---
title: "Trend — lion king birthday party supplies - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/lion-king-birthday-party-supplies/trend"
last_updated: "2026-08-07T10:22:03.540Z"
locale: en
meta:
  description: "Niche score 54/100 · $197K/yr market · 341K searches/yr · $15.61 avg price. Soft demand (-6.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $197K/yr market · 341K searches/yr · $15.61 avg price. Soft demand (-6.3% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — lion king birthday party supplies - Flapen"
---

# **lion king birthday party supplies**

**Worth a look**

Shows a fragmented shelf (top 5 take 27% of clicks), but soft demand (-6.3% this quarter) keeps it on the watch list.

Market size 39Growth 22Conversion 46Competition 88Returns 52Price range 79Avg price 77Brand share 72Review moat 84Quality gap 32

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Review moat**

**Great****317.8**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$5.75–$52.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$15.61**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****62%**

top-5 brand share — brands hold most of the demand

**Returns**

**Good****2.9%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****3.7%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$197K**

$197K/yr · 341K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-6.3%**

90-day search growth — must beat 0% to launch

## Trend