---
title: "Dia De Los Muertos Backdrop — $13K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/dia-de-los-muertos-backdrop"
last_updated: "2026-08-10T10:05:30.163Z"
locale: en
meta:
description: "Niche score 45/100 · $13K/yr market · 80K searches/yr · $11.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $13K/yr market · 80K searches/yr · $11.88 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dia De Los Muertos Backdrop — $13K/yr Amazon US Niche (2026) - Flapen"
---
# **dia de los muertos backdrop**
**Skip it**
A small market ($13K/yr) — this niche doesn't clear our bar today.
Market size 3Growth 69Conversion 17Competition 71Returns 42Price range 53Avg price 49Brand share 57Review moat 87Quality gap 23
**Review moat**
**Great****254.59**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Good****+50.6%**
90-day search growth — must beat 0% to launch
**Brand share**
**Good****71%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$4.76–$26.50**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$11.88**
avg listing price — sweet spot $15–$100
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$13K**
$13K/yr · 80K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, dia de los muertos backdrop is a $13K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dia de los muertos backdrop market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$30K–$36K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#17,943**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **45%**
- **Out of stock**
- **21.8%**
- **Avg brand age**
- **25 months**
- **Avg seller age**
- **207 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**71%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 100%
**Open market**
**25%**
- BlissYard37% - Pudodo16% - RUYI7% - FARMNALL6% - Heartome5% - InMemory5%
## **Demand & seasonality**
Weekly Amazon search volume, last 88 weeks — +50.6% search growth over the last 90 days.
13K8KSpike '25Spike '26Prime Day '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 84.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/dia-de-los-muertos-backdrop/trend)
## **Top dia de los muertos backdrop search terms**
- **dia de los muertos backdrop**26K/yr+62.7%1.0% conv. - **day of the dead backdrop**16K/yr+25.7%1.0% conv. - **day of the dead banner**11K/yr+113.3%0.9% conv. - **dia de los muertos banner**20K/yr+40.9%1.6% conv. - **dia de muertos backdrop**7K/yr-20.8%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/dia-de-los-muertos-backdrop/search-terms)
## **Top dia de los muertos backdrop products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$5148%$1K12%$2K16%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pudodo Day of The Dead Photo Booth Backdrop Da De Los Muertos Decoration Sugar Skull Marigold Photography Wall Decor**Pudodo**$10.36**4.6★22 rev](https://www.amazon.com/dp/B0FBVHYMS8) [2**BlissYard Dia de Los Muertos Banner 71x43 Inch Day of The Dead Backdrop Mexican Party Banner with Sugar Skulls Marigolds Papel Picado for Day of The Dead Halloween and Party Decorations**BlissYard**$13.54**4.4★10 rev](https://www.amazon.com/dp/B0FDPRHKK6) [3**Day of The Dead Backdrop 7x5FT Sugar Skull Flowers Dia DE Los Muertos Photography Background Mexican Fiesta Themed Baby Shower Birthday Party Decoration Supplies Photo Props**RUYI**$7.40**4.6★14 rev](https://www.amazon.com/dp/B0D8KV4J6H) [4**BlissYard Da de los Muertos Banner 71x43 Inch Day of the Dead Skeleton Family Backdrop with Marigold s Papel Picado and Colorful Costumes Mexican Halloween Decorations Wall Porch Party**BlissYard**$13.58**4.8★34 rev](https://www.amazon.com/dp/B0FFLTN3VB) [5**BlissYard Day of the Dead Banner 71x43 Inch Colorful Sugar Skull Altar Backdrop with Marigold Flowers s and Patterned Drums Da de los Muertos Decorations for Wall Porch Indoor Outdoor Use**BlissYard**$12.88**4.8★34 rev](https://www.amazon.com/dp/B0FFLPGPS7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BlissYard Day of The Dead Backdrop 8x6ft Dia de Los Muertos Banner with Skeleton Couple Colorful Flowers Sombrero Pumpkin Photo Booth Background for Halloween Party Decorations**BlissYard**$20.15**6 rev10mo ago](https://www.amazon.com/dp/B0FN72D6LQ) [**BlissYard Da de los Muertos Backdrop Banner Sugar Skulls Flowers Papel Picado Colorful Da de los Muertos Decor Supplies 8x6ft Perfect for Cultural Indoor Outdoor Party Wall Background**BlissYard**$19.82**4 rev11mo ago](https://www.amazon.com/dp/B0FKRLR2ZW) [**Dia de Los Muertos Backdrop Day of The Dead Decorations Sugar Skull Marigold Photography Background for Halloween Mexican Fiesta Party Supplies (7x5FT210x150cm)**WANGRJ**$10.93**3 rev11mo ago](https://www.amazon.com/dp/B0FKMZ3H15) [**Withu Day of The Dead Backdrop Mexican Skull Marigold Flowers Colorful Theme Dia de Los Muertos Party Decorations Festival Fiesta Halloween Photo Background Banner 6x4ft**withu**$7.57**3 rev11mo ago](https://www.amazon.com/dp/B0FKMBSTST) [**BlissYard Dia de Muertos Banner Colorful Sugar Skull with Floral Design 118x20 Inches Day of the Dead Decorations Fiesta Party Photo Backdrop Indoor Outdoor Mexican Themed Celebration**BlissYard**$10.98**12 rev12mo ago](https://www.amazon.com/dp/B0FJMJGLM4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BlissYard Da de los Muertos Backdrop Banner Sugar Skulls Flowers Papel Picado Colorful Da de los Muertos Decor Supplies 8x6ft Perfect for Cultural Indoor Outdoor Party Wall Background**BlissYard**$19.82**5.0★**▲ 1000%**](https://www.amazon.com/dp/B0FKRLR2ZW) [**BlissYard Day of The Dead Backdrop 8x6ft Dia de Los Muertos Banner with Skeleton Couple Colorful Flowers Sombrero Pumpkin Photo Booth Background for Halloween Party Decorations**BlissYard**$20.15**4.8★**▲ 896%**](https://www.amazon.com/dp/B0FN72D6LQ) [**BlissYard Day of The Dead Banner Halloween Photo Backdrop Banner Colorful Dancing Skeletons with Floral Patterns 71x43 Inches for Dia de Los Muertos Halloween Decorations**BlissYard**$12.41**5.0★**▲ 777%**](https://www.amazon.com/dp/B0FGCXF685) [**Day of The Dead Party Decoration Backdrop Mexican Fiesta Sugar Skull Photography Background Dia DE Los Muertos Dress-up Birthday Party Supplies for Mexican Fiesta Theme Party Decoration 150x100cm**Booetooet**$4.76**4.3★**▲ 581%**](https://www.amazon.com/dp/B0DCP73VC1) [**Withu Day of The Dead Backdrop Mexican Skull Marigold Flowers Colorful Theme Dia de Los Muertos Party Decorations Festival Fiesta Halloween Photo Background Banner 6x4ft**withu**$7.57**4.6★**▲ 450%**](https://www.amazon.com/dp/B0FKMBSTST)
**~~View all trending →~~**
## **What buyers say about dia de los muertos backdrop**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**29%
*“Great quality”*
**Color**13%
*“So colorful”*
**Material Quality**11%
*“Love the quality and material, so easy to hang up and beautiful to look at”*
**Brightness/Shine/Glow**6%
*“brighter than most banners purchased in the past”*
**Size-Overall**6%
*“The size is perfect”*
**Ease Of Use**5%
*“very convenient”*
**Durability**5%
*“durable”*
**Strength**5%
*“Sturdy”*
**Touch/Button Controls**5%
*“Great added touch”*
**Assembly/Installation**3%
*“Easy to install”*
### **What buyers complain about **
**Quality-Overall**33%
*“Ok. Not the best Quality”*
**Material Quality**28%
*“The material is a bit fragile like most plastic decorations”*
**Size-Overall**17%
*“Not long enough”*
### **Top return reasons **
**Size-Overall**38%
**Material Quality**16%
**Value For Money**10%
**Color**9%
**Advertised Vs Actual Product**7%
**Quality-Overall**5%
**Thin**3%
**Product Condition**2%
**Durability**2%
**Wrinkles**2%
## **Common questions**
- **Is dia de los muertos backdrop profitable to sell on Amazon United States?**
- The niche generates $13K/yr across 22 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +50.6%. Flapen's verdict: Skip it (45/100).
- **How competitive is the dia de los muertos backdrop niche?**
- 14 brands and 17 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 71% of demand.
- **What do buyers complain about in dia de los muertos backdrop?**
- Top complaints mined from reviews: Quality-Overall, Material Quality, Size-Overall. The return rate is 3.6%.
- **When does demand for dia de los muertos backdrop peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 84.1× the quietest.
- **What does it cost to enter the dia de los muertos backdrop niche?**
- Listings span $4.76–$26.50; the average listing price is $11.88 (sweet spot $15–$100). The average incumbent carries 255 reviews — the moat a new listing must climb.
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