---
title: "Level Up Birthday Decorations — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/level-up-birthday-decorations"
last_updated: "2026-08-11T06:41:02.364Z"
locale: en
meta:
  description: "Niche score 53/100 · $51K/yr market · 133K searches/yr · $16.28 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $51K/yr market · 133K searches/yr · $16.28 avg price. A small market ($51K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Level Up Birthday Decorations — $51K/yr Amazon US Niche (2026) - Flapen"
---

# **level up birthday decorations**

**Worth a look**

Shows no brand lock-in (top 5 brands take 25% of clicks), but a small market ($51K/yr) keeps it on the watch list.

Market size 13Growth 27Conversion 30Competition 96Returns 59Price range 68Avg price 78Brand share 97Review moat 87Quality gap 25

**Brand share**

**Incredible****25%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****15%**

top-5 click share — an open shelf

**Review moat**

**Great****263.64**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$16.28**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.66–$35.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+2.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$51K**

$51K/yr · 133K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, level up birthday decorations is a $51K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 25% of demand. Demand peaks in May. Verdict: Worth a look — 53/100.

Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **level up birthday decorations market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$65K–$81K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#2,501**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**99%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**6.5%**</dd>

<dt>**Avg brand age**</dt><dd>**25 months**</dd>

<dt>**Avg seller age**</dt><dd>**170 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

**Brands**

**108 **▼falling

**Sellers**

**126**

**Top-5 brand share**

**25%**

Top 20: 59%

**Top-5 click share**

**15%**

Top 20: 45%

**Open market**

**71%**

- Yiaoyinnz7% - LINHAXM6% - Gupesxu4% - ZHUOWEISM4% - gisgfim4% - Kinovo4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +2.0% search growth over the last 90 days.

6K4KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.3×

[**Open Trend **](https://flapen.com/research/us/home-kitchen/level-up-birthday-decorations/trend)

## **Top level up birthday decorations search terms**

- **video game decorations**16K/yr+27.0%2.9% conv. - **video game party**17K/yr-12.8%1.0% conv. - **rocket league birthday decorations**9K/yr-9.6%0.8% conv. - **game theme party decorations**5K/yr+16.4%2.1% conv. - **level up party decorations**7K/yr+45.8%1.8% conv. - **arcade party decorations**11K/yr-19.1%1.8% conv. - **video game party supplies**11K/yr-18.8%2.5% conv. - **xbox birthday decorations**7K/yr+17.6%1.7% conv. - **arcade birthday party decorations**8K/yr-17.3%2.4% conv. - **gaming party**8K/yr-2.3%1.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/level-up-birthday-decorations/search-terms)

## **Top level up birthday decorations products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$5092%$1K3%$2K4%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![LINHAXM Video Game Birthday Decorations Includes Plates Napkins Cups Cutlery Cake & Cupcake Toppers Banner Hanging Swirls Tablecloth Balloons for Gamer Birthday Party Decorations Serve 20](https://m.media-amazon.com/images/I/61t+RY0WEfL.jpg)**LINHAXM Video Game Birthday Decorations Includes Plates Napkins Cups Cutlery Cake & Cupcake Toppers Banner Hanging Swirls Tablecloth Balloons for Gamer Birthday Party Decorations Serve 20**LINHAXM**$22.80**4.7★434 rev](https://www.amazon.com/dp/B0DSBRM9LC) [2![ArianQicult Neon Video Game Cupcake Stand - 3-Tier Glow Video Game Round Cake Stand Cupcake Tower Gaming Themed Cardboard Dessert Holder Party Decorations for Kids Boys Birthday Party Supplies](https://m.media-amazon.com/images/I/41Ki6FbihtL.jpg)**ArianQicult Neon Video Game Cupcake Stand - 3-Tier Glow Video Game Round Cake Stand Cupcake Tower Gaming Themed Cardboard Dessert Holder Party Decorations for Kids Boys Birthday Party Supplies**ArianQicult**$13.69**4.7★138 rev](https://www.amazon.com/dp/B0F23FQ8QY) [3![6 PCS Video Game Honeycomb Table Centerpiece Game On Controllers GamePad Table Toppers Centerpieces Decro for Game Theme Baby Shower Kids Boys Girls Birthday Party Table Decorations Supplies](https://m.media-amazon.com/images/I/511EaMJIesL.jpg)**6 PCS Video Game Honeycomb Table Centerpiece Game On Controllers GamePad Table Toppers Centerpieces Decro for Game Theme Baby Shower Kids Boys Girls Birthday Party Table Decorations Supplies**ZHUOWEISM**$8.90**4.7★274 rev](https://www.amazon.com/dp/B0C988M62W) [4![Video Game Birthday Party Decoration - Neon Game Party Tableware Include Plate Napkin Banner Tablecloth Game Level Up Theme Decorations for Boy Gamer Birthday Decor Serves 24](https://m.media-amazon.com/images/I/61YUu3wlZiL.jpg)**Video Game Birthday Party Decoration - Neon Game Party Tableware Include Plate Napkin Banner Tablecloth Game Level Up Theme Decorations for Boy Gamer Birthday Decor Serves 24**Gupesxu**$24.46**4.7★148 rev](https://www.amazon.com/dp/B0F31XSMMJ) [5![WERNNSAI Video Game Hanging Swirls - 21 PCS Video Game Party Decorations for Kids Boys Gamer Birthday Party Ceiling Window Door Decors Hanging Whirls Streamers for Gaming Night Party Supplies](https://m.media-amazon.com/images/I/51VUxNCcAnL.jpg)**WERNNSAI Video Game Hanging Swirls - 21 PCS Video Game Party Decorations for Kids Boys Gamer Birthday Party Ceiling Window Door Decors Hanging Whirls Streamers for Gaming Night Party Supplies**WERNNSAI**$8.66**4.6★139 rev](https://www.amazon.com/dp/B0CDNR93MJ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Complete 77-Piece Video Game Themed Birthday Party Decorations Kit - Gamer Party Supplies With Balloons Hanging Swirls Large/Small Insert Cards Bunting Tablecloth for Birthday Party Supplies](https://m.media-amazon.com/images/I/61W-L6-HKXL.jpg)**Complete 77-Piece Video Game Themed Birthday Party Decorations Kit - Gamer Party Supplies With Balloons Hanging Swirls Large/Small Insert Cards Bunting Tablecloth for Birthday Party Supplies**SAILYLENCEY**$15.54**1 rev6mo ago](https://www.amazon.com/dp/B0GHHM2KZV) [![196 Pcs Video Game Party Decorations (Serves 24) gaming party decorations Include Banner Hanging Plates Napkins Cups Forks Knifes Tablecloth Topper Balloons for Boy Party](https://m.media-amazon.com/images/I/61Ty+sE2rnL.jpg)**196 Pcs Video Game Party Decorations (Serves 24) gaming party decorations Include Banner Hanging Plates Napkins Cups Forks Knifes Tablecloth Topper Balloons for Boy Party**Kinovo**$23.36**18 rev7mo ago](https://www.amazon.com/dp/B0GC51CT2N) [![Gamer Birthday Party Decorations Video Game Plates and Napkins Cups GO WIN Honeycomb Centerpieces Hanging Swirls Balloons Cake Toppers LEVEL UP Bracelets Tablecloth Gaming Birthday Party Supplies](https://m.media-amazon.com/images/I/61qt0Kaw9CL.jpg)**Gamer Birthday Party Decorations Video Game Plates and Napkins Cups GO WIN Honeycomb Centerpieces Hanging Swirls Balloons Cake Toppers LEVEL UP Bracelets Tablecloth Gaming Birthday Party Supplies**ssailue decor**$26.45**38 rev7mo ago](https://www.amazon.com/dp/B0G6B4SLL5) [![Fabric Large 72.8 x 35.4 Inch Arcade Game Photo Background Retro Video Gaming Decoration Back to The 80s 90s Neon Party Photo Booth Props Hanging Banner Hip Hop Party Decor for Birthday Rock Supplies](https://m.media-amazon.com/images/I/41GLGpE7hNL.jpg)**Fabric Large 72.8 x 35.4 Inch Arcade Game Photo Background Retro Video Gaming Decoration Back to The 80s 90s Neon Party Photo Booth Props Hanging Banner Hip Hop Party Decor for Birthday Rock Supplies**Yiaoyinnz**$12.44**13 rev7mo ago](https://www.amazon.com/dp/B0G4Z2YY2F) [![Video Game Birthday Decorations Includes Plates Napkins Cups Cutlery Cake & Cupcake Toppers Banner Hanging Swirls Tablecloths Balloons for Boys Gamer Birthday Party Decorations Serves 24](https://m.media-amazon.com/images/I/61Al-J6M0sL.jpg)**Video Game Birthday Decorations Includes Plates Napkins Cups Cutlery Cake & Cupcake Toppers Banner Hanging Swirls Tablecloths Balloons for Boys Gamer Birthday Party Decorations Serves 24**LINHAXM**$21.83**461 rev10mo ago](https://www.amazon.com/dp/B0FSQWSM18)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Complete 77-Piece Video Game Themed Birthday Party Decorations Kit - Gamer Party Supplies With Balloons Hanging Swirls Large/Small Insert Cards Bunting Tablecloth for Birthday Party Supplies](https://m.media-amazon.com/images/I/61W-L6-HKXL.jpg)**Complete 77-Piece Video Game Themed Birthday Party Decorations Kit - Gamer Party Supplies With Balloons Hanging Swirls Large/Small Insert Cards Bunting Tablecloth for Birthday Party Supplies**SAILYLENCEY**$15.54**5.0★**▲ 219%**](https://www.amazon.com/dp/B0GHHM2KZV) [![196 Pcs Video Game Party Decorations (Serves 24) gaming party decorations Include Banner Hanging Plates Napkins Cups Forks Knifes Tablecloth Topper Balloons for Boy Party](https://m.media-amazon.com/images/I/61Ty+sE2rnL.jpg)**196 Pcs Video Game Party Decorations (Serves 24) gaming party decorations Include Banner Hanging Plates Napkins Cups Forks Knifes Tablecloth Topper Balloons for Boy Party**Kinovo**$23.36**4.8★**▲ 175%**](https://www.amazon.com/dp/B0GC51CT2N) [![6 Ft Video Game Tablecloth Birthday Party Decoration Game Controller Shaped Table Cover Washable Polyester Party Supplies Game pad Table Covers Protector for Gamer Player Birthday Parties Decoration](https://m.media-amazon.com/images/I/41t4KcNorcL.jpg)**6 Ft Video Game Tablecloth Birthday Party Decoration Game Controller Shaped Table Cover Washable Polyester Party Supplies Game pad Table Covers Protector for Gamer Player Birthday Parties Decoration**Yiaoyinnz**$20.14**4.3★**▲ 118%**](https://www.amazon.com/dp/B0FJLS84V6) [![Fabric Large 72.8 x 35.4 Inch Arcade Game Photo Background Retro Video Gaming Decoration Back to The 80s 90s Neon Party Photo Booth Props Hanging Banner Hip Hop Party Decor for Birthday Rock Supplies](https://m.media-amazon.com/images/I/41GLGpE7hNL.jpg)**Fabric Large 72.8 x 35.4 Inch Arcade Game Photo Background Retro Video Gaming Decoration Back to The 80s 90s Neon Party Photo Booth Props Hanging Banner Hip Hop Party Decor for Birthday Rock Supplies**Yiaoyinnz**$12.44**4.5★**▲ 108%**](https://www.amazon.com/dp/B0G4Z2YY2F) [![Yingoto 208pcs Video Game Birthday Decorations-Serves 25 All-in-one Gamer Birthday Party Decorations with 300gsm Plate Tablecloth Banner Centerpiece Cake Topper Hanging Swirl Etc](https://m.media-amazon.com/images/I/61K0dcPKHDL.jpg)**Yingoto 208pcs Video Game Birthday Decorations-Serves 25 All-in-one Gamer Birthday Party Decorations with 300gsm Plate Tablecloth Banner Centerpiece Cake Topper Hanging Swirl Etc**Yingoto**$21.09**4.6★**▲ 79%**](https://www.amazon.com/dp/B0D7W2TJMH)

**~~View all trending →~~**

## **What buyers say about level up birthday decorations**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Good Quality”*

**Color**11%

*“Bright colors”*

**Value For Money**9%

*“Good for the price”*

**Assembly/Installation**8%

*“Easy to assemble”*

**Fun/Entertainment Experience**7%

*“Fun for kids”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Size-Overall**5%

*“Good size”*

**Design-Overall**5%

*“Cool design”*

**Ease Of Use**4%

*“easy to hang”*

**Durability**3%

*“The materials are durable”*

### **What buyers complain about **

**Size-Overall**14%

*“the size wasnt right”*

**Quality-Overall**7%

*“everything else is cheap quality”*

**Assembly/Installation**7%

*“Unfortunately I didn't have enough time to assemble everything”*

**Value For Money**5%

*“They couldve been a little cheaper”*

**Strength**5%

*“Flimsy”*

**Durability**4%

*“They did break pretty quickly”*

**Advertised Vs Actual Product**4%

*“Not as described”*

**Smell**4%

*“Gasoline smell”*

**Thickness**3%

*“All of the balloons feel like they are thick”*

**Adhesion/Stickiness**3%

*“Sticks to long for cupcakes”*

### **Top return reasons **

**Size-Overall**42%

**Value For Money**11%

**Advertised Vs Actual Product**10%

**Quality-Overall**6%

**Functionality-Overall**5%

**Color**5%

**Defective Material/Parts**4%

**Material Quality**2%

**Assembly/Installation**2%

**Inflation/Deflation**2%

## **Common questions**

<dl>

<dt>**Is level up birthday decorations profitable to sell on Amazon United States?**</dt><dd>The niche generates $51K/yr across 146 tracked products. 7 of 49 products launched in the last 360 days are still selling. 90-day search growth is +2.0%. Flapen's verdict: Worth a look (53/100).</dd>

<dt>**How competitive is the level up birthday decorations niche?**</dt><dd>108 brands and 126 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 25% of demand.</dd>

<dt>**What do buyers complain about in level up birthday decorations?**</dt><dd>Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 2.6%.</dd>

<dt>**When does demand for level up birthday decorations peak?**</dt><dd>Demand peaks in May; the busiest month runs 2.3× the quietest.</dd>

<dt>**What does it cost to enter the level up birthday decorations niche?**</dt><dd>Listings span $5.66–$35.19; the average listing price is $16.28 (sweet spot $15–$100). The average incumbent carries 264 reviews — the moat a new listing must climb.</dd>

</dl>

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