---
title: "Dvd Binder — $158K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/dvd-binder"
last_updated: "2026-08-10T13:01:12.029Z"
locale: en
meta:
description: "Niche score 47/100 · $158K/yr market · 162K searches/yr · $24.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $158K/yr market · 162K searches/yr · $24.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dvd Binder — $158K/yr Amazon US Niche (2026) - Flapen"
---
# **dvd binder**
**Skip it**
Soft demand (-14.5% this quarter) — this niche doesn't clear our bar today.
Market size 33Growth 18Conversion 50Competition 46Returns 88Price range 86Avg price 95Brand share 58Review moat 24Quality gap 28
**Avg price**
**Incredible****$24.32**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$6.95–$75.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****4.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$158K**
$158K/yr · 162K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****6,120.64**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-14.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, dvd binder is a $158K/yr Amazon United States market (162K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan. Verdict: Skip it — 47/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dvd binder market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$122K–$146K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#76**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **12.5%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**44**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 97%
**Open market**
**25%**
- Amazon Basics26% - Siveit21% - Case Logic13% - YILAG5% - CCidea5% - PUTNATRUE5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -14.5% search growth over the last 90 days.
5K4KSpike '24Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/dvd-binder/trend)
## **Top dvd binder search terms**
- **case logic**33K/yr-5.0%0.3% conv. - **dvd storage binder**27K/yr-26.5%3.1% conv. - **case logic cd case**22K/yr-8.7%2.3% conv. - **dvd book**19K/yr-4.7%3.5% conv. - **dvd binder storage**17K/yr-34.7%4.0% conv. - **dvd book binder**13K/yr-22.4%5.0% conv. - **movie case**6K/yr+4.6%2.0% conv. - **dvd storage book**8K/yr-11.1%2.0% conv. - **case logic dvd case**5K/yr-10.8%2.1% conv. - **caselogic**4K/yr-6.2%0.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/dvd-binder/search-terms)
## **Top dvd binder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$16K20%$32K30%$48K40%$63K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics Polyester CD/DVD Portable Storage Binder with Handle 400-Capacity Black**Amazon Basics**$19.97**4.7★44,056 rev](https://www.amazon.com/dp/B00DIHVMEA) [2**Siveit CD Case DVD Case Holder 96 Capacity Hard Plastic CD DVD Disc Cases Storage Binder Wallet for Car Home Office Travel (Black)**Siveit**$10.31**4.8★4,209 rev](https://www.amazon.com/dp/B0B3Y6GB98) [3**Case Logic VNC-218 18-Inch Laptop Case Black (3200926)**Case Logic**$52.01**4.5★1,424 rev](https://www.amazon.com/dp/B001V9KFZY) [4**Case Logic EHDC-101 Hard Shell Case for 2.5-Inch Portable Hard Drive - Black**Case Logic**$10.14**4.7★3,547 rev](https://www.amazon.com/dp/B004ROOCPO) [5**YILAG DVD Case CD Storage 128 Capacity CD Cases Holder DVD Storage Case Holders CD DVD Disc Case Storage Wallet Binder for Car Home Office Travel (128 Black)**YILAG**$13.22**4.5★601 rev](https://www.amazon.com/dp/B0D78W8MGY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PUTNATRUE CD DVD Storage Binder Holds 56 Discs and 28 Booklets with Tag Slots Leather Wallet Organizer for Blu ray Movies Music Video Games Home and Car (White Pages)**PUTNATRUE**$29.98**41 rev4mo ago](https://www.amazon.com/dp/B0GS8PW3T8) [**Salajory 3 Pack CD DVD Storage Binder with Zipper - Holds 168 Discs & 84 Booklet Pockets & 168 Tag Slots High-end PU Leather Cover for Blu-ray Movies Music CDs Audio Disks Portable Media Organizer**Salajory**$75.08**45 rev6mo ago](https://www.amazon.com/dp/B0GHFW9DCB) [**PUTNATRUE CD DVD Storage Binder Large 200 Capacity CD Wallet with 100 Booklet Pockets & Handle Portable DVD Case Organizer for Blu ray Video Games Movies Music Home & Car Travel**PUTNATRUE**$39.96**33 rev10mo ago](https://www.amazon.com/dp/B0FR49LX16) [**CD Case 120 Capacity CD/DVD Case Holders Wallet Hard Plastic DVD Disc Case**TNDCKP**$32.42**57 rev12mo ago](https://www.amazon.com/dp/B0FKMSTNBT) [**alavisxf xx CD Case 96 Capacity Hard Plastic Organizer Wallet for Car**alavisxf xx**$10.74**16,766 rev1y ago](https://www.amazon.com/dp/B0DQ7WM8XW)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PUTNATRUE CD DVD Storage Binder Holds 56 Discs and 28 Booklets with Tag Slots Leather Wallet Organizer for Blu ray Movies Music Video Games Home and Car (White Pages)**PUTNATRUE**$29.98**4.4★**▲ 277%**](https://www.amazon.com/dp/B0GS8PW3T8) [**Case Logic VNC-218 18-Inch Laptop Case Black (3200926)**Case Logic**$52.01**4.5★**▲ 157%**](https://www.amazon.com/dp/B001V9KFZY) [**Salajory 3 Pack CD DVD Storage Binder with Zipper - Holds 168 Discs & 84 Booklet Pockets & 168 Tag Slots High-end PU Leather Cover for Blu-ray Movies Music CDs Audio Disks Portable Media Organizer**Salajory**$75.08**4.6★**▲ 153%**](https://www.amazon.com/dp/B0GHFW9DCB) [**PUTNATRUE CD DVD Storage Binder Large 200 Capacity CD Wallet with 100 Booklet Pockets & Handle Portable DVD Case Organizer for Blu ray Video Games Movies Music Home & Car Travel**PUTNATRUE**$39.96**4.3★**▲ 93%**](https://www.amazon.com/dp/B0FR49LX16) [**Bivisen DVD Case CD Case Holder Wallet Binder 96 Capacity CD/DVD Cases Storage Holder Binder Organizer Wallet Book for Car Home Travel (Black)**Bivisen**$7.55**4.7★**▲ 69%**](https://www.amazon.com/dp/B0B5X5XJG4)
**~~View all trending →~~**
## **What buyers say about dvd binder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Storage Capacity**23%
*“Good storage”*
**Quality-Overall**16%
*“GOOD QUALITY”*
**Strength**8%
*“Nice solid case”*
**Value For Money**8%
*“Reasonably priced”*
**Advertised Vs Actual Product**7%
*“Exactly as described”*
**Ease Of Use**5%
*“they really are very handy”*
**Durability**5%
*“Super durable”*
**Size-Overall**4%
*“the inserts fit in well”*
**Design-Overall**2%
*“It looks really sleek”*
**Portability**2%
*“portable case”*
### **What buyers complain about **
**Size-Overall**15%
*“Way too big”*
**Quality-Overall**14%
*“Cheaply made”*
**Storage Capacity**7%
*“The storage case is big”*
**Thickness**5%
*“A bit thicker than I expected”*
**Strength**5%
*“flimsy”*
**Weight Heavy**5%
*“It gets pretty heavy when it is full”*
**Durability**4%
*“it breaks easily”*
**Material Quality**3%
*“The materials are built for this product are on the cheaper side”*
**Value For Money**3%
*“At $33 seems kind high for PU”*
**Advertised Vs Actual Product**2%
*“which they dont show in their pictures”*
### **Top return reasons **
**Size-Overall**58%
**Quality-Overall**9%
**Advertised Vs Actual Product**6%
**Material Quality**4%
**Storage Capacity**3%
**Strength**3%
**Functionality-Overall**3%
**Color**2%
**Value For Money**2%
**Weight Heavy**2%
## **Common questions**
- **Is dvd binder profitable to sell on Amazon United States?**
- The niche generates $158K/yr across 22 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Skip it (47/100).
- **How competitive is the dvd binder niche?**
- 14 brands and 44 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in dvd binder?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Storage Capacity. The return rate is 1.3%.
- **When does demand for dvd binder peak?**
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the dvd binder niche?**
- Listings span $6.95–$75.08; the average listing price is $24.32 (sweet spot $15–$100). The average incumbent carries 6,121 reviews — the moat a new listing must climb.
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