---
title: "Halloween Signs — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/halloween-signs"
last_updated: "2026-08-11T09:27:38.089Z"
locale: en
meta:
description: "Niche score 59/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 59/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Halloween Signs — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween signs**
**Worth a look**
Shows demand growing +283.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 7Growth 100Conversion 28Competition 85Returns 60Price range 69Avg price 48Brand share 95Review moat 74Quality gap 24
**Growth**
**Incredible****+283.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Incredible****38%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Review moat**
**Good****540.93**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$4.35–$38.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$11.74**
avg listing price — sweet spot $15–$100
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$28K**
$28K/yr · 109K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, halloween signs is a $28K/yr Amazon United States market (109K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 59/100.
Data updated Aug 1, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween signs market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$29K–$35K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#14,105**
- **Page quality**
- **0%**
- **Prime**
- **93%**
- **Sponsored**
- **67%**
- **Out of stock**
- **27.7%**
- **Avg brand age**
- **22 months**
- **Avg seller age**
- **210 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**27 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**38%**
Top 20: 85%
**Top-5 click share**
**30%**
Top 20: 78%
**Open market**
**58%**
- COCHIE11% - ORIENTAL CHERRY8% - QIXFGUL8% - YUNKKIN6% - Pujipu5% - LaZimnInc4%
## **Demand & seasonality**
Weekly Amazon search volume, last 90 weeks — +283.7% search growth over the last 90 days.
20K15KSpike '24Spike '25Spike '26Prime Day '26 seasonSepOctNovDecJanAprMayJunJulAugSepOctNovJanAprMayJun
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 172.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/halloween-signs/trend)
## **Top halloween signs search terms**
- **halloween signs**67K/yr+264.6%0.5% conv. - **halloween signs indoor**22K/yr+755.4%0.7% conv. - **halloween wooden sign**9K/yr+149.5%0.6% conv. - **wooden halloween signs**6K/yr+635.4%0.0% conv. - **halloween signs decor**4K/yr+16.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/halloween-signs/search-terms)
## **Top halloween signs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8536%$2K9%$3K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Halloween Decorations - Broom Parking Sign with 3 Wooden Witches Brooms**ORIENTAL CHERRY**$38.30**4.6★483 rev](https://www.amazon.com/dp/B0C5DC8WZD) [2**Witch House Vintage Metal Sign Decor Plaque 8x12 in Funny Retro Poster for Garage Porch Cafe Bar Woman Cave Living Room Garden Shop Wall Decor Gift for Halloween**QIXFGUL**$8.88**4.6★419 rev](https://www.amazon.com/dp/B0DYMXLMYS) [3**Vintage Halloween BOO Decorations for Office Home Table Mantel Shelf Desk 3 1/2 x 11 Inch Retro Halloween Sign Wooden Happy BOO Day Decor Sign Spooky Black Orange Decoration (Ghost)**COCHIE**$9.79**4.4★136 rev](https://www.amazon.com/dp/B0FDKKRPZQ) [4**In This House We Horror Halloween 2 Layered Frame Wood Sign Halloween Signs Wall Hanging Scary Decorations Haunted Party Spooky Movie Characters decor for Indoor Outdoor Wall Desk (HANG)**Pujipu**$13.21**4.4★77 rev](https://www.amazon.com/dp/B0DB47YXXJ) [5**BOO Wall Sign - Halloween Door Decor Festive Wall Hanging**LaZimnInc**$7.56**4.5★633 rev](https://www.amazon.com/dp/B08J433N9J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Halloween Wreath for Front Door Wooden Ghost Pumpkin Door Sign Wall Decor**Xiolcxdr**$4.35**5 rev1mo ago](https://www.amazon.com/dp/B0H5JXLY21) [**VINMMSEN Halloween Decoration Halloween Signs Retro Fashion Chic Funny Metal for Outdoor Yard Garage Wall Were Tired of Hiding The Bodies 7.8x11.8in**VINMMSEN**$4.41**23 rev10mo ago](https://www.amazon.com/dp/B0FQ3JTVB7) [**Halloween Decoration Wooden Ghost Door Halloween Wreath for Front Door Sign Wall Signs Decor Skull Skeleton Wreaths Sign Hanging for Home Wall Decor Outdoor Indoor Farmhouse Party Supply**Sophena**$6.16**28 rev11mo ago](https://www.amazon.com/dp/B0FM3W9RQK) [**Vintage Halloween BOO Decorations for Office Home Table Mantel Shelf Desk 3 1/2 x 11 Inch Retro Halloween Sign Wooden Happy BOO Day Decor Sign Spooky Black Orange Decoration (Ghost)**COCHIE**$9.79**136 rev1y ago](https://www.amazon.com/dp/B0FDKKRPZQ) [**Halloween Gifts for Women Ghost Coffee Bar Wooden Sign Kitchen Decor**Sugchairo**$8.43**55 rev1y ago](https://www.amazon.com/dp/B0FCLXNMBF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Halloween Wreath for Front Door Wooden Ghost Pumpkin Door Sign Wall Decor**Xiolcxdr**$4.35**4.8★**▲ 905%**](https://www.amazon.com/dp/B0H5JXLY21) [**Halloween Decoration Wooden Ghost Door Halloween Wreath for Front Door Sign Wall Signs Decor Skull Skeleton Wreaths Sign Hanging for Home Wall Decor Outdoor Indoor Farmhouse Party Supply**Sophena**$6.16**4.1★**▲ 760%**](https://www.amazon.com/dp/B0FM3W9RQK) [**Vintage Halloween Metal Sign - 8x12 Retro Aluminum Wall Art for Home Room Garage Garden Coffee Bar Porch & Bathroom Decor Metal Outdoor Wall Decor**VNCgov**$12.80**4.5★**▲ 703%**](https://www.amazon.com/dp/B0DRT31395) [**VINMMSEN Halloween Decoration Halloween Signs Retro Fashion Chic Funny Metal for Outdoor Yard Garage Wall Were Tired of Hiding The Bodies 7.8x11.8in**VINMMSEN**$4.41**4.4★**▲ 583%**](https://www.amazon.com/dp/B0FQ3JTVB7) [**In This House We Horror Halloween 2 Layered Frame Wood Sign Halloween Signs Wall Hanging Scary Decorations Haunted Party Spooky Movie Characters decor for Indoor Outdoor Wall Desk (HANG)**Pujipu**$13.21**4.4★**▲ 463%**](https://www.amazon.com/dp/B0DB47YXXJ)
**~~View all trending →~~**
## **What buyers say about halloween signs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Very well made”*
**Color**10%
*“Great color”*
**Value For Money**9%
*“Great price for this cool piece”*
**Gifting Purpose**9%
*“Great gift”*
**Design-Overall**8%
*“cute aesthetic decor”*
**Fun/Entertainment Experience**7%
*“festive addition that immediately sets a fun”*
**Strength**6%
*“Nice and sturdy”*
**Size-Overall**5%
*“Good sized”*
**Durability**4%
*“seem durable”*
**Material Quality**3%
*“So cute and the material is very durable”*
### **What buyers complain about **
**Advertised Vs Actual Product**21%
*“Doesnt look any thing like the picture”*
**Quality-Overall**14%
*“Quality assurance was completely missed on this”*
**Size-Overall**13%
*“This thing is huge”*
**Adhesion/Stickiness**11%
*“Even though it looked good like there seemed to be sometimes of glue on it I taped it up”*
**Print Quality**11%
*“Blurry printing”*
**Rusts/Corrodes**8%
*“Got rusty and fell apart”*
**Strength**4%
*“A little flimsy”*
**Smell**3%
*“This was recently printed as the ink had a high odor”*
### **Top return reasons **
**Advertised Vs Actual Product**21%
**Size-Overall**19%
**Quality-Overall**12%
**Wood Quality**9%
**Print Quality**6%
**Defective Material/Parts**5%
**Frame Quality**4%
**Strength**3%
**Design-Overall**3%
**Material Quality**3%
## **Common questions**
- **Is halloween signs profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 30 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +283.7%. Flapen's verdict: Worth a look (59/100).
- **How competitive is the halloween signs niche?**
- 27 brands and 30 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 38% of demand.
- **What do buyers complain about in halloween signs?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Size-Overall. The return rate is 2.6%.
- **When does demand for halloween signs peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 172.1× the quietest.
- **What does it cost to enter the halloween signs niche?**
- Listings span $4.35–$38.30; the average listing price is $11.74 (sweet spot $15–$100). The average incumbent carries 541 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)