---
title: "Mason Jars — $13.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/mason-jars"
last_updated: "2026-08-10T22:10:02.976Z"
locale: en
meta:
description: "Niche score 65/100 · $13.2M/yr market · 14.4M searches/yr · $21.77 avg price. Clears our launch bar. Data updated Aug 2026."
"og:description": "Niche score 65/100 · $13.2M/yr market · 14.4M searches/yr · $21.77 avg price. Clears our launch bar. Data updated Aug 2026."
"og:title": "Mason Jars — $13.2M/yr Amazon US Niche (2026) - Flapen"
---
# **mason jars**
**Launch it**
A $13.2M/yr market growing +4.8% this quarter with returns at 2.0% — clears our launch bar.
Market size 100Growth 31Conversion 52Competition 83Returns 75Price range 81Avg price 92Brand share 81Review moat 24Quality gap 21
**Market size**
**Incredible****$13.2M**
$13.2M/yr · 14.4M searches
**Avg price**
**Great****$21.77**
avg listing price — sweet spot $15–$100
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$7.46–$50.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****2.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+4.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****5,404.69**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, mason jars is a $13.2M/yr Amazon United States market (14.4M searches/yr). The top 5 brands hold 54% of demand. Verdict: Launch it — 65/100.
Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mason jars market data**
- **Units sold / yr**
- **500K–600K**
- avg 8,000–10,000/product
- **Revenue / yr**
- **$10.9M–$13.1M**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#58**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **93%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **152 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**35 **▲rising
**Sellers**
**84**
**Top-5 brand share**
**54%**
Top 20: 89%
**Top-5 click share**
**32%**
Top 20: 70%
**Open market**
**42%**
- Ball26% - YINGERHUAN10% - Paksh Novelty7% - ComSaf6% - Miuyhji5% - NETANY5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +4.8% search growth over the last 90 days.
350K250KPrime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/mason-jars/trend)
## **Top mason jars search terms**
- **mason jars**4.6M/yr+4.6%3.4% conv. - **canning jars**1.0M/yr+57.9%2.1% conv. - **mason jar**1.1M/yr+2.1%3.8% conv. - **jar**755K/yr-0.5%0.6% conv. - **glass jars**822K/yr-13.7%1.0% conv. - **wide mouth mason jars**670K/yr+10.2%2.4% conv. - **jars**738K/yr+0.2%1.5% conv. - **glass jars with lids**553K/yr+48.0%1.1% conv. - **mason jars with lids**524K/yr+11.2%3.5% conv. - **jars with lids**582K/yr-16.5%1.3% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/mason-jars/search-terms)
## **Top mason jars products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$396K6%$792K9%$1.2M12%$1.6M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**YINGERHUAN Glass Regular Mouth Mason Jars 16 oz Clear Glass Jars with Silver Metal Lids for Sealing Canning Jars for Food Storage Overnight Oats Dry Food Snacks Candies DIY Projects (4PACK)**YINGERHUAN**$12.52**4.6★5,412 rev](https://www.amazon.com/dp/B08JLNHHZX) [2**Ball Jar Quilted Crystal Jelly (Case of 12) 8 oz**Ball**$12.01**4.9★1,473 rev](https://www.amazon.com/dp/B01LYV6CWZ) [3**Miuyhji 16 oz Wide Mouth Glass Mason Jars with Lids 6 Pack for Canning**Miuyhji**$20.84**4.5★1,234 rev](https://www.amazon.com/dp/B0CRD3XTHP) [4**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**4.7★3,380 rev](https://www.amazon.com/dp/B0FYHXMVGF) [5**NETANY 6-pack 16 oz Overnight Oats Containers with Lids Glass jars with Airtight Lids Wide mouth Mason Salad jars Glass Food Storage Containers for Snacks Yogurt Spice Sugar**NETANY**$19.69**4.7★4,221 rev](https://www.amazon.com/dp/B0CMQC79L4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**3,380 rev9mo ago](https://www.amazon.com/dp/B0FYHXMVGF) [**GLATABAM 16 oz 4-Pack Overnight Oats Containers with Lids**GLATABAM**$12.09**612 rev11mo ago](https://www.amazon.com/dp/B0FQ4RZYCB) [**Mason Jars 16 oz Overnight Oats Containers with Lids Glass Jar with Lid**SECLENT**$16.95**382 rev1y ago](https://www.amazon.com/dp/B0F4QF4D3Y) [**ComSaf 32 oz Wide Mouth Mason Jars 2 Pack Large Glass Jars with Lids**ComSaf**$11.61**1,315 rev1y ago](https://www.amazon.com/dp/B0F18D338Y) [**Ball - 32oz Wide Mouth Jars with Lids & Bands 12 Pack Jars Large Glass Mason Jar for Food Storage with airtight Lid 0.25 Gallon Glass Jar with Lid and Bands Set of 12**Ball**$34.93**449 rev1y ago](https://www.amazon.com/dp/B0DVLPR6CT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mason Jars 16 oz Overnight Oats Containers with Lids Glass Jar with Lid**SECLENT**$16.95**4.7★**▲ 217%**](https://www.amazon.com/dp/B0F4QF4D3Y) [**Ball Jar Quilted Crystal Jelly (Case of 12) 8 oz**Ball**$12.01**4.9★**▲ 206%**](https://www.amazon.com/dp/B01LYV6CWZ) [**Ball Wide Mouth Glass Mason Jars with Lids and Bands Used for Canning Pickling Juice Jam Jelly Pint Size 16 Ounce (Pack of 3)**Ball**$18.08**4.7★**▲ 170%**](https://www.amazon.com/dp/B07DPRLQJG) [**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**4.7★**▲ 134%**](https://www.amazon.com/dp/B0FYHXMVGF) [**GLATABAM 16 oz 4-Pack Overnight Oats Containers with Lids**GLATABAM**$12.09**4.7★**▲ 109%**](https://www.amazon.com/dp/B0FQ4RZYCB)
**~~View all trending →~~**
## **What buyers say about mason jars**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Solid quality”*
**Size-Overall**17%
*“Perfect portion size”*
**Advertised Vs Actual Product**11%
*“Gets the job done”*
**Value For Money**7%
*“Great deal”*
**Strength**6%
*“The containers are nice and sturdy,”*
**Ease Of Use**4%
*“Easy to handle”*
**Leak-Proof**4%
*“Does not leak”*
**Storage Capacity**4%
*“Easy to store”*
**Ease Of Cleaning**4%
*“It's easy to wash”*
**Durability**3%
*“holding up well”*
### **What buyers complain about **
**Size-Overall**16%
*“Small jars”*
**Durability**10%
*“Do not last”*
**Quality-Overall**7%
*“Cheap Quality”*
**Rusts/Corrodes**6%
*“Rusty Lids”*
**Value For Money**6%
*“honestly the price is a little too much”*
**Leak-Proof**6%
*“They leak”*
**Advertised Vs Actual Product**5%
*“False Advertisement”*
**Ease Of Use**5%
*“Hard to open”*
**Thickness**5%
*“could be a little thicker”*
**Strength**3%
*“not super sturdy”*
### **Top return reasons **
**Size-Overall**73%
**Value For Money**10%
**Advertised Vs Actual Product**6%
**Quality-Overall**2%
**Functionality-Overall**1%
**Leak-Proof**1%
**Material Quality**1%
**Ease Of Use**1%
**Smell**1%
**Weight Heavy**1%
## **Common questions**
- **Is mason jars profitable to sell on Amazon United States?**
- The niche generates $13.2M/yr across 58 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Launch it (65/100).
- **How competitive is the mason jars niche?**
- 35 brands and 84 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in mason jars?**
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 2.0%.
- **When does demand for mason jars peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the mason jars niche?**
- Listings span $7.46–$50.30; the average listing price is $21.77 (sweet spot $15–$100). The average incumbent carries 5,405 reviews — the moat a new listing must climb.
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