---
title: "Search terms — farm birthday party supplies - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/farm-birthday-party-supplies/search-terms"
last_updated: "2026-08-06T22:58:07.396Z"
locale: en
meta:
  description: "Niche score 59/100 · $326K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $326K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — farm birthday party supplies - Flapen"
---

# **farm birthday party supplies**

**Worth a look**

Shows no brand lock-in (top 5 brands take 21% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 52Growth 25Conversion 36Competition 95Returns 59Price range 70Avg price 79Brand share 97Review moat 80Quality gap 22

**Brand share**

**Incredible****21%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****20%**

top-5 click share — an open shelf

**Review moat**

**Great****398.16**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$16.58**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.36–$39.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.6%**

return rate — above 5% kills the launch gate

**Market size**

**Good****$326K**

$326K/yr · 675K searches

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-0.7%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms