMentions":753,"verbatims":754},0.2465,[755,756,757],"NOT WATER PROOF","Not Water Proof","Not water resistant",{"topic":759,"percentOfMentions":760,"verbatims":761},"Thickness",0.0643,[762,763,764],"It is thick","It is not as thick as it looks","Its not as thick as I would have hoped",{"topic":766,"percentOfMentions":767,"verbatims":768},"Leak-Proof",0.059500000000000004,[769,770,771],"LEAKED","Leaked through","It leaks",{"topic":690,"percentOfMentions":773,"verbatims":774},0.0518,[775,776,777],"the quality is cheap","Overpriced for the quality","Bad quality",{"topic":683,"percentOfMentions":779,"verbatims":780},0.040999999999999995,[781,782,783],"Quite small","Too big","Too short",{"topic":785,"percentOfMentions":786,"verbatims":787},"Functionality-Overall",0.032,[788,789,790],"Did not work","Didn't work as expected","This doesn't work well at all",{"topic":725,"percentOfMentions":792,"verbatims":793},0.0316,[794,795,796],"False advertising","False advertisement","Looks nothing like the picture",{"topic":798,"percentOfMentions":568,"verbatims":799},"Material Quality",[800,801,802],"Flimsy material","Poor material","Cheap material",{"topic":804,"percentOfMentions":568,"verbatims":805},"Moist\u002FDry",[806,807,808],"Mattress was dry","Does not hold in much moisture","Takes forever to dry in the dryer",{"topic":810,"percentOfMentions":811,"verbatims":812},"Durability",0.0197,[813,814,815],"Not durable","Fell apart","Falls Apart",[817,819,821,823,825,828,830,832,833,836],{"reason":683,"pct":818},0.33390000000000003,{"reason":798,"pct":820},0.11199999999999999,{"reason":725,"pct":822},0.0722,{"reason":704,"pct":824},0.0584,{"reason":826,"pct":827},"Thin",0.0499,{"reason":690,"pct":829},0.042699999999999995,{"reason":739,"pct":831},0.0333,{"reason":759,"pct":831},{"reason":834,"pct":835},"Noise Level",0.0331,{"reason":718,"pct":837},0.033,[839,843,848,853,858,863,867,872,877,882],{"term":32,"volume":840,"growthQoq":841,"conversionRate":842},3180434,0.2807,0.0328,{"term":844,"volume":845,"growthQoq":846,"conversionRate":847},"queen mattress protector",2004402,0.1918,0.1194,{"term":849,"volume":850,"growthQoq":851,"conversionRate":852},"waterproof mattress protector",1841644,-0.0646,0.0324,{"term":854,"volume":855,"growthQoq":856,"conversionRate":857},"mattress protector queen size bed",856066,-0.004,0.081,{"term":859,"volume":860,"growthQoq":861,"conversionRate":862},"queen size mattress protector",580199,0.4493,0.1069,{"term":864,"volume":865,"growthQoq":866,"conversionRate":518},"mattress cover",717491,0.2543,{"term":868,"volume":869,"growthQoq":870,"conversionRate":871},"mattress cover queen size bed",473987,0.0022,0.0755,{"term":873,"volume":874,"growthQoq":875,"conversionRate":876},"waterproof mattress protector queen",287112,0.0867,0.0938,{"term":878,"volume":879,"growthQoq":880,"conversionRate":881},"queen mattress cover",354311,0.1563,0.0771,{"term":883,"volume":884,"growthQoq":885,"conversionRate":886},"mattress protectors",235792,0.1115,0.0163,[888,895,900,905,911,916],{"title":889,"href":890,"score":891,"verdict":892,"marketSize":893,"growth90":894},"graduation centerpieces for tables 2023","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fgraduation-centerpieces-for-tables-2023",74,"watch",368222.35,2.2877,{"title":896,"href":897,"score":891,"verdict":50,"marketSize":898,"growth90":899},"artificial hanging flowers for outdoors","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fartificial-hanging-flowers-for-outdoors",1154873.26,0.7726,{"title":901,"href":902,"score":891,"verdict":892,"marketSize":903,"growth90":904},"5th grade graduation decorations","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002F5th-grade-graduation-decorations",149219.88,6.6669,{"title":906,"href":907,"score":908,"verdict":892,"marketSize":909,"growth90":910},"4th of july party supplies","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002F4th-of-july-party-supplies",75,240275.58,11.721,{"title":912,"href":913,"score":908,"verdict":50,"marketSize":914,"growth90":915},"desk goose","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fdesk-goose",2185048.26,0.4069,{"title":917,"href":918,"score":908,"verdict":892,"marketSize":919,"growth90":920},"fall candles","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Ffall-candles",620395.33,1.5587,[922,929,936,943,946,953,960,967,974,981,988,995,1002,1009,1016,1023,1030,1037,1044,1050],{"nodeId":923,"label":924,"slug":925,"href":926,"nichesTracked":927,"marketSizeTotal":928},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":930,"label":931,"slug":932,"href":933,"nichesTracked":934,"marketSizeTotal":935},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":937,"label":938,"slug":939,"href":940,"nichesTracked":941,"marketSizeTotal":942},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":944,"marketSizeTotal":945},11250,6171847188,{"nodeId":947,"label":948,"slug":949,"href":950,"nichesTracked":951,"marketSizeTotal":952},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":954,"label":955,"slug":956,"href":957,"nichesTracked":958,"marketSizeTotal":959},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":961,"label":962,"slug":963,"href":964,"nichesTracked":965,"marketSizeTotal":966},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":968,"label":969,"slug":970,"href":971,"nichesTracked":972,"marketSizeTotal":973},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":975,"label":976,"slug":977,"href":978,"nichesTracked":979,"marketSizeTotal":980},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":982,"label":983,"slug":984,"href":985,"nichesTracked":986,"marketSizeTotal":987},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":989,"label":990,"slug":991,"href":992,"nichesTracked":993,"marketSizeTotal":994},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":996,"label":997,"slug":998,"href":999,"nichesTracked":1000,"marketSizeTotal":1001},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":1003,"label":1004,"slug":1005,"href":1006,"nichesTracked":1007,"marketSizeTotal":1008},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":1010,"label":1011,"slug":1012,"href":1013,"nichesTracked":1014,"marketSizeTotal":1015},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":1017,"label":1018,"slug":1019,"href":1020,"nichesTracked":1021,"marketSizeTotal":1022},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":1024,"label":1025,"slug":1026,"href":1027,"nichesTracked":1028,"marketSizeTotal":1029},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":1031,"label":1032,"slug":1033,"href":1034,"nichesTracked":1035,"marketSizeTotal":1036},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":1038,"label":1039,"slug":1040,"href":1041,"nichesTracked":1042,"marketSizeTotal":1043},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":1045,"label":1046,"slug":1047,"href":1048,"nichesTracked":441,"marketSizeTotal":1049},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":1051,"label":1052,"slug":1053,"href":1054,"nichesTracked":75,"marketSizeTotal":1055},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]