---
title: "Is Lavender Wax Melts Worth Selling on Amazon US? — $3K/mo"
canonical_url: "https://flapen.com/research/us/home-kitchen/lavender-wax-melts"
last_updated: "2026-09-18T19:53:07.258Z"
locale: en
meta:
  description: "Lavender Wax Melts Amazon US estimated sales data: $3,480/month, -11.1% growth, $13.40 avg price. Worth selling? See the verdict."
  "og:description": "Lavender Wax Melts Amazon US estimated sales data: $3,480/month, -11.1% growth, $13.40 avg price. Worth selling? See the verdict."
  "og:title": "Is Lavender Wax Melts Worth Selling on Amazon US? — $3K/mo"
---

OverviewNichesProductsSearch terms

Flapen Score ## Lavender Wax Melts against its category The dotted line is the Home & Kitchen average. Past it, Lavender Wax Melts is stronger. Inside it, weaker.Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality GapThis niche Category average [**See the method **](https://flapen.com/science) Market ## The Lavender Wax Melts market on Amazon at a glance Shoppers on Amazon United States searched for Lavender Wax Melts 36K times last year and spent an estimated $42K. The top 5 brands take 89% of clicks. Flapen scores it 48 out of 100, a Fail. 01 · Demand ### An estimated 8.7% of those searches ended in a purchase. Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.<dl><dt>Searches, last 12 months</dt><dd>36K</dd><dt>Growth, 90 days vs prior 90</dt><dd>-11.1%</dd><dt>Conversion, latest week</dt><dd>8.7%</dd><dt>Market size, estimated</dt><dd>$42Ka year</dd><dt>Peak month</dt><dd>December1.5× the quietest month</dd><dt>Top search term</dt><dd>lavender wax melts21K searches a year</dd></dl>02 · Price ### A sale here is worth $13.40. Listings sell for $13.40 on average, from $6.32 to $28.18. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $13.40 that is $1K to $3K a year per listing.<dl><dt>Average price</dt><dd>$13.40under the $15 to $100 sweet spot</dd><dt>Price range</dt><dd>$6.32–$28.18</dd><dt>Amazon United States median price</dt><dd>$24.38across 115,062 niches</dd><dt>Units sold a year</dt><dd>3K–4K</dd><dt>Units per listing a year</dt><dd>100–250</dd><dt>Revenue per listing a year</dt><dd>$1K–$3K</dd><dt>Returns</dt><dd>0.7%of orders · Amazon United States median 2.1%</dd></dl>03 · Entry bar ### The bar here is ads. 90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.7% of listings are out of stock. The average listing ranks #234 within Home Fragrance. It carries 1,003 reviews at 4.18 stars, so a new listing needs social proof before a better product.<dl><dt>Sponsored listings</dt><dd>90%</dd><dt>Prime listings</dt><dd>100%</dd><dt>Out of stock, average day</dt><dd>14.7%</dd><dt>Average rank</dt><dd>#234in Home Fragrance</dd><dt>Average rating</dt><dd>4.18 starsAmazon United States average 4.42 stars</dd><dt>Average reviews</dt><dd>1,003per listing</dd><dt>Listings tracked</dt><dd>21</dd></dl>04 · Newcomers ### 0 of last year's 1 launches cleared the first-year sales bar. 1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.<dl><dt>Launched, last 12 months</dt><dd>1</dd><dt>Successful launches</dt><dd>0Amazon's first-year sales bar</dd><dt>Average brand age</dt><dd>64 months</dd></dl>Products ## Top Lavender Wax Melts products & what they sell for Every tracked product: its share of the shelf, its reviews, and its price.**Sign in to see the products** The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone. [Sign in](https://flapen.com/auth/login) Competition ## Competition: brands, sellers & click share The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them. Brands**9 **▼falling Sellers**55** Top-5 brand share**89%** Top 20: 100% Top-5 click share**61%** Top 20: 99% Open market**6%**- Brand 136% - Brand 218% - Brand 316% - Brand 411% - Brand 58% - Brand 65% - Open — no brand owns it (3 brands, 6%) Demand ## Lavender Wax Melts search demand Weekly searches over the year, seasonality beneath. Pick a range.3M6M1YAll1K600Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay No pronounced peak months · busiest ÷ quietest = 1.5× Search terms ## Top Lavender Wax Melts search terms shoppers use The exact words shoppers type, with yearly volume, growth, and conversion.90D1Y - **lavender wax melts**21K/yr-10.8%7.2% conv. - **lavender wax melts for warmers**7K/yr-5.7%7.3% conv. - **wax melts lavender**6K/yr-19.8%8.7% conv. - **lavender wax**2K/yr-8.8%5.6% conv. Reviews and returns ## What reviews say buyers love and hate about Lavender Wax Melts We read the reviews and the return reasons for every product selling here.**73%**of positive reviews mention “Smell”**66%**of negative reviews mention “Smell”**0.7%**of orders come back > **“Scent doesn't last long” **_A buyer, on “Smell”66% of negative reviews mention the same topic_ Every topic ### Every topic buyers talk about, one row each. Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote. 16 topics**Negative****Positive****Smell**+1.4066%73%79% of returns“Amazing Fragrance”**Durability**−0.218%2%1% of returns“It also doesn't last”**Value For Money**−0.165%3%3% of returns“Not worth the cost”**Quality-Overall**+1.012%5%1% of returns“They are as well made as any other name brand kind”**Strength**−0.103%1%1% of returns“Not very strong”**Advertised Vs Actual Product**+0.281%2%8% of returns“The product was as advertised”**Ease Of Use**+0.301%“Easy to use”**Ease Of Cleaning**+0.201%“clean up easily”**Product Condition**−0.041%“Received used”**Color**—1%“Love the color”**Gifting Purpose**+0.401%“It also comes in a fancy looking box to gift it”**Thickness**−0.011%“The trays are a bit thinner than other trays”**Size-Overall**−0.041%3% of returns“The size is smaller than any other tea light I have ever brought”**Functionality-Overall**−0.03<1%1% of returns“these just didnt perform well at all compared to other brands weve tried”**Defective Material/Parts**—1% of returnsReturn reason only. No review mentions it.**Leak-Proof**—1% of returnsReturn reason only. No review mentions it.Expand all rows Keep looking ## Related niches Niches in the same category that score near this one. Research these next. 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Shoppers spend $42K a year across 21 tracked products. 0 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew -11.1% in the last 90 days.How competitive is the Lavender Wax Melts niche on Amazon United States? 9 brands and 55 sellers compete in Lavender Wax Melts on Amazon United States. The top 5 Lavender Wax Melts products take 61% of clicks, and the top 5 brands take 89%.What do buyers complain about in Lavender Wax Melts? Lavender Wax Melts buyers on Amazon United States complain most about Smell, Durability, and Value For Money. An estimated 0.7% of orders come back.When does demand for Lavender Wax Melts peak? Search demand for Lavender Wax Melts on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.What does it cost to enter the Lavender Wax Melts niche? Lavender Wax Melts sells for $13.40 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $6.32 to $28.18. The average product has 1,003 reviews, the count a new listing must catch up to.