---
title: "Trend — grey sheets - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/grey-sheets/trend"
last_updated: "2026-08-10T08:54:18.415Z"
locale: en
meta:
  description: "Niche score 41/100 · $224K/yr market · 282K searches/yr · $21.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 41/100 · $224K/yr market · 282K searches/yr · $21.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — grey sheets - Flapen"
---

# **grey sheets**

**Skip it**

A deep review moat (236,272 avg reviews) — this niche doesn't clear our bar today.

Market size 43Growth 34Conversion 46Competition 31Returns 80Price range 82Avg price 92Brand share 9Review moat 0Quality gap 32

**Avg price**

**Great****$21.84**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.08–$39.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****3.6%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$224K**

$224K/yr · 282K searches

**Growth**

**Okay****+7.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****236,272.2**

avg incumbent reviews — the moat a new listing must climb

## Trend