---
title: "Harley Davidson Blanket — $22K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/harley-davidson-blanket"
last_updated: "2026-08-06T16:32:15.449Z"
locale: en
meta:
description: "Niche score 42/100 · $22K/yr market · 84K searches/yr · $30.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $22K/yr market · 84K searches/yr · $30.18 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Harley Davidson Blanket — $22K/yr Amazon US Niche (2026) - Flapen"
---
# **harley davidson blanket**
**Skip it**
A small market ($22K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 22Conversion 11Competition 54Returns 79Price range 89Avg price 95Brand share 51Review moat 55Quality gap 33
**Avg price**
**Incredible****$30.18**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$11.03–$64.23**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,310.54**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****74%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-6.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$22K**
$22K/yr · 84K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, harley davidson blanket is a $22K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **harley davidson blanket market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$60K–$75K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#2,681**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **92%**
- **Out of stock**
- **34.3%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**74%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 95%
**Open market**
**22%**
- Northwest34% - Elegant Comfort25% - ZJHOOMN6% - YunTu6% - Jekeno4% - Hydration Nation4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.4% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 7.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/harley-davidson-blanket/trend)
## **Top harley davidson blanket search terms**
- **harley davidson blanket**42K/yr-4.1%1.8% conv. - **motorcycle blanket**17K/yr+7.9%0.8% conv. - **harley blanket**8K/yr+12.3%2.6% conv. - **harley davidson throw blanket**8K/yr-10.2%2.5% conv. - **harley davidson blankets and throws**9K/yr-53.2%1.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/harley-davidson-blanket/search-terms)
## **Top harley davidson blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$2K20%$4K30%$7K40%$9K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Super Soft Plush Classic Black Harley Davidson Blanket/Throw Full or Queen Size - Orange**Elegant Comfort**$47.17**4.7★1,601 rev](https://www.amazon.com/dp/B01EZN1B3W) [2**Northwest Harley-Davidson Halftone Classic Silk Touch Throw Blanket Motorcycle Home Accent for Bed or Couch Ultra Soft Plush Polyester 46 x 60 in**Northwest**$32.28**4.6★20 rev](https://www.amazon.com/dp/B0GJFPQKXX) [3**Motorcycle Gifts for Men Women Kids Boys Super Soft Vintage Cool Motorcycle Decor Blanket Gifts for Motorcycles Riders Lovers Cozy Warm Fuzzy Plush Fleece Flannel Blankets 50x40 for Couch Bedding**ZJHOOMN**$11.03**4.5★82 rev](https://www.amazon.com/dp/B0FNKJ8WXB) [4**Motorcycle Blankets Super Soft Flannel Fleece Throw Blankets for Bed Sofa and Couch Cool Motorcycle Gifts for Men and Women Fluffy Warm Riding Blankets**YunTu**$25.12**4.7★714 rev](https://www.amazon.com/dp/B08QCVMXGK) [5**Elegant Comfort Ultra Soft Full/Queen Throw Blanket Reversible Flannel Cozy and Plush- All Season Lightweight Decorative Blanket Harley Davidson - Pink**Elegant Comfort**$43.94**4.7★1,601 rev](https://www.amazon.com/dp/B0BQ1C76MP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JUCIPAY Motorcycle Gift for Men/Women Motorcycle Blanket Throw 60x50 Best for Motorcycle Riders/Lovers/Enthusiasts**JUCIPAY**$20.03**95 rev3mo ago](https://www.amazon.com/dp/B0GWL5BPQV) [**InnoBeta Motorcycle Gifts Initial Throw Blanket for Motorbike Lover Biker Rider for Fathers Day Christmas Birthday - Letter J (50x65 inches)**InnoBeta**$25.74**2 rev3mo ago](https://www.amazon.com/dp/B0GVSMN9ZT) [**Teyberion Motorcycle Throw Blanket American Classic Motorcycle Blanket Vintage Motocross Blankets Super Soft Flannel Fleece Bed Blankets for Couch Sofa Bed Lounging**Teyberion**$18.74**2 rev4mo ago](https://www.amazon.com/dp/B0GSZN8TCS) [**Northwest Harley-Davidson Halftone Classic Silk Touch Throw Blanket Motorcycle Home Accent for Bed or Couch Ultra Soft Plush Polyester 46 x 60 in**Northwest**$32.28**20 rev5mo ago](https://www.amazon.com/dp/B0GJFPQKXX) [**Northwest Harley-Davidson Cursive HD Silk Touch Throw Blanket Motorcycle Home Accent for Bed or Couch Ultra Soft Plush Polyester 46 x 60 in**Northwest**$31.76**20 rev5mo ago](https://www.amazon.com/dp/B0GJFL13W1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**InnoBeta Motorcycle Gifts Initial Throw Blanket for Motorbike Lover Biker Rider for Fathers Day Christmas Birthday - Letter J (50x65 inches)**InnoBeta**$25.74**5.0★**▲ 422%**](https://www.amazon.com/dp/B0GVSMN9ZT) [**Teyberion Motorcycle Throw Blanket American Classic Motorcycle Blanket Vintage Motocross Blankets Super Soft Flannel Fleece Bed Blankets for Couch Sofa Bed Lounging**Teyberion**$18.74**4.0★**▲ 421%**](https://www.amazon.com/dp/B0GSZN8TCS) [**JUCIPAY Motorcycle Gift for Men/Women Motorcycle Blanket Throw 60x50 Best for Motorcycle Riders/Lovers/Enthusiasts**JUCIPAY**$20.03**4.6★**▲ 419%**](https://www.amazon.com/dp/B0GWL5BPQV) [**Harley-Davidson Mens Lightning Crest Pullover Hooded Sweatshirt Black (XL)**Harley-Davidson**$55.51**4.7★**▲ 382%**](https://www.amazon.com/dp/B077BG3MC7) [**Harley-Davidson Mens Lightning Crest Full-Zippered Sweatshirt Black (L)**Harley-Davidson**$59.39**4.7★**▲ 332%**](https://www.amazon.com/dp/B077BJDWQT)
**~~View all trending →~~**
## **What buyers say about harley davidson blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**24%
*“Super soft and vibrant”*
**Quality-Overall**9%
*“Great product with an iconic brand”*
**Value For Money**9%
*“Good deal”*
**Size-Overall**8%
*“Great looks/size”*
**Gifting Purpose**7%
*“Great gift idea”*
**Warmth**7%
*“Perfect and warm”*
**Comfort-Overall**5%
*“So comfortable”*
**Color**4%
*“Colors are great”*
**Thickness**4%
*“Thick”*
**Weight Light**3%
*“Its not really heavy”*
### **What buyers complain about **
**Quality-Overall**15%
*“Cheap blanket”*
**Thickness**8%
*“Thin”*
**Size-Overall**8%
*“little on small size”*
**Pilling/Linting**8%
*“cozy however it does produce a lot of lint pills”*
**Durability**7%
*“now the whole blanket is ruined within weeks of giving it to him”*
**Age Suitability**5%
*“Not for a baby”*
**Value For Money**4%
*“They were more expensive than I remember”*
**Color**4%
*“What I particularly dislike is that the color fabric side of the throw has an unpleasant way of changing when you brush against it”*
**Thin**3%
*“Very thin”*
**Washability**3%
*“don't feel right returning them after 4 washes”*
### **Top return reasons **
**Color**26%
**Size-Overall**24%
**Advertised Vs Actual Product**8%
**Material Quality**8%
**Thin**8%
**Value For Money**4%
**Display Colors**4%
**Washability**3%
**Quality-Overall**2%
**Chest Fit**2%
## **Common questions**
- **Is harley davidson blanket profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 24 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -6.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the harley davidson blanket niche?**
- 15 brands and 21 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 74% of demand.
- **What do buyers complain about in harley davidson blanket?**
- Top complaints mined from reviews: Quality-Overall, Thickness, Size-Overall. The return rate is 1.8%.
- **When does demand for harley davidson blanket peak?**
- Demand peaks in Nov–Dec; the busiest month runs 7.6× the quietest.
- **What does it cost to enter the harley davidson blanket niche?**
- Listings span $11.03–$64.23; the average listing price is $30.18 (sweet spot $15–$100). The average incumbent carries 1,311 reviews — the moat a new listing must climb.
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