---
title: "Trend — folding cocktail table - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/folding-cocktail-table/trend"
last_updated: "2026-08-10T21:28:09.424Z"
locale: en
meta:
  description: "Niche score 59/100 · $564K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $564K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — folding cocktail table - Flapen"
---

# **folding cocktail table**

**Worth a look**

Shows no brand lock-in (top 5 brands take 44% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 63Growth 61Conversion 21Competition 84Returns 40Price range 25Avg price 72Brand share 91Review moat 62Quality gap 47

**Brand share**

**Great****44%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Avg price**

**Good****$109.30**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$564K**

$564K/yr · 309K searches

**Review moat**

**Good****1,036.44**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+36.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Price range**

**Okay****$19.08–$338.56**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend