---
title: "Halloween Balloons — $195K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/halloween-balloons"
last_updated: "2026-08-11T10:12:47.995Z"
locale: en
meta:
description: "Niche score 61/100 · $195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $195K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Balloons — $195K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween balloons**
**Worth a look**
Shows no brand lock-in (top 5 brands take 29% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 39Growth 88Conversion 22Competition 89Returns 42Price range 41Avg price 37Brand share 96Review moat 74Quality gap 47
**Brand share**
**Incredible****29%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Growth**
**Great****+92.7%**
90-day search growth — must beat 0% to launch
**Review moat**
**Good****524.35**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$4.52–$22.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$195K**
$195K/yr · 1.1M searches
**Avg price**
**Okay****$10.45**
avg listing price — sweet spot $15–$100
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, halloween balloons is a $195K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 29% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 61/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween balloons market data**
- **Units sold / yr**
- **50K–60K**
- avg 250–500/product
- **Revenue / yr**
- **$523K–$627K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#6,846**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **73%**
- **Out of stock**
- **27.7%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**61 **▼falling
**Sellers**
**79**
**Top-5 brand share**
**29%**
Top 20: 65%
**Top-5 click share**
**26%**
Top 20: 56%
**Open market**
**68%**
- DNBOD7% - Tedercle7% - XIANMU5% - Heukikt5% - Aiwolf4% - XJYXQF4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +92.7% search growth over the last 90 days.
200K150KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 290.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/halloween-balloons/trend)
## **Top halloween balloons search terms**
- **halloween balloons**427K/yr+110.8%2.4% conv. - **halloween balloon arch**216K/yr+103.0%1.2% conv. - **halloween balloon arch kit**138K/yr+130.6%0.6% conv. - **halloween balloon**29K/yr+23.8%0.9% conv. - **halloween foil balloons**40K/yr+43.1%1.3% conv. - **halloween balloon garland**57K/yr+67.1%0.4% conv. - **halloween birthday balloons**13K/yr+67.6%1.7% conv. - **halloween mylar balloons**17K/yr+39.3%2.0% conv. - **halloween ballons**15K/yr+130.4%1.6% conv. - **halloween party balloons**15K/yr+96.2%1.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/halloween-balloons/search-terms)
## **Top halloween balloons products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$8K6%$12K8%$16K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Halloween Balloon Arch Kit 137Pcs Orange Black Green Purple Balloon Garland with 3D Bat Stickers Pumpkin Witch Hat Spider Ghost Eyeball Foil Balloons for Halloween Spooky Birthday Party Decorations**DNBOD**$14.60**4.8★27 rev](https://www.amazon.com/dp/B0FLXBPBNR) [2**60 Pcs 12 Inch Halloween Balloons Orange Black Green Purple Confetti Balloons for Halloween Birthday Trick or Treat Party Decoration**XIANMU**$8.22**4.7★82 rev](https://www.amazon.com/dp/B0FGJBZ4BV) [3**Halloween Little BOO Balloon Garland Arch Kit 151 Pcs Black Burnt Orange Retro White Latex Balloons with Ghost and Boo Foil Balloon for Spooky One Costume Halloween Party Decorations**Heukikt**$15.45**4.6★183 rev](https://www.amazon.com/dp/B0FG2DLLFD) [4**6 Pieces Large Halloween Foil Balloons Decorations Set Includes Bat Witch Pumpkin Black Cat Skeleton Ghost and Spider Designs Mylar Balloons for Spooky Trick-or-Treating Party Supplies**Tedercle**$7.77**4.3★45 rev](https://www.amazon.com/dp/B0D77WLJS2) [5**Halloween Balloons Black Orange Balloons Set 50Pcs 12inch Black White Orange Confetti Latex Balloon Halloween Balloon for Celebration Party Bar Anniversary Graduation Decoration**Aiwolf**$7.66**4.7★4,234 rev](https://www.amazon.com/dp/B0C9ZCMC55)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Ghost Balloons and Pumpkin Balloons Set Halloween Foil Balloons For Halloween Party Supplies Ghost Decorations Halloween Photo Props Hanging Indoor Outdoor Decor**Wclliuchi**$5.92**0 rev1mo ago](https://www.amazon.com/dp/B0GYNP2QVZ) [**Halloween Balloon Arch Kit 137Pcs Orange Black Green Purple Balloon Garland with 3D Bat Stickers Pumpkin Witch Hat Spider Ghost Eyeball Foil Balloons for Halloween Spooky Birthday Party Decorations**DNBOD**$14.60**27 rev10mo ago](https://www.amazon.com/dp/B0FLXBPBNR) [**XJYXQF Halloween Balloons Set - 9Pcs Foil Ghost Spider Pumpkin & Bat Balloons for Scary Party Decorations Indoor Outdoor Halloween Party Supplies Haunted House Trick or Treat**XJYXQF**$7.67**39 rev10mo ago](https://www.amazon.com/dp/B0FKM8BXMM) [**163Pcs Halloween Balloon Garland Arch Kit Orange Black Purple Green Balloons with Eyeballs Spider Web Boo Aluminum Foil Balloons for Halloween Birthday Party Decorations**JINNYWOO**$16.67**12 rev10mo ago](https://www.amazon.com/dp/B0FNBQ1NQ4) [**Adeyoo Halloween Balloon Garland Arch Kit - 138 Pcs Halloween Party Balloons with Black Orange Purple Pumpkin Bat Boo Balloon Metallic Silver Balloons for Birthday Horror Party Decorations**Adeyoo**$8.43**247 rev11mo ago](https://www.amazon.com/dp/B0FGXX1V6M)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ghost Balloons and Pumpkin Balloons Set Halloween Foil Balloons For Halloween Party Supplies Ghost Decorations Halloween Photo Props Hanging Indoor Outdoor Decor**Wclliuchi**$5.92**0.0★**▲ 1000%**](https://www.amazon.com/dp/B0GYNP2QVZ) [**Patimate Halloween Decorations Balloons Set 50 pcs 12 inch Purple Green Orange Black Confetti Latex Balloons Kit for Halloween Baby Shower Birthday Bachelorette Trick or Treat Party Supplies**Patimate**$7.08**4.6★**▲ 1000%**](https://www.amazon.com/dp/B0FFMJHSRZ) [**Froova Halloween Balloons Black and White Balloons with 3D Bat Stickers Bat Print Balloon and Black Marble White Ghost Balloon for Happy Halloween Skull Skeleton Spooky Birthday Horror Party Decor**Froova**$11.83**4.4★**▲ 977%**](https://www.amazon.com/dp/B0FGCPLKST) [**Halloween-Balloons Spider-Balloons Black Spiders 33in Large Halloween Foil Mylar Balloons for Party Birthday Haunted House Spooky Decoration Supply**KHC-KHF**$6.34**5.0★**▲ 932%**](https://www.amazon.com/dp/B0FK1ZJLH2) [**Anagram 4242111 Creepy Tree Airloonz Foil Mylar Party Balloon 62 Multicolor Pack of 1**Amscan**$13.11**4.1★**▲ 833%**](https://www.amazon.com/dp/B08C6H8WLV)
**~~View all trending →~~**
## **What buyers say about halloween balloons**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Quality balloons”*
**Color**15%
*“The colors were really pretty”*
**Size-Overall**10%
*“Good variety of sizes”*
**Value For Money**7%
*“Worth the price”*
**Durability**6%
*“Durable & great quality”*
**Assembly/Installation**3%
*“Easy set up”*
**Fun/Entertainment Experience**3%
*“Really fun balloons”*
**Inflation/Deflation**3%
*“The cool thing with mylars is that even after the helium has gone, you can still just pump them with more regular air, and they will last and last”*
**Ease Of Use**2%
*“Easy to use”*
**Thickness**2%
*“thickness was great”*
### **What buyers complain about **
**Inflation/Deflation**31%
*“only two balloons deflated ahead of time”*
**Quality-Overall**11%
*“Black balloons are terrible quality”*
**Color**8%
*“I ordered black balloons - 2 packs, neither, came in as Black, both have a have a bad color bleed, spotty look and are more of a grayish rather than black-- both packages”*
**Size-Overall**8%
*“The big pumpkin foil balloon is huge”*
**Advertised Vs Actual Product**5%
*“did not stay in there air as advertised”*
**Add-Ons/Attachments**5%
*“no strip to attach them to or dots”*
**Leak-Proof**5%
*“Poor quality air leaks out”*
**Assembly/Installation**5%
*“No assembly materials, balloons only”*
**Durability**3%
*“didnt last long”*
**Defective Material/Parts**3%
*“I assume it was defective from the factory”*
### **Top return reasons **
**Color**31%
**Value For Money**21%
**Quality-Overall**10%
**Size-Overall**10%
**Inflation/Deflation**9%
**Advertised Vs Actual Product**6%
**Functionality-Overall**2%
**Smell**2%
**Thin**2%
**Material Quality**1%
## **Common questions**
- **Is halloween balloons profitable to sell on Amazon United States?**
- The niche generates $195K/yr across 86 tracked products. 0 of 24 products launched in the last 360 days are still selling. 90-day search growth is +92.7%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the halloween balloons niche?**
- 61 brands and 79 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 29% of demand.
- **What do buyers complain about in halloween balloons?**
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Color. The return rate is 3.6%.
- **When does demand for halloween balloons peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 290.6× the quietest.
- **What does it cost to enter the halloween balloons niche?**
- Listings span $4.52–$22.32; the average listing price is $10.45 (sweet spot $15–$100). The average incumbent carries 524 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)