---
title: "Trend — embroidered throw pillows - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/embroidered-throw-pillows/trend"
last_updated: "2026-08-10T15:03:35.953Z"
locale: en
meta:
  description: "Niche score 43/100 · $54K/yr market · 272K searches/yr · $17.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · $54K/yr market · 272K searches/yr · $17.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — embroidered throw pillows - Flapen"
---

# **embroidered throw pillows**

**Skip it**

A small market ($54K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 13Conversion 14Competition 95Returns 38Price range 75Avg price 82Brand share 80Review moat 25Quality gap 24

**Competition**

**Incredible****20%**

top-5 click share — an open shelf

**Avg price**

**Great****$17.76**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$6.11–$42.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Bad****4,225.64**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.1%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$54K**

$54K/yr · 272K searches

**Growth**

**Bad****-24.0%**

90-day search growth — must beat 0% to launch

## Trend