---
title: "King Size Weighted Blanket — $323K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/king-size-weighted-blanket"
last_updated: "2026-08-06T18:57:00.126Z"
locale: en
meta:
description: "Niche score 32/100 · $323K/yr market · 383K searches/yr · $69.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $323K/yr market · 383K searches/yr · $69.65 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "King Size Weighted Blanket — $323K/yr Amazon US Niche (2026) - Flapen"
---
# **king size weighted blanket**
**Skip it**
Soft demand (-33.7% this quarter) — this niche doesn't clear our bar today.
Market size 52Growth 8Conversion 15Competition 22Returns 36Price range 52Avg price 86Brand share 30Review moat 24Quality gap 35
**Avg price**
**Great****$69.65**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$323K**
$323K/yr · 383K searches
**Price range**
**Good****$36.51–$158.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****5,911.69**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-33.7%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, king size weighted blanket is a $323K/yr Amazon United States market (383K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **king size weighted blanket market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$348K–$418K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#28**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **7.7%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **202 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**11 **▼falling
**Sellers**
**18**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**10%**
- yescool56% - L'AGRATY15% - HomeSmart Products8% - Topcee6% - Mr. Sandman3% - BETU3% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -33.7% search growth over the last 90 days.
23K18KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/king-size-weighted-blanket/trend)
## **Top king size weighted blanket search terms**
- **king size weighted blanket**87K/yr-21.1%1.0% conv. - **weighted blanket king size**75K/yr-30.6%1.1% conv. - **king weighted blanket**39K/yr-22.9%0.8% conv. - **weighted blanket king**31K/yr-33.6%1.1% conv. - **king size weighted blanket for adults**54K/yr-64.5%1.3% conv. - **weighted king size blanket**15K/yr-38.2%0.8% conv. - **weighted cooling blanket king size**6K/yr+17.2%0.6% conv. - **weighted blankets for adults king size**14K/yr-48.2%1.1% conv. - **king weighted blankets for adults**7K/yr-13.4%0.9% conv. - **california king weighted blanket**10K/yr-36.0%1.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/king-size-weighted-blanket/search-terms)
## **Top king size weighted blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$32K20%$65K30%$97K40%$129K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**yescool King Size Weighted Blanket for Adults (20 lbs 80 x 87 Grey) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable**yescool**$47.08**4.5★11,246 rev](https://www.amazon.com/dp/B0C8JMJJF3) [2**King Size Weighted Blanket for Adults (20 lbs 80 x 87 Black) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable**yescool**$48.43**4.5★11,246 rev](https://www.amazon.com/dp/B0D9WD9R9C) [3**LAGRATY King Size Weighted Blanket for Adults 20lbs 88x104 Cooling Heavy Blanket Microfiber Breathable Big Weighted Throw Blanket for Couple Summer Fall Winter Grey**L'AGRATY**$51.06**4.5★9,401 rev](https://www.amazon.com/dp/B0B5999PXG) [4**HomeSmart Weighted Blanket King Size 50lbs The Heaviest Weighted Blanket Fits Standard and California King Beds Grey 88x104**HomeSmart Products**$158.17**4.5★4,024 rev](https://www.amazon.com/dp/B08R71VQW7) [5**LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey**L'AGRATY**$95.88**4.4★500 rev](https://www.amazon.com/dp/B0FH394YT6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**California King Size Weighted Blanket for Adults - 25lbs 78 x 85 Cooling Heavy Blankets for All-Season Sleeping Soft & Breathable with Premium Glass Beads Machine Washable**Smart Queen**$48.20**4,623 rev3mo ago](https://www.amazon.com/dp/B0GWMLJK72) [**Weighted Blanket for Adults 20lbs 78x86 King Size Cooling Heavy Throw Blanket for 180-220lbs Microfiber Soft Thick Big Blankets Weighted Comforter Breathable Gift for Sleeping Grey**BETU**$49.01**5,290 rev11mo ago](https://www.amazon.com/dp/B0FJVP2S7T) [**LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey**L'AGRATY**$95.88**500 rev1y ago](https://www.amazon.com/dp/B0FH394YT6) [**Uttermara Fleece Weighted Blanket for Adults King Size 15lbs Soft Sherpa Weighted Blankets for Sleeping and Calming Fuzzy Heavy Blanket for Bed and Couch 80 x 87 Inches Cream White**Uttermara**$105.01**126 rev1y ago](https://www.amazon.com/dp/B0F98RT5B4) [**HomeSmart Weighted Comforter King Size 40 lbs 3X More Fluffy Than A Weighted Blanket Soft Breathable Fabric Also Fits California King Beds**HomeSmart Products**$146.87**204 rev1y ago](https://www.amazon.com/dp/B0DH82WR3Q)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**California King Size Weighted Blanket for Adults - 25lbs 78 x 85 Cooling Heavy Blankets for All-Season Sleeping Soft & Breathable with Premium Glass Beads Machine Washable**Smart Queen**$48.20**4.6★**▲ 462%**](https://www.amazon.com/dp/B0GWMLJK72) [**King Size Weighted Blanket for Adults (20 lbs 80 x 87 Black) Cooling Heavy Blanket for Sleeping Perfect for 190-210 lbs Breathable Blanket for Adults & Couple All Season Machine Washable**yescool**$48.43**4.5★**▲ 98%**](https://www.amazon.com/dp/B0D9WD9R9C) [**LAGRATY King Size Weighted Blanket for Adults 30lbs 88x104 Cooling Breathable Heavy Blanket with Glass Beads for Sleeping Perfect for Hot Sleepers & Couples Machine Washable All-Season Grey**L'AGRATY**$95.88**4.4★**▲ 93%**](https://www.amazon.com/dp/B0FH394YT6) [**HomeSmart Weighted Comforter King Size 40 lbs 3X More Fluffy Than A Weighted Blanket Soft Breathable Fabric Also Fits California King Beds**HomeSmart Products**$146.87**4.6★**▲ 61%**](https://www.amazon.com/dp/B0DH82WR3Q) [**Weighted Blanket for Adults 20lbs 78x86 King Size Cooling Heavy Throw Blanket for 180-220lbs Microfiber Soft Thick Big Blankets Weighted Comforter Breathable Gift for Sleeping Grey**BETU**$49.01**4.6★**▲ 56%**](https://www.amazon.com/dp/B0FJVP2S7T)
**~~View all trending →~~**
## **What buyers say about king size weighted blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sleep Quality**17%
*“Great sleep”*
**Quality-Overall**15%
*“Decent quality”*
**Comfort-Overall**10%
*“So comforting”*
**Warmth**7%
*“Very cozy blanket and warm”*
**Weight Light**6%
*“It's the perfect weight”*
**Soft Feel**5%
*“Beautiful soft blanket”*
**Value For Money**5%
*“Great for the price”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Weight Heavy**4%
*“Great heavy blanket”*
**Size-Overall**4%
*“Also its still the closest in size to what I need”*
### **What buyers complain about **
**Weight Heavy**19%
*“Heavier than expected”*
**Size-Overall**12%
*“Slightly shorter than my bed”*
**Leak-Proof**7%
*“it was already leaking glass beads”*
**Durability**4%
*“Came apart after 3 months”*
**Advertised Vs Actual Product**4%
*“not the advertised size”*
**Quality-Overall**3%
*“Not good production”*
**Thickness**3%
*“Its thin and very scratchy”*
**Color**2%
*“The color is a little boring”*
**Stitch/Finish/Polish**2%
*“After two wahes the little beads are pouring out of the seams”*
**Comfort-Overall**2%
*“Not comfortable”*
### **Top return reasons **
**Weight Heavy**49%
**Size-Overall**19%
**Material Quality**5%
**Advertised Vs Actual Product**4%
**Comfort-Overall**3%
**Warmth**2%
**Leak-Proof**2%
**Quality-Overall**1%
**Functionality-Overall**1%
**Weight Light**1%
## **Common questions**
- **Is king size weighted blanket profitable to sell on Amazon United States?**
- The niche generates $323K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.7%. Flapen's verdict: Skip it (32/100).
- **How competitive is the king size weighted blanket niche?**
- 11 brands and 18 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in king size weighted blanket?**
- Top complaints mined from reviews: Weight Heavy, Size-Overall, Leak-Proof. The return rate is 4.1%.
- **When does demand for king size weighted blanket peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.6× the quietest.
- **What does it cost to enter the king size weighted blanket niche?**
- Listings span $36.51–$158.17; the average listing price is $69.65 (sweet spot $15–$100). The average incumbent carries 5,912 reviews — the moat a new listing must climb.
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