---
title: "Search terms — king size sheets - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/king-size-sheets/search-terms"
last_updated: "2026-08-06T21:47:56.471Z"
locale: en
meta:
  description: "Niche score 60/100 · $17.2M/yr market · 21.7M searches/yr · $30.89 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $17.2M/yr market · 21.7M searches/yr · $30.89 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — king size sheets - Flapen"
---

# **king size sheets**

**Launch it**

A $17.2M/yr market growing +8.8% this quarter with returns at 2.0% — clears our launch bar.

Market size 100Growth 36Conversion 32Competition 85Returns 74Price range 83Avg price 95Brand share 36Review moat 0Quality gap 37

**Market size**

**Incredible****$17.2M**

$17.2M/yr · 21.7M searches

**Avg price**

**Incredible****$30.89**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Price range**

**Great****$9.36–$109.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+8.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****210,600.48**

avg incumbent reviews — the moat a new listing must climb

## Search terms