---
title: "Trend — hopscotch - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/hopscotch/trend"
last_updated: "2026-08-10T17:11:21.334Z"
locale: en
meta:
  description: "Niche score 54/100 · $163K/yr market · 211K searches/yr · $29.68 avg price. Soft demand (-12.8% this quarter) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 54/100 · $163K/yr market · 211K searches/yr · $29.68 avg price. Soft demand (-12.8% this quarter) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Trend — hopscotch - Flapen"
---

# **hopscotch**

**Worth a look**

Shows a sweet-spot price point ($29.68 avg), but soft demand (-12.8% this quarter) keeps it on the watch list.

Market size 34Growth 19Conversion 33Competition 78Returns 45Price range 60Avg price 95Brand share 89Review moat 81Quality gap 60

**Avg price**

**Incredible****$29.68**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****46%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****372.26**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$7.36–$150.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$163K**

$163K/yr · 211K searches

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-12.8%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend