---
title: "Products — happy new year decorations 2024 - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/happy-new-year-decorations-2024/products"
last_updated: "2026-08-07T18:21:26.687Z"
locale: en
meta:
  description: "Niche score 51/100 · $1.3M/yr market · 3.6M searches/yr · $14.10 avg price. Soft demand (-35.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $1.3M/yr market · 3.6M searches/yr · $14.10 avg price. Soft demand (-35.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — happy new year decorations 2024 - Flapen"
---

# **happy new year decorations 2024**

**Worth a look**

Shows a $1.3M/yr market, but soft demand (-35.7% this quarter) keeps it on the watch list.

Market size 83Growth 7Conversion 32Competition 78Returns 34Price range 80Avg price 68Brand share 69Review moat 34Quality gap 37

**Market size**

**Great****$1.3M**

$1.3M/yr · 3.6M searches

**Price range**

**Great****$4.00–$60.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$14.10**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,100.56**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****4.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-35.7%**

90-day search growth — must beat 0% to launch

## Products