---
title: "Focaccia Bread Pan — $143K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/focaccia-bread-pan"
last_updated: "2026-08-10T19:40:53.750Z"
locale: en
meta:
  description: "Niche score 53/100 · $143K/yr market · 97K searches/yr · $27.23 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 53/100 · $143K/yr market · 97K searches/yr · $27.23 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Focaccia Bread Pan — $143K/yr Amazon US Niche (2026) - Flapen"
---

# **focaccia bread pan**

**Worth a look**

Shows a sweet-spot price point ($27.23 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 31Growth 54Conversion 62Competition 50Returns 81Price range 81Avg price 95Brand share 51Review moat 42Quality gap 21

**Avg price**

**Incredible****$27.23**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.7%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$5.84–$59.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+26.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,275.62**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$143K**

$143K/yr · 97K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

According to Flapen's Amazon United States niche tracking, focaccia bread pan is a $143K/yr Amazon United States market (97K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Worth a look — 53/100.

Data updated Aug 4, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **focaccia bread pan market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$109K–$136K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#46**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**90%**</dd>

<dt>**Sponsored**</dt><dd>**86%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**44 months**</dd>

<dt>**Avg seller age**</dt><dd>**177 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▼falling

**Sellers**

**579**

**Top-5 brand share**

**74%**

Top 20: 100%

**Top-5 click share**

**55%**

Top 20: 99%

**Open market**

**26%**

- Sur La Table21% - Farberware18% - Lloyd Pans14% - Caraway9% - USA Pan7% - Lodge7%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +26.6% search growth over the last 90 days.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.7×

[**Open Trend **](https://flapen.com/research/us/home-kitchen/focaccia-bread-pan/trend)

## **Top focaccia bread pan products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$14K20%$29K30%$43K40%$57K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sur La Table Kitchen Essentials Bake Sale 9 X 13 Inch PFOA PFAS PTFE Free Nonstick Roaster/Cake/Baking Pan - Linen White](https://m.media-amazon.com/images/I/31eNKBcjF0L.jpg)**Sur La Table Kitchen Essentials Bake Sale 9 X 13 Inch PFOA PFAS PTFE Free Nonstick Roaster/Cake/Baking Pan - Linen White**Sur La Table**$15.61**4.6★166 rev](https://www.amazon.com/dp/B0DBBGZ13B) [2![Lloyd Pans Detroit Style Pizza Pan 10 by 14 by 2.5 Inch -PSTK](https://m.media-amazon.com/images/I/217it--OhAL.jpg)**Lloyd Pans Detroit Style Pizza Pan 10 by 14 by 2.5 Inch -PSTK**Lloyd Pans**$43.30**4.8★5,045 rev](https://www.amazon.com/dp/B01FY5PHIK) [3![Farberware Nonstick 9x13 Baking Pan - Warp-Resistant Brownie Cake Pan](https://m.media-amazon.com/images/I/31E0CcZFlBL.jpg)**Farberware Nonstick 9x13 Baking Pan - Warp-Resistant Brownie Cake Pan**Farberware**$13.66**4.7★9,716 rev](https://www.amazon.com/dp/B00008W70F) [4![Farberware Nonstick Bakeware Rectangular Cake Pan with Lid Cake Pans For Baking 9-Inch x 13-Inch Gray](https://m.media-amazon.com/images/I/31+xxJGg0rL.jpg)**Farberware Nonstick Bakeware Rectangular Cake Pan with Lid Cake Pans For Baking 9-Inch x 13-Inch Gray**Farberware**$21.23**4.7★9,716 rev](https://www.amazon.com/dp/B000VPCF9S) [5![Lodge Seasoned Cast Iron Casserole Pan - 9 Inches x 13 inches - Heavy-Duty Durable Seasoned Baking Dish - Classic Cast Iron Casserole Dish for Everyday Cooking](https://m.media-amazon.com/images/I/41gCezV3C0L.jpg)**Lodge Seasoned Cast Iron Casserole Pan - 9 Inches x 13 inches - Heavy-Duty Durable Seasoned Baking Dish - Classic Cast Iron Casserole Dish for Everyday Cooking**Lodge**$38.88**4.8★2,394 rev](https://www.amazon.com/dp/B0971NGFQH)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Mifoci 2 Pack Non-stick Square Baking Pan Max 180c (356f) Heat Resistant 10 x 14 Inch & 8 x 10 Inch Deep Pans for Home Baking Focaccia Brownies Sicilian Bread Lightweight Carbon Steel](https://m.media-amazon.com/images/I/51EWWDykhXL.jpg)**Mifoci 2 Pack Non-stick Square Baking Pan Max 180c (356f) Heat Resistant 10 x 14 Inch & 8 x 10 Inch Deep Pans for Home Baking Focaccia Brownies Sicilian Bread Lightweight Carbon Steel**Mifoci**$17.14**8 rev7mo ago](https://www.amazon.com/dp/B0GDFVR1ZZ) [![9x13 Inch Pre-Seasoned Cast Iron Detroit Pizza Pan 4.8 Quart Deep Rectangular Bake Dish for Oven and Grill 1 Pack](https://m.media-amazon.com/images/I/51RlVb0Yf8L.jpg)**9x13 Inch Pre-Seasoned Cast Iron Detroit Pizza Pan 4.8 Quart Deep Rectangular Bake Dish for Oven and Grill 1 Pack**PLUSBROIL**$35.37**4 rev7mo ago](https://www.amazon.com/dp/B0GCLBL698) [![Calphalon Titan Bake Pan with Lid 13 x 9 Inch Cake Pan Baking Cake Pan Nonstick 2-Pack Bakeware Set Aluminized Steel PFOA-Free for Even Heating Commercial Quality Baking](https://m.media-amazon.com/images/I/31Wd79YP-5L.jpg)**Calphalon Titan Bake Pan with Lid 13 x 9 Inch Cake Pan Baking Cake Pan Nonstick 2-Pack Bakeware Set Aluminized Steel PFOA-Free for Even Heating Commercial Quality Baking**Calphalon**$21.86**44 rev7mo ago](https://www.amazon.com/dp/B0G75CW6WB) [![OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 9 x 13 Cake Pan Storm Blue](https://m.media-amazon.com/images/I/21LX+S2E9nL.jpg)**OXO Good Grips Non-Stick Pro Ceramic Coated Metal Bakeware 9 x 13 Cake Pan Storm Blue**OXO**$23.13**160 rev1y ago](https://www.amazon.com/dp/B0DJN4RSG7) [![Sur La Table Kitchen Essentials Bake Sale 9 X 13 Inch PFOA PFAS PTFE Free Nonstick Roaster/Cake/Baking Pan - Linen White](https://m.media-amazon.com/images/I/31eNKBcjF0L.jpg)**Sur La Table Kitchen Essentials Bake Sale 9 X 13 Inch PFOA PFAS PTFE Free Nonstick Roaster/Cake/Baking Pan - Linen White**Sur La Table**$15.61**166 rev2y ago](https://www.amazon.com/dp/B0DBBGZ13B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![9x13 Inch Pre-Seasoned Cast Iron Detroit Pizza Pan 4.8 Quart Deep Rectangular Bake Dish for Oven and Grill 1 Pack](https://m.media-amazon.com/images/I/51RlVb0Yf8L.jpg)**9x13 Inch Pre-Seasoned Cast Iron Detroit Pizza Pan 4.8 Quart Deep Rectangular Bake Dish for Oven and Grill 1 Pack**PLUSBROIL**$35.37**5.0★**▲ 264%**](https://www.amazon.com/dp/B0GCLBL698) [![Mifoci 2 Pack Non-stick Square Baking Pan Max 180c (356f) Heat Resistant 10 x 14 Inch & 8 x 10 Inch Deep Pans for Home Baking Focaccia Brownies Sicilian Bread Lightweight Carbon Steel](https://m.media-amazon.com/images/I/51EWWDykhXL.jpg)**Mifoci 2 Pack Non-stick Square Baking Pan Max 180c (356f) Heat Resistant 10 x 14 Inch & 8 x 10 Inch Deep Pans for Home Baking Focaccia Brownies Sicilian Bread Lightweight Carbon Steel**Mifoci**$17.14**3.3★**▲ 260%**](https://www.amazon.com/dp/B0GDFVR1ZZ) [![Good Cook Everyday Bake & Roast Pan with Scratch-Resistant Metal-Utensil Safe Nonstick 13 x 9-Inch Gray](https://m.media-amazon.com/images/I/31ihBFyewyL.jpg)**Good Cook Everyday Bake & Roast Pan with Scratch-Resistant Metal-Utensil Safe Nonstick 13 x 9-Inch Gray**GoodCook**$9.81**4.6★**▲ 145%**](https://www.amazon.com/dp/B0026RHHX8) [![GoodCook MegaGrip Baking Pan with Silicone Grip Handles Square Non-Stick Heavy-Gauge Steel Cake Pan Baking Dish for Brownies Bread Cake Baked Goods & More Dishwasher Safe 8x8-Inch](https://m.media-amazon.com/images/I/31KMWu3DYhL.jpg)**GoodCook MegaGrip Baking Pan with Silicone Grip Handles Square Non-Stick Heavy-Gauge Steel Cake Pan Baking Dish for Brownies Bread Cake Baked Goods & More Dishwasher Safe 8x8-Inch**GoodCook**$10.63**4.7★**▲ 138%**](https://www.amazon.com/dp/B0C2R9BYC6) [![USA Pan Bakeware Seamless Nonstick Rectangular Cake Pan 9 x 13 inch](https://m.media-amazon.com/images/I/31cFTYTSJmL.jpg)**USA Pan Bakeware Seamless Nonstick Rectangular Cake Pan 9 x 13 inch**USA Pan**$19.74**4.8★**▲ 122%**](https://www.amazon.com/dp/B0BGYXZX8Y)

**~~View all trending →~~**

## **What buyers say about focaccia bread pan**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Baking**18%

*“Perfect baking pan”*

**Quality-Overall**13%

*“Solid quality”*

**Ease Of Cleaning**11%

*“cleans up great”*

**Cooking Experience**8%

*“Cooks great”*

**Size-Overall**7%

*“Good size”*

**Non-Stick Coating**5%

*“Good non stick pan”*

**Value For Money**4%

*“Definitely worth the price”*

**Advertised Vs Actual Product**4%

*“Exactly as shown”*

**Durability**3%

*“and durable”*

**Ease Of Use**3%

*“ease of use”*

### **What buyers complain about **

**Quality-Overall**13%

*“My experience has mostly been with low-quality”*

**Rusts/Corrodes**12%

*“Rust”*

**Durability**7%

*“How it breaks”*

**Size-Overall**7%

*“The size isnt what I expected”*

**Ease Of Use**7%

*“Hard to open”*

**Adhesion/Stickiness**6%

*“it also did not stick”*

**Value For Money**4%

*“cheaper option available”*

**Thickness**3%

*“More expensive pans are thicker”*

**Ease Of Cleaning**2%

*“Came dirty and used”*

**Dishwasher Safe**2%

*“Not dishwasher safe”*

### **Top return reasons **

**Size-Overall**58%

**Value For Money**7%

**Scratch Resistance**6%

**Advertised Vs Actual Product**6%

**Quality-Overall**2%

**Material Quality**2%

**Rusts/Corrodes**2%

**Adhesion/Stickiness**2%

**Weight Heavy**2%

**Product Condition**1%

## **Common questions**

<dl>

<dt>**Is focaccia bread pan profitable to sell on Amazon United States?**</dt><dd>The niche generates $143K/yr across 21 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +26.6%. Flapen's verdict: Worth a look (53/100).</dd>

<dt>**How competitive is the focaccia bread pan niche?**</dt><dd>13 brands and 579 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 74% of demand.</dd>

<dt>**What do buyers complain about in focaccia bread pan?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Rusts/Corrodes, Durability. The return rate is 1.7%.</dd>

<dt>**When does demand for focaccia bread pan peak?**</dt><dd>Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 3.7× the quietest.</dd>

<dt>**What does it cost to enter the focaccia bread pan niche?**</dt><dd>Listings span $5.84–$59.14; the average listing price is $27.23 (sweet spot $15–$100). The average incumbent carries 2,276 reviews — the moat a new listing must climb.</dd>

</dl>

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