---
title: "Empty Shampoo Bottles — $124K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/empty-shampoo-bottles"
last_updated: "2026-08-10T18:47:09.221Z"
locale: en
meta:
description: "Niche score 53/100 · $124K/yr market · 188K searches/yr · $11.65 avg price. A small market ($124K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $124K/yr market · 188K searches/yr · $11.65 avg price. A small market ($124K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Empty Shampoo Bottles — $124K/yr Amazon US Niche (2026) - Flapen"
---
# **empty shampoo bottles**
**Worth a look**
Shows no brand lock-in (top 5 brands take 52% of clicks), but a small market ($124K/yr) keeps it on the watch list.
Market size 28Growth 28Conversion 64Competition 73Returns 77Price range 55Avg price 47Brand share 83Review moat 45Quality gap 33
**Brand share**
**Great****52%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$5.94–$26.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$11.65**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****1,951.65**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$124K**
$124K/yr · 188K searches
**Growth**
**Okay****+2.5%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, empty shampoo bottles is a $124K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **empty shampoo bottles market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$117K–$146K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#116**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **81%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **163 days**
## **Competition & brand share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**25 **▼falling
**Sellers**
**32**
**Top-5 brand share**
**52%**
Top 20: 96%
**Top-5 click share**
**41%**
Top 20: 76%
**Open market**
**42%**
- ljdeals18% - KREMORV14% - UMETASS7% - Vioetry6% - DPLASKA6% - KIBAGA5%
## **Demand & seasonality**
Weekly Amazon search volume, last 109 weeks — +2.5% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/empty-shampoo-bottles/trend)
## **Top empty shampoo bottles search terms**
- **empty shampoo bottles**50K/yr+6.4%5.0% conv. - **glass shampoo bottles**21K/yr+3.7%1.6% conv. - **empty bottles for shampoo**14K/yr+11.0%4.9% conv. - **pump bottle for body wash**11K/yr+1.5%5.7% conv. - **pump bottle for shampoo**9K/yr+20.8%5.9% conv. - **empty shampoo bottle**8K/yr-0.1%4.6% conv. - **plastic shampoo bottles**9K/yr+2.6%4.9% conv. - **refillable body wash bottle**7K/yr+1.6%2.9% conv. - **clear shampoo bottles with pump**5K/yr+65.3%3.7% conv. - **conditioner bottle**6K/yr+9.7%4.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/empty-shampoo-bottles/search-terms)
## **Top empty shampoo bottles products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5K8%$10K12%$15K16%$20K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ljdeals 16 oz Clear Plastic Empty Bottles with Black Disc Top Caps Squeezable Refillable Containers for Shampoo Lotions Cream and more Pack of 2 BPA Free Made in USA**ljdeals**$8.11**4.6★758 rev](https://www.amazon.com/dp/B0D5C3N26T) [2**KREMORV Plastic Pump Bottles Dispenser 2Pack 10oz Shampoo Bottle BPA Free**KREMORV**$7.00**4.5★710 rev](https://www.amazon.com/dp/B0F13JQ5DX) [3**Empty Plastic Pump Bottles Dispenser 4 Pack 16oz/500ml Portable Clear BPA-Free Cylinder Shampoo Lotion Hand Pump Bottle Durable Refillable Containers**Vioetry**$9.91**4.5★4,404 rev](https://www.amazon.com/dp/B08DQXBY4H) [4**Bar5F Pump Bottle 32-Ounce 1-Liter Empty**Bar5F**$9.63**4.6★1,840 rev](https://www.amazon.com/dp/B07791W56K) [5**3Pcs 16 oz Clear Plastic Refillable Travel Bottles with Black Disc Top Caps**DPLASKA**$9.97**4.6★202 rev](https://www.amazon.com/dp/B0DZXF2C62)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**3Pcs 8 oz Clear Plastic Empty Bottles with Black Disc Top Caps for Travel**DPLASKA**$6.96**43 rev4mo ago](https://www.amazon.com/dp/B0GRH9XYCK) [**Stylish Shampoo and Conditioner Dispenser Set of 3 - Modern 20oz Shower Soap Bottles with Pump and Labels - Easy to Refill Body Wash Dispensers for an Instant Bathroom Decor Upgrade**KIBAGA**$23.70**132 rev6mo ago](https://www.amazon.com/dp/B0GF2CZXPB) [**BRIGHTFROM Empty Shampoo Pump Bottle 32 OZ / 1 Liter BPA-Free Cylinder Containers Household & Commercial Use Black Pump - Leak Proof**BRIGHTFROM**$7.47**59 rev11mo ago](https://www.amazon.com/dp/B0FLQPSRGS) [**ljdeals 8 oz Clear Plastic Empty Bottles with Black Disc Top Caps Squeezable Refillable Containers for Shampoo Lotions Cream and More Pack of 2 BPA Free Made in USA**ljdeals**$6.32**204 rev1y ago](https://www.amazon.com/dp/B0F2YLTK9V) [**Empty Pump Bottles Dispenser 2 Pack 300ml/10.15oz. Clear Plastic Pump Bottle Dispenser for Essential Oil Soap Lotion Shampoo**Aurnoet**$6.98**355 rev1y ago](https://www.amazon.com/dp/B0F21MN7S6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**3Pcs 8 oz Clear Plastic Empty Bottles with Black Disc Top Caps for Travel**DPLASKA**$6.96**4.7★**▲ 278%**](https://www.amazon.com/dp/B0GRH9XYCK) [**Stylish Shampoo and Conditioner Dispenser Set of 3 - Modern 20oz Shower Soap Bottles with Pump and Labels - Easy to Refill Body Wash Dispensers for an Instant Bathroom Decor Upgrade**KIBAGA**$23.70**4.6★**▲ 275%**](https://www.amazon.com/dp/B0GF2CZXPB) [**ShampBooze Secret Fake Shampoo Bottles | Flasks for Liquor Disguise | Plastic Flask for Liquor | Booze Smuggling Containers for Cruises | Alcohol Hidden Container | Hidden Flask | Luxura 2-Pack**Smuggle Mug**$12.32**4.7★**▲ 154%**](https://www.amazon.com/dp/B0DHWC2ZDP) [**BRIGHTFROM Empty Shampoo Pump Bottle 32 OZ / 1 Liter BPA-Free Cylinder Containers Household & Commercial Use Black Pump - Leak Proof**BRIGHTFROM**$7.47**4.5★**▲ 59%**](https://www.amazon.com/dp/B0FLQPSRGS) [**Empty Pump Bottles Dispenser 2 Pack 300ml/10.15oz. Clear Plastic Pump Bottle Dispenser for Essential Oil Soap Lotion Shampoo**Aurnoet**$6.98**4.7★**▲ 42%**](https://www.amazon.com/dp/B0F21MN7S6)
**~~View all trending →~~**
## **What buyers say about empty shampoo bottles**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Great looking product”*
**Size-Overall**12%
*“Perfect size for travel”*
**Advertised Vs Actual Product**8%
*“Exactly as pictured”*
**Value For Money**7%
*“Great deal”*
**Dispensing Mechanism**6%
*“Beautiful soap dispensers”*
**Ease Of Use**5%
*“easy to read”*
**Design-Overall**5%
*“Perfect for my decor”*
**Strength**4%
*“Very sturdy”*
**Leak-Proof**4%
*“They did not leak”*
**Durability**3%
*“Its made well of durable material”*
### **What buyers complain about **
**Leak-Proof**15%
*“They leak”*
**Quality-Overall**8%
*“Quality Control lacking”*
**Size-Overall**7%
*“it did not fit”*
**Durability**7%
*“they break easily”*
**Dispensing Mechanism**6%
*“Worst pump dispensers”*
**Functionality-Overall**6%
*“Not functional”*
**Material Quality**5%
*“It will break quickly with how fragile the material is”*
**Ease Of Use**4%
*“A little hard to squeeze”*
**Strength**4%
*“Flimsy plastic”*
**Motor Power**4%
*“Dont pump well”*
### **Top return reasons **
**Size-Overall**44%
**Dispensing Mechanism**13%
**Material Quality**8%
**Value For Money**6%
**Quality-Overall**5%
**Advertised Vs Actual Product**4%
**Motor Power**4%
**Color**2%
**Leak-Proof**2%
**Functionality-Overall**2%
## **Common questions**
- **Is empty shampoo bottles profitable to sell on Amazon United States?**
- The niche generates $124K/yr across 43 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the empty shampoo bottles niche?**
- 25 brands and 32 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 52% of demand.
- **What do buyers complain about in empty shampoo bottles?**
- Top complaints mined from reviews: Leak-Proof, Quality-Overall, Size-Overall. The return rate is 1.9%.
- **When does demand for empty shampoo bottles peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the empty shampoo bottles niche?**
- Listings span $5.94–$26.15; the average listing price is $11.65 (sweet spot $15–$100). The average incumbent carries 1,952 reviews — the moat a new listing must climb.
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