---
title: "Trend — good luck finding better coworkers than us - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/good-luck-finding-better-coworkers-than-us/trend"
last_updated: "2026-08-06T15:31:36.643Z"
locale: en
meta:
  description: "Niche score 57/100 · $67K/yr market · 66K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $67K/yr market · 66K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — good luck finding better coworkers than us - Flapen"
---

# **good luck finding better coworkers than us**

**Worth a look**

Shows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 17Growth 26Conversion 79Competition 87Returns 88Price range 48Avg price 54Brand share 94Review moat 90Quality gap 19

**Brand share**

**Great****41%**

top-5 brand share — no brand owns this niche

**Review moat**

**Great****206.18**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Conversion**

**Great****8.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$12.53**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$4.67–$24.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+0.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$67K**

$67K/yr · 66K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend