---
title: "Trend — lantern decorative - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/lantern-decorative/trend"
last_updated: "2026-08-11T07:30:46.447Z"
locale: en
meta:
  description: "Niche score 58/100 · $556K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $556K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — lantern decorative - Flapen"
---

# **lantern decorative**

**Worth a look**

Shows a fragmented shelf (top 5 take 20% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 21Conversion 12Competition 95Returns 32Price range 87Avg price 95Brand share 95Review moat 66Quality gap 50

**Competition**

**Incredible****20%**

top-5 click share — an open shelf

**Brand share**

**Incredible****39%**

top-5 brand share — no brand owns this niche

**Avg price**

**Incredible****$35.24**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.59–$96.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****849.54**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$556K**

$556K/yr · 1.6M searches

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.5%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-8.1%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend