---
title: "Search terms — halloween flowers - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/halloween-flowers/search-terms"
last_updated: "2026-08-11T11:13:12.551Z"
locale: en
meta:
  description: "Niche score 57/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $103K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — halloween flowers - Flapen"
---

# **halloween flowers**

**Worth a look**

Shows no brand lock-in (top 5 brands take 25% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 60Conversion 21Competition 96Returns 29Price range 84Avg price 83Brand share 97Review moat 59Quality gap 42

**Brand share**

**Incredible****25%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****17%**

top-5 click share — an open shelf

**Price range**

**Great****$7.50–$63.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$18.22**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+36.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****1,134.6**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.7%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$103K**

$103K/yr · 342K searches

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms