---
title: "Fall Coasters — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/fall-coasters"
last_updated: "2026-08-10T15:48:41.285Z"
locale: en
meta:
description: "Niche score 63/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 63/100 · $28K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Fall Coasters — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **fall coasters**
**Worth a look**
Shows demand growing +369.0% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 7Growth 100Conversion 27Competition 83Returns 90Price range 51Avg price 57Brand share 85Review moat 78Quality gap 48
**Growth**
**Incredible****+369.0%**
90-day search growth — must beat 0% to launch
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****32%**
top-5 click share — an open shelf
**Review moat**
**Great****449.67**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$12.86**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.96–$25.25**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$28K**
$28K/yr · 101K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, fall coasters is a $28K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Worth a look — 63/100.
Data updated Aug 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fall coasters market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$51K–$64K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#3,757**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **60%**
- **Out of stock**
- **31.4%**
- **Avg brand age**
- **24 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
**Brands**
**28 **▲rising
**Sellers**
**33**
**Top-5 brand share**
**50%**
Top 20: 91%
**Top-5 click share**
**32%**
Top 20: 74%
**Open market**
**46%**
- Whaline14% - UPINS12% - Hushee10% - FUTBU8% - Mckanti6% - Ansouyi5%
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +369.0% search growth over the last 90 days.
10K6KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 104.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/fall-coasters/trend)
## **Top fall coasters search terms**
- **fall coasters**49K/yr+473.8%1.0% conv. - **pumpkin coasters**12K/yr+547.6%1.4% conv. - **fall coasters set of 4**14K/yr+166.3%0.8% conv. - **autumn coasters**4K/yr+227.2%1.0% conv. - **fall coaster**4K/yr>1,000%0.3% conv. - **thanksgiving coasters**10K/yr+107.2%0.7% conv. - **fall coasters set of 6**8K/yr+602.6%0.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/fall-coasters/search-terms)
## **Top fall coasters products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$8366%$2K9%$3K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**UPINS 8Pcs Pumpkin Crochet Coasters Fall Themed Drink Coasters Set**UPINS**$9.91**4.6★3 rev](https://www.amazon.com/dp/B0GXB2HT1R) [2**Fall Pumpkin Crochet Coaster 4 Pack Fall Pumpkin Decor Handmade Knitted Drink Coaster Set Autumn Decoration Drink Cup Pad Mats for Table Protection Thanksgiving Home Kitchen Party Table Decor**FUTBU**$10.27**4.5★43 rev](https://www.amazon.com/dp/B0F2MVZGSF) [3**Hushee 4 Pcs Fall Crochet Coasters Thanksgiving Pumpkin Coaster 4.72 Handmade Woven Pumpkin Drink Cup Mats for Autumn Harvest Gifts Kitchen Table Party Decor (Beige)**Hushee**$7.70**4.6★93 rev](https://www.amazon.com/dp/B0FP2NVTDT) [4**Mckanti Drink Coasters Set of 8 4 Colors Absorbent Coasters for Drinks Minimalist Cotton Woven Coaster for Living Room Decor Fall Home Decor 4.3 Inches**Mckanti**$9.01**4.8★9,898 rev](https://www.amazon.com/dp/B0B2RC15TS) [5**Drink Coasters for Drinks Set of 6 Vintage Autumn Watercolor Pumpkins Absorbent Round Ceramic Stone Mat with Cork Base and Metal Holder Home Bar Decor House Warming Gift**Ansouyi**$14.04**4.8★177 rev](https://www.amazon.com/dp/B0DFY3Y9V2)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PEOVLVN Fall Coasters Set of 6 Pumpkin Drink Coasters Kitchen Decor**PEOVLVN**$6.43**1 rev1mo ago](https://www.amazon.com/dp/B0H4Z3XBN1) [**UPINS 8Pcs Pumpkin Crochet Coasters Fall Themed Drink Coasters Set**UPINS**$9.91**3 rev3mo ago](https://www.amazon.com/dp/B0GXB2HT1R) [**Breling 4 Pcs Maple Leaf Coasters Handmade Crochet Beverage Coaster Set Knitted Maple Leaf Decor Suitable for Birthday Party Kitchen Table Home Decor**Breling**$10.32**8 rev11mo ago](https://www.amazon.com/dp/B0FPFS2WWN) [**Hushee 4 Pcs Fall Crochet Coasters Thanksgiving Pumpkin Coaster 4.72 Handmade Woven Pumpkin Drink Cup Mats for Autumn Harvest Gifts Kitchen Table Party Decor (Beige)**Hushee**$7.70**93 rev11mo ago](https://www.amazon.com/dp/B0FP2NVTDT) [**Hushee 4 Pcs Fall Crochet Coasters Thanksgiving Pumpkin Coaster 4.72 Handmade Woven Pumpkin Drink Cup Mats for Autumn Harvest Gifts Kitchen Table Party Decor (Ginger Yellow Dark Brown Khaki Beige)**Hushee**$7.95**93 rev11mo ago](https://www.amazon.com/dp/B0FMK5SCGK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PEOVLVN Fall Coasters Set of 6 Pumpkin Drink Coasters Kitchen Decor**PEOVLVN**$6.43**3.0★**▲ 870%**](https://www.amazon.com/dp/B0H4Z3XBN1) [**UPINS 8Pcs Pumpkin Crochet Coasters Fall Themed Drink Coasters Set**UPINS**$9.91**4.6★**▲ 867%**](https://www.amazon.com/dp/B0GXB2HT1R) [**4 Pcs Wood Coasters for Drinks Absorbent Wooden Coasters with Holder Drink Coasters for Coffee Table Absorbent Coaster Set for Table Protection Drink Coasters for Farmhouse Office Bar**Mckanti**$10.04**4.6★**▲ 450%**](https://www.amazon.com/dp/B0CHP3Z38G) [**NOIAFZY 5pcs Handcrafted Crochet Pumpkin Coasters Set - Ideal for Autumn Festive Decor and Gifting**NOIAFZY**$4.96**0.0★**▲ 331%**](https://www.amazon.com/dp/B0DYJG33TK) [**Drink Coasters for Drinks Set of 6 Vintage Autumn Watercolor Pumpkins Absorbent Round Ceramic Stone Mat with Cork Base and Metal Holder Home Bar Decor House Warming Gift**Ansouyi**$14.04**4.8★**▲ 315%**](https://www.amazon.com/dp/B0DFY3Y9V2)
**~~View all trending →~~**
## **What buyers say about fall coasters**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Cute product”*
**Value For Money**9%
*“Worth it”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Size-Overall**7%
*“Fits my decor perfectly”*
**Color**6%
*“Beautiful color”*
**Absorbency**5%
*“They absorb super well”*
**Design-Overall**5%
*“Blends in nicely with my decor”*
**Durability**4%
*“Durable and lightweight”*
**Shape/Style**2%
*“are very elegant looking”*
**Ease Of Use**2%
*“Very useful”*
### **What buyers complain about **
**Size-Overall**12%
*“Smaller than Stated”*
**Absorbency**12%
*“aren't absorbent”*
**Quality-Overall**9%
*“Quality is inconsistent”*
**Strength**5%
*“Feels flimsy,”*
**Adhesion/Stickiness**5%
*“Glassware doesn't stick to these coasters”*
**Moist/Dry**3%
*“they don't absorb any moisture”*
**Durability**3%
*“breaks apart easily”*
**Material Quality**3%
*“The holder is made of a cheap plastic”*
**Color**3%
*“all the way to a very dark brown”*
**Advertised Vs Actual Product**3%
*“Item not as described”*
### **Top return reasons **
**Color**24%
**Size-Overall**16%
**Quality-Overall**13%
**Material Quality**7%
**Advertised Vs Actual Product**6%
**Defective Material/Parts**5%
**Wood Quality**3%
**Value For Money**3%
**Display Colors**2%
**Strength**2%
## **Common questions**
- **Is fall coasters profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 42 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is +369.0%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the fall coasters niche?**
- 28 brands and 33 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in fall coasters?**
- Top complaints mined from reviews: Size-Overall, Absorbency, Quality-Overall. The return rate is 1.2%.
- **When does demand for fall coasters peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 104.4× the quietest.
- **What does it cost to enter the fall coasters niche?**
- Listings span $4.96–$25.25; the average listing price is $12.86 (sweet spot $15–$100). The average incumbent carries 450 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)