---
title: "Mason Jars 32 Oz — $1.4M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/mason-jars-32-oz"
last_updated: "2026-08-10T22:05:28.866Z"
locale: en
meta:
description: "Niche score 64/100 · $1.4M/yr market · 946K searches/yr · $23.71 avg price. Clears our launch bar. Data updated Aug 2026."
"og:description": "Niche score 64/100 · $1.4M/yr market · 946K searches/yr · $23.71 avg price. Clears our launch bar. Data updated Aug 2026."
"og:title": "Mason Jars 32 Oz — $1.4M/yr Amazon US Niche (2026) - Flapen"
---
# **mason jars 32 oz**
**Launch it**
A $1.4M/yr market growing +15.8% this quarter with returns at 1.7% — clears our launch bar.
Market size 84Growth 45Conversion 67Competition 71Returns 81Price range 80Avg price 95Brand share 74Review moat 24Quality gap 23
**Avg price**
**Incredible****$23.71**
avg listing price — sweet spot $15–$100
**Market size**
**Great****$1.4M**
$1.4M/yr · 946K searches
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$9.77–$37.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+15.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****5,017.14**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, mason jars 32 oz is a $1.4M/yr Amazon United States market (946K searches/yr). The top 5 brands hold 61% of demand. Verdict: Launch it — 64/100.
Data updated Aug 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mason jars 32 oz market data**
- **Units sold / yr**
- **50K–60K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$1.2M–$1.4M**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#123**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **97%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▲rising
**Sellers**
**54**
**Top-5 brand share**
**61%**
Top 20: 95%
**Top-5 click share**
**42%**
Top 20: 80%
**Open market**
**35%**
- Ball26% - Paksh Novelty17% - ComSaf8% - WELLIFE5% - STARSIDE4% - Galssmagic4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +15.8% search growth over the last 90 days.
23K18KSpike '24Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/mason-jars-32-oz/trend)
## **Top mason jars 32 oz search terms**
- **mason jars 32 oz**254K/yr+11.6%4.6% conv. - **32 oz mason jars**130K/yr+42.8%4.3% conv. - **quart mason jars wide mouth**50K/yr+100.8%3.5% conv. - **wide mouth mason jars 32 oz**54K/yr-0.9%5.1% conv. - **32oz mason jars**43K/yr+42.9%3.6% conv. - **32 oz mason jars wide mouth**55K/yr-16.8%5.7% conv. - **quart mason jars**46K/yr+20.8%3.9% conv. - **wide mouth jar**46K/yr-12.1%0.7% conv. - **wide mouth glass jars with lids**33K/yr+10.7%0.6% conv. - **32 oz mason jar**25K/yr+14.4%5.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/mason-jars-32-oz/search-terms)
## **Top mason jars 32 oz products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$68K10%$135K15%$203K20%$270K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**4.7★3,380 rev](https://www.amazon.com/dp/B0FYHXMVGF) [2**ComSaf 32 oz Wide Mouth Mason Jars 2 Pack Large Glass Jars with Lids**ComSaf**$11.61**4.6★1,315 rev](https://www.amazon.com/dp/B0F18D338Y) [3**Ball Glass Mason Jars with Lids and Bands Used for Canning Pickling Juice Jam Jelly (Quart 32 Ounce (Pack of 4))**Ball**$24.39**4.7★27,033 rev](https://www.amazon.com/dp/B0D6X6P9H6) [4**Ball Regular Mouth 32-Ounces Mason Jar with Lids and Bands Clear (Pack Of 2)**Ball**$15.45**4.7★11,768 rev](https://www.amazon.com/dp/B01N6QBJG0) [5**Ball - 32oz Wide Mouth Jars with Lids & Bands 12 Pack Jars Large Glass Mason Jar for Food Storage with airtight Lid 0.25 Gallon Glass Jar with Lid and Bands Set of 12**Ball**$34.93**4.6★449 rev](https://www.amazon.com/dp/B0DVLPR6CT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**32oz Wide Mouth Glass Mason Jars 2-Pack with Stainless Steel Split Lid**STARSIDE**$10.70**170 rev5mo ago](https://www.amazon.com/dp/B0GQTFXM5J) [**DicraoLea 12 Pack 32 OZ Glass Food Storage Jars with Separable Airtight Lids Wide Mouth Mason Jars for Pickling Fermentation Canning Microwave & Dishwasher Safe (32oz - 12 Pack)**DicraoLea**$28.92**64 rev6mo ago](https://www.amazon.com/dp/B0GGY8LH9L) [**Dralaw Mason Jars 32 oz 6 Pack Large Wide Mouth Mason Jar with Airtight Lids and Bands|Quart Glass Canning Jars for Pickling Fermenting and Food Storage Microwave&Dishwasher Safe**Dralaw**$24.50**126 rev7mo ago](https://www.amazon.com/dp/B0GDF2Z9WT) [**32oz Glass Mason Jars Wide Mouth 12-Pack with Airtight Lids & Markings**Homerove**$30.58**456 rev7mo ago](https://www.amazon.com/dp/B0G639RTS8) [**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**3,380 rev9mo ago](https://www.amazon.com/dp/B0FYHXMVGF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**32oz Wide Mouth Glass Mason Jars 2-Pack with Stainless Steel Split Lid**STARSIDE**$10.70**4.6★**▲ 295%**](https://www.amazon.com/dp/B0GQTFXM5J) [**Dralaw Mason Jars 32 oz 6 Pack Large Wide Mouth Mason Jar with Airtight Lids and Bands|Quart Glass Canning Jars for Pickling Fermenting and Food Storage Microwave&Dishwasher Safe**Dralaw**$24.50**4.9★**▲ 222%**](https://www.amazon.com/dp/B0GDF2Z9WT) [**DicraoLea 12 Pack 32 OZ Glass Food Storage Jars with Separable Airtight Lids Wide Mouth Mason Jars for Pickling Fermentation Canning Microwave & Dishwasher Safe (32oz - 12 Pack)**DicraoLea**$28.92**4.6★**▲ 198%**](https://www.amazon.com/dp/B0GGY8LH9L) [**Paksh Novelty Wide Mouth Mason Jars 32 oz Mason Jars with Lids 2-Pack**Paksh Novelty**$12.88**4.7★**▲ 182%**](https://www.amazon.com/dp/B0FYHXMVGF) [**Ball Regular Mouth Glass Mason Jars with Lids and Bands Used for Canning (Quart 32 Ounce (Pack of 6))**Ball**$26.74**4.7★**▲ 155%**](https://www.amazon.com/dp/B0D427PSNW)
**~~View all trending →~~**
## **What buyers say about mason jars 32 oz**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“Excellent Quality”*
**Size-Overall**13%
*“Love the size”*
**Advertised Vs Actual Product**11%
*“Exactly as pictured”*
**Value For Money**7%
*“Excellent value”*
**Strength**6%
*“The glass and lids feel very sturdy”*
**Storage Capacity**5%
*“this is a great fridge storage container”*
**Ease Of Cleaning**4%
*“Easy cleaning”*
**Ease Of Use**4%
*“Easy to open”*
**Leak-Proof**4%
*“they dont leak”*
**Design-Overall**3%
*“Beautiful design”*
### **What buyers complain about **
**Size-Overall**10%
*“Small”*
**Durability**10%
*“Break easily”*
**Thickness**9%
*“glass seems thicker”*
**Advertised Vs Actual Product**8%
*“Not as advertised”*
**Leak-Proof**7%
*“Leaks some times”*
**Value For Money**6%
*“Too expensive”*
**Quality-Overall**6%
*“Glass quality is poor”*
**Ease Of Use**3%
*“Returned item as seemed would be awkward to use”*
**Ease Of Cleaning**3%
*“causing a big mess”*
**Heating**3%
*“I was a little worried that the heat might break it”*
### **Top return reasons **
**Size-Overall**63%
**Value For Money**12%
**Advertised Vs Actual Product**8%
**Material Quality**3%
**Leak-Proof**2%
**Quality-Overall**2%
**Functionality-Overall**1%
**Defective Material/Parts**1%
**Dishwasher Safe**1%
**Ease Of Use**1%
## **Common questions**
- **Is mason jars 32 oz profitable to sell on Amazon United States?**
- The niche generates $1.4M/yr across 36 tracked products. 8 of 10 products launched in the last 360 days are still selling. 90-day search growth is +15.8%. Flapen's verdict: Launch it (64/100).
- **How competitive is the mason jars 32 oz niche?**
- 25 brands and 54 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in mason jars 32 oz?**
- Top complaints mined from reviews: Size-Overall, Durability, Thickness. The return rate is 1.7%.
- **When does demand for mason jars 32 oz peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the mason jars 32 oz niche?**
- Listings span $9.77–$37.67; the average listing price is $23.71 (sweet spot $15–$100). The average incumbent carries 5,017 reviews — the moat a new listing must climb.
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