---
title: "Trend — halloween balloons - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/halloween-balloons/trend"
last_updated: "2026-08-07T19:47:29.078Z"
locale: en
meta:
  description: "Niche score 61/100 · $195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 61/100 · $195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — halloween balloons - Flapen"
---

# **halloween balloons**

**Worth a look**

Shows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 39Growth 88Conversion 22Competition 89Returns 42Price range 41Avg price 37Brand share 96Review moat 74Quality gap 47

**Brand share**

**Incredible****29%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Growth**

**Great****+92.7%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****524.35**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Price range**

**Okay****$4.52–$22.32**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$195K**

$195K/yr · 1.1M searches

**Avg price**

**Okay****$10.45**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend