---
title: "Johanna Parker — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/johanna-parker"
last_updated: "2026-08-11T08:35:40.501Z"
locale: en
meta:
description: "Niche score 55/100 · $31K/yr market · 218K searches/yr · $40.91 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 55/100 · $31K/yr market · 218K searches/yr · $40.91 avg price. Weak search conversion (0.4%) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Johanna Parker — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **johanna parker**
**Worth a look**
Shows demand growing +306.9% this quarter, but weak search conversion (0.4%) keeps it on the watch list.
Market size 8Growth 100Conversion 4Competition 86Returns 24Price range 63Avg price 95Brand share 61Review moat 81Quality gap 53
**Growth**
**Incredible****+306.9%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$40.91**
avg listing price — sweet spot $15–$100
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Review moat**
**Great****374.55**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$6.72–$140.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****68%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Bad****5.4%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$31K**
$31K/yr · 218K searches
**Conversion**
**Bad****0.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, johanna parker is a $31K/yr Amazon United States market (218K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 55/100.
Data updated Aug 1, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **johanna parker market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$41K–$51K**
- units × avg price
- **Conversion rate**
- **0.4%**
- **Avg BSR**
- **#33,013**
- **Page quality**
- **0%**
- **Prime**
- **55%**
- **Sponsored**
- **38%**
- **Out of stock**
- **23.5%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**32 **▲rising
**Sellers**
**73**
**Top-5 brand share**
**68%**
Top 20: 93%
**Top-5 click share**
**29%**
Top 20: 62%
**Open market**
**28%**
- Bethany Lowe37% - Transpac17% - Ceenna6% - Design by Johanna Parker5% - ssailue decor5% - Primitives by Kathy3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +306.9% search growth over the last 90 days.
15K10KSpike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 15.5×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/johanna-parker/trend)
## **Top johanna parker search terms**
- **johanna parker halloween**69K/yr>1,000%0.2% conv. - **johanna parker**47K/yr+95.8%0.2% conv. - **bethany lowe halloween**41K/yr+405.5%0.3% conv. - **joanna parker halloween**14K/yr>1,000%0.2% conv. - **bethany lowe**22K/yr+15.4%0.0% conv. - **johanna parker halloween decor**7K/yr>1,000%0.2% conv. - **joanna parker**7K/yr+202.1%0.1% conv. - **transpac halloween**5K/yr+424.7%0.2% conv. - **bethany lowe halloween 2025**4K/yr+29.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/johanna-parker/search-terms)
## **Top johanna parker products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$6254%$1K6%$2K8%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GUS & TITO CONTAINER BY JOHANNA PARKER FOR BETHANY LOWE DESIGNS**Bethany Lowe**$95.15**0.0★0 rev](https://www.amazon.com/dp/B0FN6J7CTV) [2**Transpac Halloween Pumpkin Pals Set of 6 Wood Ornaments Johanna Parker New So Cute**Transpac**$43.87**5.0★7 rev](https://www.amazon.com/dp/B08FNSCMJR) [3**36 Pcs Halloween Ornaments with Ropes Halloween Wood Decor for Tree Pumpkin Skull Cat Wooden Decorations Hanging Ornaments Pendants for Home Party 12 Styles**Ceenna**$10.93**4.5★49 rev](https://www.amazon.com/dp/B0CBVLJ1TR) [4**Vintage Halloween Decorations Johanna Parker Vintage Halloween Banner Trick or Treat Garland Banner for Retro Halloween Holiday Party Supplies**ssailue decor**$8.52**4.6★154 rev](https://www.amazon.com/dp/B0B5ZRSQ7X) [5**Transpac J7991 Spooky Bat Treat Stand**Transpac**$40.53**4.8★5 rev](https://www.amazon.com/dp/B074Q4F94C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bethany Lowe Hagatha and Jack Spooks Jar 7 JP4028 Johanna Parker**Bethany Lowe**$109.43**0 rev11mo ago](https://www.amazon.com/dp/B0FPLJGLR8) [**Bethany Lowe Johanna Parker Jackie Green-O-Ween Spooks Jar JP4029 Halloween**Bethany Lowe**$108.39**0 rev11mo ago](https://www.amazon.com/dp/B0FP1HLQ92) [**Primitives by Kathy Decorative Kitchen Towel from Our Halloween Collection Microfiber Towel with All-Over Design Primitive Pattern Halloween Faces Featuring Jack olanterns Black Cats Skeletons**Primitives by Kathy**$9.47**1 rev11mo ago](https://www.amazon.com/dp/B0FM5JYKTD) [**GUS & TITO CONTAINER BY JOHANNA PARKER FOR BETHANY LOWE DESIGNS**Bethany Lowe**$95.15**0 rev12mo ago](https://www.amazon.com/dp/B0FN6J7CTV) [**Design by Johanna Parker Halloween Ceramic Pumpkin Salt and Pepper Shaker Set Decorative Kitchen Tableware Orange Black and green. Cute Facial Expressions Can be used for Thanksgiving and Halloween**Design by Johanna Parker**$37.39**1 rev1y ago](https://www.amazon.com/dp/B0FHDR7KJR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Transpac Halloween Pumpkin Pals Set of 6 Wood Ornaments Johanna Parker New So Cute**Transpac**$43.87**5.0★**▲ 231%**](https://www.amazon.com/dp/B08FNSCMJR) [**Quilted Puffer Tote Crossbody Shoulder Bag with Zipper Nylon Bubble Hobo Travel Top Handle Handbag for Women Oversized Padding Quilted Bag Soft Large Carryall (Pink)**Iqimott**$27.87**4.4★**▲ 226%**](https://www.amazon.com/dp/B0CYPSYDCS) [**Transpac Scarecrow Sitter Figurines Set of 3 Johanna Parker Fall Harvest Halloween**Transpac**$41.74**0.0★**▲ 221%**](https://www.amazon.com/dp/B09GNPCPP1) [**Bethany Lowe Johanna Parker Jackie Green-O-Ween Spooks Jar JP4029 Halloween**Bethany Lowe**$108.39**0.0★**▲ 162%**](https://www.amazon.com/dp/B0FP1HLQ92) [**Bethany Lowe Hagatha and Jack Spooks Jar 7 JP4028 Johanna Parker**Bethany Lowe**$109.43**0.0★**▲ 143%**](https://www.amazon.com/dp/B0FPLJGLR8)
**~~View all trending →~~**
## **What buyers say about johanna parker**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Worth the buy”*
**Size-Overall**14%
*“The perfect size, 8X10”*
**Quality-Overall**12%
*“Very well made”*
**Comfort-Overall**8%
*“so comfortable”*
**Color**8%
*“Colors are bright”*
**Fun/Entertainment Experience**6%
*“Major fun”*
**Print Quality**3%
*“Great print”*
**Thickness**3%
*“thick standard throw pillow size”*
**Strength**3%
*“Not flimsy or cheap”*
**Image/Picture Clarity**3%
*“Image is clear and well done”*
### **What buyers complain about **
**Size-Overall**32%
*“extremely small”*
**Quality-Overall**16%
*“Very poor quality”*
**Advertised Vs Actual Product**11%
*“Doesnt look any thing like the picture”*
**Print Quality**7%
*“its an image printed on cheap tin”*
**Durability**7%
*“not very durable”*
**Comfort-Overall**6%
*“So uncomfortable”*
**Material Quality**3%
*“Felt kind of material”*
**Breathability**2%
*“The material is not breathable at all”*
**Value For Money**2%
*“Way over priced for the quality”*
**Flatness**2%
*“They do come flat”*
### **Top return reasons **
**Size-Overall**47%
**Chest Fit**14%
**Advertised Vs Actual Product**7%
**Color**5%
**Quality-Overall**4%
**Material Quality**3%
**Comfort-Overall**2%
**Shape/Style**2%
**Strap/String Quality**2%
**Print Quality**1%
## **Common questions**
- **Is johanna parker profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 66 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is +306.9%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the johanna parker niche?**
- 32 brands and 73 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 68% of demand.
- **What do buyers complain about in johanna parker?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 5.4% — above our launch gate.
- **When does demand for johanna parker peak?**
- Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 15.5× the quietest.
- **What does it cost to enter the johanna parker niche?**
- Listings span $6.72–$140.72; the average listing price is $40.91 (sweet spot $15–$100). The average incumbent carries 375 reviews — the moat a new listing must climb.
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