---
title: "Frye Comforter Set Fur — $15K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/frye-comforter-set-fur"
last_updated: "2026-08-10T20:41:42.731Z"
locale: en
meta:
description: "Niche score 35/100 · $15K/yr market · 151K searches/yr · $83.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $15K/yr market · 151K searches/yr · $83.39 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Frye Comforter Set Fur — $15K/yr Amazon US Niche (2026) - Flapen"
---
# **frye comforter set fur**
**Skip it**
Soft demand (-59.7% this quarter) — this niche doesn't clear our bar today.
Market size 4Growth 0Conversion 1Competition 77Returns 44Price range 24Avg price 81Brand share 78Review moat 45Quality gap 35
**Avg price**
**Great****$83.39**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Review moat**
**Okay****1,956.91**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Bad****$38.55–$299.82**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$15K**
$15K/yr · 151K searches
**Conversion**
**Bad****0.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-59.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, frye comforter set fur is a $15K/yr Amazon United States market (151K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **frye comforter set fur market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$63K–$83K**
- units × avg price
- **Conversion rate**
- **0.1%**
- **Avg BSR**
- **#905**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **23.4%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**21 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**57%**
Top 20: 99%
**Top-5 click share**
**38%**
Top 20: 77%
**Open market**
**34%**
- Andency12% - Wonderful12% - Frye12% - YIKUSH11% - Smoofy9% - Bedsure8%
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — -59.7% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Black Friday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 8.2×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/frye-comforter-set-fur/trend)
## **Top frye comforter set fur search terms**
- **frye comforter set**16K/yr-45.8%0.2% conv. - **faux fur comforter king**39K/yr-66.0%0.4% conv. - **fur comforter king**23K/yr-68.5%0.4% conv. - **faux fur king comforter**6K/yr-23.9%0.5% conv. - **frye bedding**8K/yr-45.0%0.0% conv. - **furry comforter set king**8K/yr-58.0%0.3% conv. - **fur king size comforter set**8K/yr-57.4%0.1% conv. - **faux fur king size comforter**8K/yr-63.5%0.3% conv. - **king size faux fur comforter**8K/yr-60.2%0.9% conv. - **faux fur comforter set king**6K/yr-62.6%0.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/frye-comforter-set-fur/search-terms)
## **Top frye comforter set fur products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4526%$9049%$1K12%$2K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Andency King Size Comforter Set Black Fluffy Winter Faux Fur Warm Soft Plush Bedding Comforter Set (1 Velvet Comforter & 2 Pillowcases) Fuzzy Thick Heavy Puffy Comforters Bed Set**Andency**$46.37**4.4★1,308 rev](https://www.amazon.com/dp/B0C8SXPV5R) [2**YIKUSH Fluffy Comforter Set Queen Size - Soft & Fuzzy Faux Fur Comforter Ultra Plush White Comforter with Flannel Back Warm Yet Lightweight Cozy Bedding Set**YIKUSH**$65.42**4.4★470 rev](https://www.amazon.com/dp/B0DLGCS2DM) [3**Wonderful 3 Pieces Fluffy Faux Rabbit Fur Bubble Comforter Set King Size Tie-Dyeing Beige Plush Fuzzy Bedding Set Warm Soft Bubble Comforter Bedding Set for Winter**Wonderful**$112.57**4.6★767 rev](https://www.amazon.com/dp/B0D83MCNL4) [4**EXQ Home Fluffy Comforter Set King Size - Super Soft Faux Fur Stripe Jacquard Comforter 3 Pieces Black Fleece Bedding Set Winter Warm Bed Set 1 Comforter with 2 Pillowcases**EXQ Home**$42.22**4.6★1,108 rev](https://www.amazon.com/dp/B0D7DPYX3G) [5**Frye Vintage Washed 100% Cotton 3-Piece King Comforter Set in White Solid Color Oeko-TEX Certified**Frye**$153.57**0.0★0 rev](https://www.amazon.com/dp/B0G45Q1FHM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Smoofy Fluffy Comforter Set King - Ultra Faux Rabbit Fur Bubble Comforter Tie-Dye Grey Luxury Plush Bedding Set Cloud-Like Soft & Cozy for Winter Comforter with 2 Pillowcases Room Decor Aesthetic**Smoofy**$93.61**60 rev4mo ago](https://www.amazon.com/dp/B0GCK4YYZC) [**chovy Faux Fur Plush Gray Comforter Sets King - Ultra Soft Shaggy Flannel Velvet Fluffy Fuzzy 3PC Bedding Set (Comforter x 1 Pillowcases x 2)**chovy**$54.18**1,472 rev6mo ago](https://www.amazon.com/dp/B0GCTMKML5) [**Frye Vintage Washed 100% Cotton 3-Piece King Comforter Set in White Solid Color Oeko-TEX Certified**Frye**$153.57**0 rev7mo ago](https://www.amazon.com/dp/B0G45Q1FHM) [**Frye Vintage Washed 100% Cotton 3-Piece Full/Queen Comforter Set in Green Solid Color Oeko-TEX Certified**Frye**$156.41**0 rev7mo ago](https://www.amazon.com/dp/B0G45LWG6M) [**Frye Vintage Washed 100% Cotton 3-Piece King Quilt Set in Grey Solid Color Oeko-TEX Certified**Frye**$156.52**0 rev7mo ago](https://www.amazon.com/dp/B0G45R3NB8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Frye Vintage Washed 100% Cotton 3-Piece King Quilt Set in Grey Solid Color Oeko-TEX Certified**Frye**$156.52**0.0★**▲ 867%**](https://www.amazon.com/dp/B0G45R3NB8) [**Frye Vintage Washed 100% Cotton 3-Piece King Comforter Set in White Solid Color Oeko-TEX Certified**Frye**$153.57**0.0★**▲ 802%**](https://www.amazon.com/dp/B0G45Q1FHM) [**chovy Faux Fur Plush Gray Comforter Sets King - Ultra Soft Shaggy Flannel Velvet Fluffy Fuzzy 3PC Bedding Set (Comforter x 1 Pillowcases x 2)**chovy**$54.18**4.4★**▲ 607%**](https://www.amazon.com/dp/B0GCTMKML5) [**Smoofy Fluffy Comforter Set King - Ultra Faux Rabbit Fur Bubble Comforter Tie-Dye Grey Luxury Plush Bedding Set Cloud-Like Soft & Cozy for Winter Comforter with 2 Pillowcases Room Decor Aesthetic**Smoofy**$93.61**4.6★**▲ 543%**](https://www.amazon.com/dp/B0GCK4YYZC) [**Sasttie King Comforter Set 3 Pieces - Super Soft Fleece Comforters King Size 1 Luxury Warm Fuzzy Marshmallow Comforter with 2 Pillow Cases Faux Fur Down Alternative Bedding Set Cream White**Sasttie**$41.39**4.7★**▲ 449%**](https://www.amazon.com/dp/B0FQ597T3R)
**~~View all trending →~~**
## **What buyers say about frye comforter set fur**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**25%
*“Soft and smooth”*
**Comfort-Overall**20%
*“Beautiful comfortable”*
**Warmth**13%
*“keep you entirely warm”*
**Quality-Overall**7%
*“Very good quality comforter set”*
**Value For Money**4%
*“Great value”*
**Size-Overall**4%
*“Fit great”*
**Color**3%
*“Perfect color”*
**Fluffiness**2%
*“It's a beautiful comforter -- luxurious, soft/fluffy, and looks great on my bed”*
**Weight Light**2%
*“It's not too heavy”*
**Thickness**2%
*“The pieces are so thick”*
### **What buyers complain about **
**Washability**8%
*“Matted after 1st wash”*
**Thickness**7%
*“Thicker than expected”*
**Size-Overall**6%
*“Size up”*
**Quality-Overall**5%
*“It looks pretty cheap as well”*
**Weight Heavy**5%
*“heavier than expected”*
**Color**4%
*“the color is off a little bit”*
**Value For Money**4%
*“This feels sooo expensive”*
**Durability**4%
*“already coming apart since purchased”*
**Hard Feel**3%
*“Only thing one spot was a little rough”*
**Fluffiness**3%
*“no longer held the fluffy stripes it had before I put it in the dryer”*
### **Top return reasons **
**Size-Overall**18%
**Color**16%
**Material Quality**10%
**Comfort-Overall**7%
**Advertised Vs Actual Product**7%
**Thin**5%
**Weight Heavy**4%
**Quality-Overall**4%
**Value For Money**3%
**Stain Resistance**2%
## **Common questions**
- **Is frye comforter set fur profitable to sell on Amazon United States?**
- The niche generates $15K/yr across 47 tracked products. 5 of 16 products launched in the last 360 days are still selling. 90-day search growth is -59.7%. Flapen's verdict: Skip it (35/100).
- **How competitive is the frye comforter set fur niche?**
- 21 brands and 24 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in frye comforter set fur?**
- Top complaints mined from reviews: Washability, Thickness, Size-Overall. The return rate is 3.5%.
- **When does demand for frye comforter set fur peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 8.2× the quietest.
- **What does it cost to enter the frye comforter set fur niche?**
- Listings span $38.55–$299.82; the average listing price is $83.39 (sweet spot $15–$100). The average incumbent carries 1,957 reviews — the moat a new listing must climb.
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