---
title: "Is Little Mary Figures Worth Selling on Amazon US? — $4K/mo"
canonical_url: "https://flapen.com/research/us/home-kitchen/little-mary-figures"
last_updated: "2026-09-18T20:07:07.907Z"
locale: en
meta:
  description: "Little Mary Figures Amazon US estimated sales data: $3,520/month, -20.9% growth, $14.76 avg price. Worth selling? See the verdict."
  "og:description": "Little Mary Figures Amazon US estimated sales data: $3,520/month, -20.9% growth, $14.76 avg price. Worth selling? See the verdict."
  "og:title": "Is Little Mary Figures Worth Selling on Amazon US? — $4K/mo"
---

OverviewNichesProductsSearch terms

Flapen Score ## Little Mary Figures against its category The dotted line is the Home & Kitchen average. Past it, Little Mary Figures is stronger. Inside it, weaker.Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality GapThis niche Category average [**See the method **](https://flapen.com/science) Market ## The Little Mary Figures market on Amazon at a glance Shoppers on Amazon United States searched for Little Mary Figures 46K times last year and spent an estimated $42K. The top 5 brands take 74% of clicks. Flapen scores it 49 out of 100, a Fail. 01 · Demand ### An estimated 6.2% of those searches ended in a purchase. Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.<dl><dt>Searches, last 12 months</dt><dd>46K</dd><dt>Growth, 90 days vs prior 90</dt><dd>-20.9%</dd><dt>Conversion, latest week</dt><dd>6.2%</dd><dt>Market size, estimated</dt><dd>$42Ka year</dd><dt>Top search term</dt><dd>little mary figures13K searches a year</dd></dl>02 · Price ### A sale here is worth $14.76. Listings sell for $14.76 on average, from $6.05 to $31.74. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.76 that is $0 to $1K a year per listing.<dl><dt>Average price</dt><dd>$14.76under the $15 to $100 sweet spot</dd><dt>Price range</dt><dd>$6.05–$31.74</dd><dt>Amazon United States median price</dt><dd>$24.38across 115,062 niches</dd><dt>Units sold a year</dt><dd>3K–4K</dd><dt>Units per listing a year</dt><dd>0–100</dd><dt>Revenue per listing a year</dt><dd>$0–$1K</dd><dt>Returns</dt><dd>0.4%of orders · Amazon United States median 2.1%</dd></dl>03 · Entry bar ### The bar here is ads. 97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #2,241 within Collectible Figurines. It carries 68 reviews at 4.90 stars, so a new listing needs social proof before a better product.<dl><dt>Sponsored listings</dt><dd>97%</dd><dt>Prime listings</dt><dd>100%</dd><dt>Out of stock, average day</dt><dd>17.9%</dd><dt>Average rank</dt><dd>#2,241in Collectible Figurines</dd><dt>Average rating</dt><dd>4.90 starsAmazon United States average 4.42 stars</dd><dt>Average reviews</dt><dd>68per listing</dd><dt>Listings tracked</dt><dd>32</dd></dl>04 · Newcomers ### 2 of last year's 23 launches cleared the first-year sales bar. 23 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.<dl><dt>Launched, last 12 months</dt><dd>23</dd><dt>Successful launches</dt><dd>2Amazon's first-year sales bar</dd><dt>Average brand age</dt><dd>22 months</dd></dl>Products ## Top Little Mary Figures products & what they sell for Every tracked product: its share of the shelf, its reviews, and its price.**Sign in to see the products** The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone. [Sign in](https://flapen.com/auth/login) Competition ## Competition: brands, sellers & click share The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them. Brands**15 **▲rising Sellers**17** Top-5 brand share**74%** Top 20: 100% Top-5 click share**42%** Top 20: 86% Open market**19%**- Brand 121% - Brand 218% - Brand 314% - Brand 412% - Brand 58% - Brand 67% Demand ## Little Mary Figures search demand Weekly searches over the year. Pick a range.3MAll1K600Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26 Search terms ## Top Little Mary Figures search terms shoppers use The exact words shoppers type, with yearly volume, growth, and conversion.90D1Y - **little mary figures**13K/yr-16.0%5.7% conv. - **mini mary**7K/yr+26.8%5.3% conv. - **little mary and jesus figures**5K/yr+10.3%5.6% conv. - **mini mary figurines in bulk**8K/yr-53.7%6.9% conv. - **mini virgin mary figurine**5K/yr-31.6%2.9% conv. - **tiny mary figures**5K/yr-18.9%5.8% conv. - **mini mary figurines**4K/yr-70.8%6.2% conv. Reviews and returns ## What reviews say buyers love and hate about Little Mary Figures We read the reviews and the return reasons for every product selling here.**25%**of positive reviews mention “Quality-Overall”**13%**of negative reviews mention “Size-Overall”**0.4%**of orders come back > **“but overall larger” **_A buyer, on “Size-Overall”13% of negative reviews mention the same topic_ Every topic ### Every topic buyers talk about, one row each. Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote. 19 topics**Negative****Positive****Quality-Overall**—6%25%5% of returns“Good quality”**Size-Overall**+1.0313%7%45% of returns“but overall larger”**Value For Money**+0.183%11%11% of returns“Good value”**Gifting Purpose**+0.379%“Great give away”**Advertised Vs Actual Product**+0.798%16% of returns“Just like advertised”**Choking**—8%“as they could pose a choking hazard”**Stitch/Finish/Polish**−0.018%“the way the molds were designed: they do not stand due to the seam set vertically”**Fun/Entertainment Experience**+0.747%“Great for Kids or Group Use”**Color**—5%11% of returns“The colors are bright”**Material Quality**—4%“The material is a firm plastic/silicone”**Strength**—4%4% of returns“Too stubby”**Collectibles**+0.293%“Cute little figures to give away”**Educational-Overall**+0.293%“Very Cute teaching ztools”**Durability**+0.183%“they can be broken if you aren't careful”**Thickness**—2%“They don't stay closed super well either because the plastic is so thin”**Defective Material/Parts**—4% of returnsReturn reason only. No review mentions it.**Functionality-Overall**—2% of returnsReturn reason only. No review mentions it.**Design-Overall**—1% of returnsReturn reason only. No review mentions it.**Display Colors**—1% of returnsReturn reason only. No review mentions it.Expand all rows Keep looking ## Related niches Niches in the same category that score near this one. Research these next. 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Shoppers spend $42K a year across 32 tracked products. 2 of the 23 products launched in the last year cleared the first-year sales bar. Search demand grew -20.9% in the last 90 days.How competitive is the Little Mary Figures niche on Amazon United States? 15 brands and 17 sellers compete in Little Mary Figures on Amazon United States. The top 5 Little Mary Figures products take 42% of clicks, and the top 5 brands take 74%.What do buyers complain about in Little Mary Figures? Little Mary Figures buyers on Amazon United States complain most about Size-Overall, Choking, and Stitch/Finish/Polish. An estimated 0.4% of orders come back.What does it cost to enter the Little Mary Figures niche? Little Mary Figures sells for $14.76 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $6.05 to $31.74. The average product has 68 reviews, the count a new listing must catch up to.