---
title: "Farmhouse End Table — $317K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/farmhouse-end-table"
last_updated: "2026-08-06T00:34:12.601Z"
locale: en
meta:
description: "Niche score 55/100 · $317K/yr market · 502K searches/yr · $94.29 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $317K/yr market · 502K searches/yr · $94.29 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Farmhouse End Table — $317K/yr Amazon US Niche (2026) - Flapen"
---
# **farmhouse end table**
**Worth a look**
Shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.7%) keeps it on the watch list.
Market size 52Growth 18Conversion 8Competition 97Returns 69Price range 33Avg price 77Brand share 96Review moat 57Quality gap 43
**Competition**
**Incredible****12%**
top-5 click share — an open shelf
**Brand share**
**Incredible****33%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****$94.29**
avg listing price — sweet spot $15–$100
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****1,207.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$317K**
$317K/yr · 502K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$17.49–$270.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-14.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.7%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, farmhouse end table is a $317K/yr Amazon United States market (502K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Jan. Verdict: Worth a look — 55/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **farmhouse end table market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$283K–$377K**
- units × avg price
- **Conversion rate**
- **0.7%**
- **Avg BSR**
- **#1,254**
- **Page quality**
- **0%**
- **Prime**
- **65%**
- **Sponsored**
- **96%**
- **Out of stock**
- **9.4%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **199 days**
## **Competition & brand share**
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
**Brands**
**90 **▼falling
**Sellers**
**124**
**Top-5 brand share**
**33%**
Top 20: 67%
**Top-5 click share**
**12%**
Top 20: 33%
**Open market**
**65%**
- Tribesigns13% - VASAGLE6% - Signature Design by Ashley5% - Furinno4% - Joaxswe3% - Catrimown3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.8% search growth over the last 90 days.
30K20KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/farmhouse-end-table/trend)
## **Top farmhouse end table search terms**
- **farmhouse end tables**97K/yr-17.0%0.2% conv. - **farmhouse end table set of 2**69K/yr-18.5%0.3% conv. - **tribesigns end table**50K/yr+5.2%0.6% conv. - **farmhouse end tables living room**42K/yr-33.0%0.1% conv. - **20x20 table**27K/yr-3.5%1.1% conv. - **gray end tables living room**19K/yr-21.8%0.4% conv. - **white farmhouse end table**22K/yr-13.3%0.5% conv. - **18x18 table**14K/yr+0.9%1.0% conv. - **farmhouse end tables set of 2**18K/yr-12.8%0.4% conv. - **grey end tables living room**17K/yr-39.2%0.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/farmhouse-end-table/search-terms)
## **Top farmhouse end table products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$3K2%$6K3%$10K4%$13K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hadulcet Farmhouse End Tables Living Room Set of 2 Narrow Side Table with Charging Station Slim Nightstand for Small Space Skinny Bedside Table Sofa Side Table with Storage Shelf White & Brown**Hadulcet**$109.21**4.7★94 rev](https://www.amazon.com/dp/B0FB2P97QB) [2**VASAGLE Nightstand Farmhouse Barn Door Bedside Table with Storage**VASAGLE**$99.39**4.6★585 rev](https://www.amazon.com/dp/B0CHJ7DW35) [3**HXBOAUVS Set of 2 Farmhouse Nightstands Sofa Side End Table with Storage Wood Bedside Table with Barn Door for Bedroom Living Room Rustic Vintage White**HXBOAUVS**$69.58**4.5★171 rev](https://www.amazon.com/dp/B0FRRZD7GG) [4**PHI VILLA End Table Living Room Set of 2 Farmhouse Bed Side Table Nightstands for Bedroom Ivory White Small Side Table**PHI VILLA**$108.06**4.6★872 rev](https://www.amazon.com/dp/B0BJDLWTS8) [5**Catrimown Farmhouse End Table Nightstand Set of 2 Rustic Night Stand with Barn Door and Storage Shelf Gray End Table Side Table for Bedroom Living Room Gray Wash**Catrimown**$95.62**4.4★1,860 rev](https://www.amazon.com/dp/B0GQSKY4WS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Marsail Farmhouse Nightstand Set of 2 Wood Bedside Table with Charging Station Night Stand with Shelf and Doors End Table with Storage Side Table for Bedroom White & Brown**Marsail**$91.11**41 rev3mo ago](https://www.amazon.com/dp/B0GXBRP1H3) [**Farmhouse Nightstand with Charging Station Set of 2 End Table with USB/Type-C Ports Rustic Bedside Table with Large Storage and Open Shelf Modern Side Table for Bedroom Pure White + Walnut**Decofy**$79.79**268 rev5mo ago](https://www.amazon.com/dp/B0GQ9MQFKK) [**Joaxswe Farmhouse 14 Side End Table Set of 2 Narrow Night Stand with Glass Barn Door Storage Bedside Tables Nightstand Cabinet Organizer for Small Spaces Living Room Bedroom**Joaxswe**$144.85**150 rev8mo ago](https://www.amazon.com/dp/B0G25RRT2M) [**HXBOAUVS Set of 2 Farmhouse Nightstands Sofa Side End Table with Storage Wood Bedside Table with Barn Door for Bedroom Living Room Rustic Vintage White**HXBOAUVS**$69.58**171 rev10mo ago](https://www.amazon.com/dp/B0FRRZD7GG) [**ONBRILL Farmhouse End Table with Charging Station Narrow Side Table with Barn Door Rustic Wood Sofa Side Table with Drawer and Storage Cabinet 23.5 Small Nightstand for Living Room (Rustic White)**ONBRILL**$107.38**76 rev11mo ago](https://www.amazon.com/dp/B0FN7618MF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Marsail Farmhouse Nightstand Set of 2 Wood Bedside Table with Charging Station Night Stand with Shelf and Doors End Table with Storage Side Table for Bedroom White & Brown**Marsail**$91.11**4.3★**▲ 359%**](https://www.amazon.com/dp/B0GXBRP1H3) [**HXBOAUVS Set of 2 Farmhouse Nightstands Sofa Side End Table with Storage Wood Bedside Table with Barn Door for Bedroom Living Room Rustic Vintage White**HXBOAUVS**$69.58**4.5★**▲ 236%**](https://www.amazon.com/dp/B0FRRZD7GG) [**Catrimown Farmhouse End Table Nightstand Set of 2 Rustic Night Stand with Barn Door and Storage Shelf Gray End Table Side Table for Bedroom Living Room Gray Wash**Catrimown**$95.62**4.4★**▲ 215%**](https://www.amazon.com/dp/B0GQSKY4WS) [**Farmhouse Nightstand with Charging Station Set of 2 End Table with USB/Type-C Ports Rustic Bedside Table with Large Storage and Open Shelf Modern Side Table for Bedroom Pure White + Walnut**Decofy**$79.79**4.6★**▲ 200%**](https://www.amazon.com/dp/B0GQ9MQFKK) [**HOOBRO Farmhouse End Tables Set of 2 with Charging Station 23.6 Large End Table for Living Room Sofa Side Table with Barn Door Wooden Square Nightstand Bedside Table White and Walnut WH601UBZP201**HOOBRO**$213.23**4.4★**▲ 119%**](https://www.amazon.com/dp/B0DYMS1WS3)
**~~View all trending →~~**
## **What buyers say about farmhouse end table**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**25%
*“Easily assembled”*
**Quality-Overall**13%
*“Awesome quality”*
**Strength**13%
*“Table is sturdy”*
**Value For Money**8%
*“Great Deal”*
**Size-Overall**7%
*“Everything measured true to size”*
**Design-Overall**4%
*“Beautiful Design”*
**Advertised Vs Actual Product**4%
*“Just as described”*
**Storage Capacity**3%
*“Great storage”*
**Charging**2%
*“The charging station is great”*
**Instructions/User Manual/Troubleshooting**2%
*“Easy instructions”*
### **What buyers complain about **
**Assembly/Installation**14%
*“Difficult to assemble”*
**Size-Overall**14%
*“Bigger then expected”*
**Quality-Overall**11%
*“Cheap quality”*
**Wood Quality**4%
*“Cheap wood”*
**Instructions/User Manual/Troubleshooting**3%
*“Written instructions were incorrect”*
**Strength**3%
*“Not sturdy”*
**Color**3%
*“Color is off”*
**Value For Money**3%
*“Not even worth the low price”*
**Material Quality**3%
*“Very thin material”*
**Durability**2%
*“Not durable at all”*
### **Top return reasons **
**Size-Overall**32%
**Color**18%
**Defective Material/Parts**10%
**Assembly/Installation**6%
**Advertised Vs Actual Product**6%
**Quality-Overall**5%
**Wood Quality**4%
**Material Quality**4%
**Height**2%
**Strength**2%
## **Common questions**
- **Is farmhouse end table profitable to sell on Amazon United States?**
- The niche generates $317K/yr across 225 tracked products. 30 of 53 products launched in the last 360 days are still selling. 90-day search growth is -14.8%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the farmhouse end table niche?**
- 90 brands and 124 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 33% of demand.
- **What do buyers complain about in farmhouse end table?**
- Top complaints mined from reviews: Assembly/Installation, Size-Overall, Quality-Overall. The return rate is 2.2%.
- **When does demand for farmhouse end table peak?**
- Demand peaks in Jan; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the farmhouse end table niche?**
- Listings span $17.49–$270.47; the average listing price is $94.29 (sweet spot $15–$100). The average incumbent carries 1,208 reviews — the moat a new listing must climb.
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