[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-home-kitchen-food-grade-borax":3,"research-sidebar-rollups":857},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":91,"demand":96,"seasonality":409,"brandShare":422,"products":444,"feedback":623,"searchTerms":784,"related":822,"lastUpdated":36},"22337deada5ce4c95ca8efc7fe7f86bd","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":31,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":49,"top20BrandShare":49,"primePct":49,"oosRate":50},29200,45334,3.5398,0.4638,0.0385,0.6245,0.8457,4.63,6650,16.73,5.32,31.85,18,2500,0.9444,0.0029,0,"food grade borax","food-grade-borax","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Ffood-grade-borax","Cleaning Supplies","2026-07-10T03:06:34.5375+00:00",12,13,202,[],268,2000,100,250,33460,41825,83,146,1,0.0625,{"score":52,"verdict":53,"components":54},45,"skip",[55,60,63,67,70,73,76,81,84,87],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",7,0.15,29199.86,{"key":61,"score":62,"weight":58,"raw":18},"growth",66,{"key":64,"score":65,"weight":66,"raw":19},"conversion",48,0.1,{"key":68,"score":69,"weight":58,"raw":20},"competition",38,{"key":71,"score":72,"weight":66,"raw":21},"brandShare",34,{"key":74,"score":75,"weight":66,"raw":22},"qualityGap",23,{"key":77,"score":78,"weight":79,"raw":80},"reviewMoat",24,0.05,6650.11,{"key":82,"score":83,"weight":66,"raw":30},"returns",99,{"key":85,"score":86,"weight":79,"raw":24},"avgPrice",79,{"key":88,"score":89,"weight":79,"raw":90},"priceRange",64,0.6351300414624953,{"avgRating":92,"medianPrice":93,"medianReturnRate":94,"nichesTracked":95},4.42,24.38,0.0215,115062,{"points":97,"droppedPartialWeek":408},[98,101,104,107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,158,161,164,167,170,173,176,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405],{"week":99,"volume":100},"2024-07-14",812,{"week":102,"volume":103},"2024-07-21",287,{"week":105,"volume":106},"2024-07-28",222,{"week":108,"volume":109},"2024-08-04",284,{"week":111,"volume":112},"2024-08-11",311,{"week":114,"volume":115},"2024-08-18",238,{"week":117,"volume":118},"2024-08-25",266,{"week":120,"volume":121},"2024-09-01",297,{"week":123,"volume":124},"2024-09-08",206,{"week":126,"volume":127},"2024-09-15",220,{"week":129,"volume":130},"2024-09-22",191,{"week":132,"volume":133},"2024-09-29",412,{"week":135,"volume":136},"2024-10-06",304,{"week":138,"volume":139},"2024-10-13",197,{"week":141,"volume":142},"2024-10-20",217,{"week":144,"volume":145},"2024-10-27",263,{"week":147,"volume":148},"2024-11-03",249,{"week":150,"volume":151},"2024-11-10",293,{"week":153,"volume":154},"2024-11-17",241,{"week":156,"volume":157},"2024-11-24",247,{"week":159,"volume":160},"2024-12-01",198,{"week":162,"volume":163},"2024-12-08",187,{"week":165,"volume":166},"2024-12-15",212,{"week":168,"volume":169},"2024-12-22",254,{"week":171,"volume":172},"2024-12-29",313,{"week":174,"volume":175},"2025-01-05",456,{"week":177,"volume":41},"2025-01-12",{"week":179,"volume":180},"2025-01-19",318,{"week":182,"volume":183},"2025-01-26",290,{"week":185,"volume":186},"2025-02-02",395,{"week":188,"volume":189},"2025-02-09",310,{"week":191,"volume":192},"2025-02-16",221,{"week":194,"volume":195},"2025-02-23",397,{"week":197,"volume":198},"2025-03-02",236,{"week":200,"volume":201},"2025-03-09",228,{"week":203,"volume":204},"2025-03-16",529,{"week":206,"volume":207},"2025-03-23",931,{"week":209,"volume":210},"2025-03-30",534,{"week":212,"volume":213},"2025-04-06",360,{"week":215,"volume":216},"2025-04-13",487,{"week":218,"volume":219},"2025-04-20",599,{"week":221,"volume":222},"2025-04-27",671,{"week":224,"volume":225},"2025-05-04",552,{"week":227,"volume":228},"2025-05-11",452,{"week":230,"volume":231},"2025-05-18",346,{"week":233,"volume":234},"2025-05-25",453,{"week":236,"volume":237},"2025-06-01",578,{"week":239,"volume":240},"2025-06-08",447,{"week":242,"volume":243},"2025-06-15",403,{"week":245,"volume":246},"2025-06-22",359,{"week":248,"volume":249},"2025-06-29",248,{"week":251,"volume":252},"2025-07-06",401,{"week":254,"volume":255},"2025-07-13",904,{"week":257,"volume":258},"2025-07-20",516,{"week":260,"volume":261},"2025-07-27",1001,{"week":263,"volume":264},"2025-08-03",928,{"week":266,"volume":267},"2025-08-10",1226,{"week":269,"volume":270},"2025-08-17",890,{"week":272,"volume":273},"2025-08-24",483,{"week":275,"volume":276},"2025-08-31",336,{"week":278,"volume":279},"2025-09-07",448,{"week":281,"volume":282},"2025-09-14",2277,{"week":284,"volume":285},"2025-09-21",734,{"week":287,"volume":288},"2025-09-28",567,{"week":290,"volume":291},"2025-10-05",475,{"week":293,"volume":294},"2025-10-12",717,{"week":296,"volume":297},"2025-10-19",536,{"week":299,"volume":300},"2025-10-26",1679,{"week":302,"volume":303},"2025-11-02",1361,{"week":305,"volume":306},"2025-11-09",1714,{"week":308,"volume":309},"2025-11-16",1523,{"week":311,"volume":312},"2025-11-23",1293,{"week":314,"volume":315},"2025-11-30",790,{"week":317,"volume":318},"2025-12-07",804,{"week":320,"volume":321},"2025-12-14",638,{"week":323,"volume":324},"2025-12-21",680,{"week":326,"volume":327},"2025-12-28",569,{"week":329,"volume":330},"2026-01-04",736,{"week":332,"volume":333},"2026-01-11",650,{"week":335,"volume":336},"2026-01-18",730,{"week":338,"volume":339},"2026-01-25",789,{"week":341,"volume":297},"2026-02-01",{"week":343,"volume":344},"2026-02-08",653,{"week":346,"volume":347},"2026-02-15",470,{"week":349,"volume":350},"2026-02-22",630,{"week":352,"volume":353},"2026-03-01",661,{"week":355,"volume":356},"2026-03-08",631,{"week":358,"volume":359},"2026-03-15",604,{"week":361,"volume":362},"2026-03-22",629,{"week":364,"volume":365},"2026-03-29",842,{"week":367,"volume":368},"2026-04-05",905,{"week":370,"volume":371},"2026-04-12",761,{"week":373,"volume":374},"2026-04-19",1034,{"week":376,"volume":377},"2026-04-26",985,{"week":379,"volume":380},"2026-05-03",1329,{"week":382,"volume":383},"2026-05-10",1158,{"week":385,"volume":386},"2026-05-17",1462,{"week":388,"volume":389},"2026-05-24",1686,{"week":391,"volume":392},"2026-05-31",936,{"week":394,"volume":395},"2026-06-07",858,{"week":397,"volume":398},"2026-06-14",863,{"week":400,"volume":401},"2026-06-21",603,{"week":403,"volume":404},"2026-06-28",611,{"week":406,"volume":407},"2026-07-05",493,false,[410,411,412,413,414,415,416,417,418,419,420,421],0.8643682129182098,0.7368652313100245,0.9506622308706295,1.1836356788651057,1.5185208433592088,0.9012477419984793,0.9457661163768752,0.8997970414077375,0.9705186952064109,0.8951729332747472,1.3982940319014638,0.6990563471638105,{"top":423,"otherBrandCount":442,"otherClickShare":443},[424,427,430,433,436,439],{"brand":425,"clickShare":426},"PURE ORIGINAL INGREDIENTS",0.2631,{"brand":428,"clickShare":429},"Prescribed For Life",0.21869999999999998,{"brand":431,"clickShare":432},"20 Mule Team",0.1648,{"brand":434,"clickShare":435},"Urenus",0.1228,{"brand":437,"clickShare":438},"Essencea",0.0763,{"brand":440,"clickShare":441},"Earthborn Elements",0.0542,6,0.10009999999999986,[445,456,466,476,487,497,507,516,525,533,541,552,563,572,583,592,602,612],{"asin":446,"title":447,"brand":425,"imageUrl":448,"price":449,"rating":450,"reviews":451,"clickShare90":452,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B071KW63CD","PURE ORIGINAL INGREDIENTS Borax Powder (2 lb) Sodium Borate Multipurpose Cleaning Agent Ideal Slime Ingredient","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31zgpYaPImL.jpg",9.08,4.6,10696,0.1909,0.2329,"2016-12-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB071KW63CD",{"asin":457,"title":458,"brand":428,"imageUrl":459,"price":460,"rating":450,"reviews":461,"clickShare90":462,"clickShare360":463,"launchDate":464,"amazonUrl":465},"B085C6N6Z1","Prescribed for Life Borax Powder Pure USP NF Grade All Natural Sodium Borate Powder Household Laundry Booster Slime Activator & Multipurpose Cleaning Powder (4oz \u002F 113g)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41aL3NAwVtL.jpg",18.96,437,0.1249,0.2387,"2020-03-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB085C6N6Z1",{"asin":467,"title":468,"brand":434,"imageUrl":469,"price":470,"rating":471,"reviews":472,"clickShare90":435,"clickShare360":473,"launchDate":474,"amazonUrl":475},"B0DCC681M1","Borax 200C Homeopathic Remedy 270 Pellets","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41zaP5QbcyL.jpg",13.01,4.4,51,0.0883,"2024-08-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DCC681M1",{"asin":477,"title":478,"brand":431,"imageUrl":479,"price":480,"rating":481,"reviews":482,"clickShare90":483,"clickShare360":484,"launchDate":485,"amazonUrl":486},"B01NBJZ2F8","20 MULE TEAM Borax Powder 65 Ounce 4 Count All Natural Laundry Booster & Multi-Purpose Household Cleaner for Kitchen and Bathroom Stain & Odor Fighter Helps Deodorize & Freshen","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51qUuC-QTFL.jpg",22.38,4.8,35609,0.1096,0.0914,"2016-12-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01NBJZ2F8",{"asin":488,"title":489,"brand":437,"imageUrl":490,"price":491,"rating":492,"reviews":493,"clickShare90":438,"clickShare360":494,"launchDate":495,"amazonUrl":496},"B0BVRRR77B","Borax Powder 5lb by Essencea Pure Bulk Ingredients | Can be used as Multi-Purpose Cleaner | Bulk Bag (80 Ounces)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31ssUM0nJVL.jpg",19.47,4.7,400,0.0848,"2022-09-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BVRRR77B",{"asin":498,"title":499,"brand":428,"imageUrl":500,"price":501,"rating":450,"reviews":502,"clickShare90":503,"clickShare360":504,"launchDate":505,"amazonUrl":506},"B00QK4LUD6","Prescribed for Life Borax Powder Household Laundry Booster Slime Activator & Multipurpose Cleaning Powder All Natural Sodium Borate Powder 1 lb","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZZkklteiL.jpg",19.61,741,0.0649,0.0457,"2014-12-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00QK4LUD6",{"asin":508,"title":509,"brand":431,"imageUrl":510,"price":511,"rating":481,"reviews":482,"clickShare90":512,"clickShare360":513,"launchDate":514,"amazonUrl":515},"B000VCFAXO","Borax 20 Mule Team Detergent Booster 65 Oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51bBpwRJNtL.jpg",5.88,0.0552,0.0234,"2009-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000VCFAXO",{"asin":517,"title":518,"brand":440,"imageUrl":519,"price":520,"rating":492,"reviews":521,"clickShare90":441,"clickShare360":522,"launchDate":523,"amazonUrl":524},"B07BRZDDTZ","Earthborn Elements Borax Powder (1 Gallon) Multipurpose Cleaner & Detergent Booster Resealable Bucket (144 Ounce)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41A4Wf25rIL.jpg",29.28,3576,0.0363,"2018-03-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07BRZDDTZ",{"asin":526,"title":527,"brand":425,"imageUrl":528,"price":529,"rating":450,"reviews":451,"clickShare90":19,"clickShare360":530,"launchDate":531,"amazonUrl":532},"B01N6LF59Y","PURE ORIGINAL INGREDIENTS Borax (5 lb) Sodium Borate Multipurpose Cleaning Agent","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F315OWIW-lwL.jpg",19.48,0.0292,"2016-12-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01N6LF59Y",{"asin":534,"title":535,"brand":425,"imageUrl":536,"price":537,"rating":450,"reviews":451,"clickShare90":538,"clickShare360":539,"launchDate":454,"amazonUrl":540},"B0725921DN","PURE ORIGINAL INGREDIENTS Borax (1 lb) Multipurpose Cleaning Natural Agent Ideal Slime Ingredient","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31s3+N1ABTL.jpg",8.13,0.0337,0.0221,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0725921DN",{"asin":542,"title":543,"brand":544,"imageUrl":545,"price":546,"rating":450,"reviews":547,"clickShare90":548,"clickShare360":549,"launchDate":550,"amazonUrl":551},"B003PR0U7I","Pure Encapsulations Boron (Glycinate) | Supplement for Hormone Balance Bone Strength and Health Connective Tissue and Nutrient Metabolism* | 60 Capsules","Pure Encapsulations","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41hhHRrL1aL.jpg",13.5,2237,0.0321,0.0333,"2008-04-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB003PR0U7I",{"asin":553,"title":554,"brand":555,"imageUrl":556,"price":557,"rating":492,"reviews":558,"clickShare90":559,"clickShare360":560,"launchDate":561,"amazonUrl":562},"B09MR3DM6N","Natural Borax Powder 2 lb - Made in the USA All-Purpose Cleaner & Laundry Booster Resealable Eco-Friendly Bag Multi-Use Household Essential. Due to tariffs packaging may vary.","SKY HIGH SUDS","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416t8pko56L.jpg",9.26,1170,0.0186,0.0232,"2021-11-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09MR3DM6N",{"asin":564,"title":565,"brand":428,"imageUrl":566,"price":567,"rating":450,"reviews":502,"clickShare90":568,"clickShare360":569,"launchDate":570,"amazonUrl":571},"B07CYYHCWK","Prescribed For Life Borax Powder Household Laundry Booster Slime Activator & Multipurpose Cleaning Powder All Natural Sodium Borate (1kg \u002F 2.2lb)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41nhQBctumL.jpg",29.52,0.0182,0.0079,"2018-04-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07CYYHCWK",{"asin":573,"title":574,"brand":575,"imageUrl":576,"price":577,"rating":450,"reviews":578,"clickShare90":579,"clickShare360":580,"launchDate":581,"amazonUrl":582},"B0CC6PH3HG","Bruizex Arnica Montana Bath Salts Epsom Salt Bath Soak for Lymphatic Drainage & Body Detox Magnesium Bath soak with Essential Oils Bath Salts for Pain Relief Swelling & Post Surgery -1 Lb","Bruizex","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51OCXYuzdbL.jpg",18.59,449,0.0151,0.0073,"2023-07-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CC6PH3HG",{"asin":584,"title":585,"brand":586,"imageUrl":587,"price":25,"rating":471,"reviews":37,"clickShare90":588,"clickShare360":589,"launchDate":590,"amazonUrl":591},"B0DW933JX6","AYURVEDASHREE Suhaga (Crystals) 50gm | Borax | Sodium Borate | Tankan Bhasma","AYURVEDASHREE","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41w-UgeEZcL.jpg",0.0134,0.0129,"2025-02-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DW933JX6",{"asin":593,"title":594,"brand":595,"imageUrl":596,"price":26,"rating":492,"reviews":597,"clickShare90":598,"clickShare360":599,"launchDate":600,"amazonUrl":601},"B0DHQW6WSF","Banner Chemical Raw Borax (10 lbs) - 100% Pure Unscented Multi-Purpose Cleaner & Detergent Booster - Natural Household Cleaner and Stain Remover - Made in the USA","Banner Chemical","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RMtOZyCAL.jpg",413,0.0108,0.0092,"2024-07-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DHQW6WSF",{"asin":603,"title":604,"brand":428,"imageUrl":605,"price":606,"rating":492,"reviews":607,"clickShare90":608,"clickShare360":609,"launchDate":610,"amazonUrl":611},"B00NPS6U76","Prescribed For Life Natural Sodium Bicarbonate (Baking Soda) Powder 1 Lb Pouch","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41XpcTJXL3L.jpg",12.79,2424,0.0107,0.0065,"2014-09-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00NPS6U76",{"asin":613,"title":614,"brand":615,"imageUrl":616,"price":617,"rating":450,"reviews":618,"clickShare90":619,"clickShare360":620,"launchDate":621,"amazonUrl":622},"B0BGYNRJNM","Harris Borax Powder Hard Water Laundry Booster and Powerful Multi-Purpose Cleaner 1.5lb (Unscented)","HARRIS","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41NdrOBgl4L.jpg",14.99,3745,0.0101,0.007,"2022-09-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BGYNRJNM",{"love":624,"hate":694,"returnReasons":761},[625,632,639,646,653,660,667,674,681,687],{"topic":626,"percentOfMentions":627,"verbatims":628},"Quality-Overall",0.1734,[629,630,631],"Excellent Product","Even a well-known brand name","Excellent product with many uses",{"topic":633,"percentOfMentions":634,"verbatims":635},"Ease Of Cleaning",0.12789999999999999,[636,637,638],"Clean good","Great for cleaning","Great product for cleaning",{"topic":640,"percentOfMentions":641,"verbatims":642},"Value For Money",0.122,[643,644,645],"fair price","Great deal","Good value for the money",{"topic":647,"percentOfMentions":648,"verbatims":649},"Smell",0.0795,[650,651,652],"Great scent","Great for eliminating odour","Clean smell and works",{"topic":654,"percentOfMentions":655,"verbatims":656},"Advertised Vs Actual Product",0.0636,[657,658,659],"As advertised","Works as promised","As described",{"topic":661,"percentOfMentions":662,"verbatims":663},"Washability",0.058499999999999996,[664,665,666],"THIS PRODUCT WASHES CLOTHES SO GOOD","Always a great choice—from washing clothes","does well in washer",{"topic":668,"percentOfMentions":669,"verbatims":670},"Efficiency",0.0407,[671,672,673],"It works great in rock tumblers","Works well","works effectively in DIY cleaning mixes",{"topic":675,"percentOfMentions":676,"verbatims":677},"Ease Of Use",0.032400000000000005,[678,679,680],"So easy","also as easy enough to remove","easy to manage",{"topic":682,"percentOfMentions":683,"verbatims":684},"Cleansing",0.0262,[673,685,686],"Its great for cleaning throughout the house","The clean factor is amazing",{"topic":688,"percentOfMentions":689,"verbatims":690},"Brightness\u002FShine\u002FGlow",0.0206,[691,692,693],"great for brightening clothes","Brightens - love the multi pack","Makes everything sparkle",[695,702,709,716,722,729,735,741,747,754],{"topic":696,"percentOfMentions":697,"verbatims":698},"Leak-Proof",0.0933,[699,700,701],"Leaking box","powder leaking out","One of the boxes was leaking",{"topic":703,"percentOfMentions":704,"verbatims":705},"Allergies",0.054400000000000004,[706,707,708],"Caused allergic reaction","He has been extremely itchy","I have severe allergies",{"topic":710,"percentOfMentions":711,"verbatims":712},"Size-Overall",0.0526,[713,714,715],"this bag is much smaller than it looks","Small size","Small box",{"topic":675,"percentOfMentions":717,"verbatims":718},0.0509,[719,720,721],"No way to open the bucket","Difficult to open","difficult to remove",{"topic":723,"percentOfMentions":724,"verbatims":725},"Functionality-Overall",0.0495,[726,727,728],"Did not work","No Result","not working great",{"topic":647,"percentOfMentions":730,"verbatims":731},0.0481,[732,733,734],"It doesnt foam up or smell like chemicals","There is no scent to this product","Before I was having trouble with my towels just not being fresh smelling",{"topic":640,"percentOfMentions":736,"verbatims":737},0.043,[738,739,740],"Price a bit high","A little expensive","Over rated and way over priced",{"topic":633,"percentOfMentions":742,"verbatims":743},0.030699999999999998,[744,745,746],"could barely stand to rinse off","it literally dissapears before you wash it","did not clean",{"topic":748,"percentOfMentions":749,"verbatims":750},"Pest\u002FInsect Control",0.0263,[751,752,753],"When mixed with sugar and placed on bottle caps in a trail the ants will ingest the BORAX and take it back to the queen and kill her and the entire nest dies","Ant death","it doesnt work for bug",{"topic":755,"percentOfMentions":756,"verbatims":757},"Ingredients-Overall",0.023700000000000002,[758,759,760],"borax changed the ingredients so sad","It was honestly the missing ingredient","is limited to one ingredient",[762,764,766,768,770,772,774,777,779,782],{"reason":696,"pct":763},0.33899999999999997,{"reason":640,"pct":765},0.13390000000000002,{"reason":654,"pct":767},0.1294,{"reason":710,"pct":769},0.1162,{"reason":723,"pct":771},0.0784,{"reason":755,"pct":773},0.0177,{"reason":775,"pct":776},"Solubility",0.017,{"reason":647,"pct":778},0.0166,{"reason":780,"pct":781},"Contamination",0.0105,{"reason":783,"pct":781},"Moist\u002FDry",[785,789,794,799,804,809,814,819],{"term":32,"volume":786,"growthQoq":787,"conversionRate":788},20506,0.5605,0.0254,{"term":790,"volume":791,"growthQoq":792,"conversionRate":793},"borax food grade",8555,0.5674,0.0413,{"term":795,"volume":796,"growthQoq":797,"conversionRate":798},"organic borax",5795,0.5727,0.0789,{"term":800,"volume":801,"growthQoq":802,"conversionRate":803},"borax bath soak",3686,-0.1248,0.0264,{"term":805,"volume":806,"growthQoq":807,"conversionRate":808},"prescribed for life borax",2809,0.4153,0.0592,{"term":810,"volume":811,"growthQoq":812,"conversionRate":813},"borax food grade organic",2494,0.4005,0.0673,{"term":815,"volume":816,"growthQoq":817,"conversionRate":818},"food grade borax powder",1482,1.0957,0.0406,{"term":820,"volume":57,"growthQoq":821,"conversionRate":31},"prescribed for life borax grade food",-0.75,[823,830,836,841,847,852],{"title":824,"href":825,"score":826,"verdict":827,"marketSize":828,"growth90":829},"graduation centerpieces for tables 2023","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fgraduation-centerpieces-for-tables-2023",74,"watch",368222.35,2.2877,{"title":831,"href":832,"score":826,"verdict":833,"marketSize":834,"growth90":835},"artificial hanging flowers for outdoors","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fartificial-hanging-flowers-for-outdoors","launch",1154873.26,0.7726,{"title":837,"href":838,"score":826,"verdict":827,"marketSize":839,"growth90":840},"5th grade graduation decorations","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002F5th-grade-graduation-decorations",149219.88,6.6669,{"title":842,"href":843,"score":844,"verdict":827,"marketSize":845,"growth90":846},"4th of july party supplies","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002F4th-of-july-party-supplies",75,240275.58,11.721,{"title":848,"href":849,"score":844,"verdict":833,"marketSize":850,"growth90":851},"desk goose","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Fdesk-goose",2185048.26,0.4069,{"title":853,"href":854,"score":844,"verdict":827,"marketSize":855,"growth90":856},"fall candles","\u002Fresearch\u002Fus\u002Fhome-kitchen\u002Ffall-candles",620395.33,1.5587,[858,865,872,879,882,889,896,903,910,917,924,931,938,945,952,959,965,972,979,986],{"nodeId":859,"label":860,"slug":861,"href":862,"nichesTracked":863,"marketSizeTotal":864},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":866,"label":867,"slug":868,"href":869,"nichesTracked":870,"marketSizeTotal":871},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":873,"label":874,"slug":875,"href":876,"nichesTracked":877,"marketSizeTotal":878},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":880,"marketSizeTotal":881},11250,6171847188,{"nodeId":883,"label":884,"slug":885,"href":886,"nichesTracked":887,"marketSizeTotal":888},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":890,"label":891,"slug":892,"href":893,"nichesTracked":894,"marketSizeTotal":895},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":897,"label":898,"slug":899,"href":900,"nichesTracked":901,"marketSizeTotal":902},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":904,"label":905,"slug":906,"href":907,"nichesTracked":908,"marketSizeTotal":909},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":911,"label":912,"slug":913,"href":914,"nichesTracked":915,"marketSizeTotal":916},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":918,"label":919,"slug":920,"href":921,"nichesTracked":922,"marketSizeTotal":923},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":925,"label":926,"slug":927,"href":928,"nichesTracked":929,"marketSizeTotal":930},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":932,"label":933,"slug":934,"href":935,"nichesTracked":936,"marketSizeTotal":937},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":939,"label":940,"slug":941,"href":942,"nichesTracked":943,"marketSizeTotal":944},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":946,"label":947,"slug":948,"href":949,"nichesTracked":950,"marketSizeTotal":951},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":953,"label":954,"slug":955,"href":956,"nichesTracked":957,"marketSizeTotal":958},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":960,"label":961,"slug":962,"href":963,"nichesTracked":461,"marketSizeTotal":964},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",265480238,{"nodeId":966,"label":967,"slug":968,"href":969,"nichesTracked":970,"marketSizeTotal":971},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":973,"label":974,"slug":975,"href":976,"nichesTracked":977,"marketSizeTotal":978},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":980,"label":981,"slug":982,"href":983,"nichesTracked":984,"marketSizeTotal":985},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":987,"label":988,"slug":989,"href":990,"nichesTracked":991,"marketSizeTotal":992},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]