---
title: "Electric Toothbrush Head Holder — $41K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/electric-toothbrush-head-holder"
last_updated: "2026-08-06T15:05:32.368Z"
locale: en
meta:
description: "Niche score 48/100 · $41K/yr market · 87K searches/yr · $10.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $41K/yr market · 87K searches/yr · $10.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Electric Toothbrush Head Holder — $41K/yr Amazon US Niche (2026) - Flapen"
---
# **electric toothbrush head holder**
**Skip it**
A small market ($41K/yr) — this niche doesn't clear our bar today.
Market size 10Growth 24Conversion 53Competition 65Returns 84Price range 59Avg price 39Brand share 60Review moat 74Quality gap 50
**Returns**
**Great****1.6%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****528.5**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$4.43–$30.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$10.69**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-2.3%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$41K**
$41K/yr · 87K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, electric toothbrush head holder is a $41K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **electric toothbrush head holder market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$43K–$53K**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#687**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 87%
**Open market**
**22%**
- WAYASI19% - Oukimly15% - LazyMe15% - GMIGOU12% - YAYINLI9% - seplouis8%
## **Demand & seasonality**
Weekly Amazon search volume, last 79 weeks — -2.3% search growth over the last 90 days.
2K2KPrime Day '25Spike '25Black Friday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/electric-toothbrush-head-holder/trend)
## **Top electric toothbrush head holder search terms**
- **electric toothbrush head holder**26K/yr-2.3%3.1% conv. - **toothbrush head holder**20K/yr-4.1%3.2% conv. - **oral b toothbrush head holder**12K/yr-1.7%4.0% conv. - **oral b brush head holder**7K/yr+11.6%3.9% conv. - **oral b head holder**8K/yr+9.0%4.0% conv. - **oral b io brush head holder**7K/yr-14.1%4.2% conv. - **oral b io head holder**7K/yr-8.7%5.1% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/electric-toothbrush-head-holder/search-terms)
## **Top electric toothbrush head holder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$3K12%$5K16%$7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (Silver Small)**WAYASI**$11.77**4.8★194 rev](https://www.amazon.com/dp/B0CRP92NRR) [2**Single Charger Holder Compatible with Oral-B Electric Toothbrushes 1 Pack**LazyMe**$5.97**4.7★1,460 rev](https://www.amazon.com/dp/B07124X8BZ) [3**Toothbrush Head Covers & Toothbrush Holder for Oral B & iO Series Multicolor and White**seplouis**$7.04**4.4★237 rev](https://www.amazon.com/dp/B0F6LQN8KF) [4**Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral io Desktop Storage Washstand (White)**GMIGOU**$12.83**3.8★42 rev](https://www.amazon.com/dp/B0FW68QLNW) [5**Electric Toothbrush Head Holder Oukimly Toothbrush Holder Wall Mounted or Desktop Metal Tooth Brush Holder Shower Brush Head Holder Electric Toothbrush Holder for Bathroom (Silver Small)**Oukimly**$11.44**4.7★109 rev](https://www.amazon.com/dp/B0CRVH781C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral b io Desktop Storage Washstand (Black)**GMIGOU**$12.75**42 rev6mo ago](https://www.amazon.com/dp/B0G8R4V1R3) [**WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (White Small)**WAYASI**$12.81**194 rev8mo ago](https://www.amazon.com/dp/B0FM7YF34B) [**OCTOPODIS Electric Toothbrush Holder with draining System Compatible with Oral-B Holds 1 Electric Toothbrush and 4 Brush Heads White**OCTOPODIS**$13.43**37 rev8mo ago](https://www.amazon.com/dp/B0FYY83GVK) [**WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (Black Small)**WAYASI**$12.58**194 rev8mo ago](https://www.amazon.com/dp/B0FM8119L4) [**Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral io Desktop Storage Washstand (White)**GMIGOU**$12.83**42 rev8mo ago](https://www.amazon.com/dp/B0FW68QLNW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (White Small)**WAYASI**$12.81**4.8★**▲ 325%**](https://www.amazon.com/dp/B0FM7YF34B) [**Electric Toothbrush Head Holder Oukimly Toothbrush Holder Wall Mounted or Desktop Metal Tooth Brush Holder Shower Brush Head Holder Electric Toothbrush Holder for Bathroom (White Small)**Oukimly**$12.80**4.7★**▲ 160%**](https://www.amazon.com/dp/B0FMRD3CCT) [**Electric Toothbrush Stand Compatible for Oral B IO Toothbrush Storage Rack Brush Head Holder Charging Dock Rack(Only Holder (White))**JDEFZDUKO**$6.70**4.4★**▲ 116%**](https://www.amazon.com/dp/B0FH1PR9CC) [**Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral b io Desktop Storage Washstand (Black)**GMIGOU**$12.75**3.8★**▲ 115%**](https://www.amazon.com/dp/B0G8R4V1R3) [**Bitvae Upgraded Tooth Brush Holder for Bathroom 2.0 Infrared Sensing**Bitvae**$30.37**4.4★**▲ 100%**](https://www.amazon.com/dp/B0F3JGLLB8)
**~~View all trending →~~**
## **What buyers say about electric toothbrush head holder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**14%
*“Fit great”*
**Quality-Overall**11%
*“Great product thst looks fancy”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Ease Of Use**8%
*“makes life easier”*
**Value For Money**6%
*“Good price”*
**Efficiency**6%
*“It does the job well”*
**Assembly/Installation**6%
*“Easy installation”*
**Ease Of Cleaning**4%
*“Easy to clean”*
**Charging**4%
*“Holds good charge”*
**Design-Overall**3%
*“clean in design”*
### **What buyers complain about **
**Durability**20%
*“Break very easy”*
**Size-Overall**9%
*“They are too big”*
**Quality-Overall**6%
*“Not a good quality”*
**Charging**6%
*“After less than 10 months it does not hold a charge”*
**Functionality-Overall**5%
*“Now it won't power on”*
**Value For Money**5%
*“Very cheap”*
**Battery Life**4%
*“Battery life sucks”*
**Ease Of Use**4%
*“Its ok just little trouble to open some times”*
**Advertised Vs Actual Product**3%
*“Didn't look like the description”*
**Color**3%
*“I ordered and they had no option for colors”*
### **Top return reasons **
**Size-Overall**28%
**Functionality-Overall**15%
**Adhesion/Stickiness**6%
**Charging**6%
**Defective Material/Parts**5%
**Mounting**5%
**Advertised Vs Actual Product**5%
**Value For Money**4%
**Compatibility-Overall**4%
**Durability**2%
## **Common questions**
- **Is electric toothbrush head holder profitable to sell on Amazon United States?**
- The niche generates $41K/yr across 34 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Skip it (48/100).
- **How competitive is the electric toothbrush head holder niche?**
- 16 brands and 41 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in electric toothbrush head holder?**
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.6%.
- **When does demand for electric toothbrush head holder peak?**
- Demand peaks in Jan; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the electric toothbrush head holder niche?**
- Listings span $4.43–$30.37; the average listing price is $10.69 (sweet spot $15–$100). The average incumbent carries 529 reviews — the moat a new listing must climb.
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