---
title: "Dalmatian — $20K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/dalmatian"
last_updated: "2026-08-10T10:48:48.816Z"
locale: en
meta:
description: "Niche score 40/100 · $20K/yr market · 123K searches/yr · $26.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · $20K/yr market · 123K searches/yr · $26.75 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dalmatian — $20K/yr Amazon US Niche (2026) - Flapen"
---
# **dalmatian**
**Skip it**
A small market ($20K/yr) — this niche doesn't clear our bar today.
Market size 5Growth 8Conversion 8Competition 63Returns 70Price range 63Avg price 95Brand share 69Review moat 79Quality gap 21
**Avg price**
**Incredible****$26.75**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****421.59**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Good****2.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$3.97–$139.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-34.3%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$20K**
$20K/yr · 123K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, dalmatian is a $20K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 40/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dalmatian market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$40K–$54K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#20,023**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **78%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **167 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**23 **▼falling
**Sellers**
**86**
**Top-5 brand share**
**63%**
Top 20: 98%
**Top-5 click share**
**47%**
Top 20: 87%
**Open market**
**31%**
- BABATEES24% - Angelteers18% - ACPPXF8% - Giggling Getup7% - Aoxjox6% - Narecte5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -34.3% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 5.9×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/dalmatian/trend)
## **Top dalmatian search terms**
- **dalmatian**89K/yr-22.2%0.4% conv. - **dalmation**20K/yr-38.4%1.1% conv. - **dalmatian outfit**5K/yr-82.8%0.0% conv. - **101 dalmatian costume**6K/yr-83.9%0.0% conv. - **101 dalmatian family costumes**3K/yr-30.9%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/dalmatian/search-terms)
## **Top dalmatian products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$1K10%$2K15%$3K20%$4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Angelteers 2 Pairs Cartoon Animal Crew Socks Fun Cotton Mid Calf Socks for Women (US Alpha One Size Regular Regular Dalmatian)**Angelteers**$10.10**4.7★411 rev](https://www.amazon.com/dp/B0CHBYFWPW) [2**ACPPXF Dalmatian Dog Polka Dots Socks Funny Crew Dress Socks For Men Women**ACPPXF**$10.97**4.2★78 rev](https://www.amazon.com/dp/B0BF9F3CXP) [3**Dalmatian Washed & Oversized Heavyweight Shaka-Wear Heavy Metal Drop Shoulder Tshirt**BABATEES**$34.88**4.8★25 rev](https://www.amazon.com/dp/B0FG146K7V) [4**Giggling Getup Wearable Blanket Hoodie for Women and Men Sherpa Fleece Hooded Blanket Sweatshirt Warm Cozy Sherpa Wearable Throw Oversized Hoodie with Giant Pocket & Sleeves for Adult Dalmatian**Giggling Getup**$33.17**4.8★894 rev](https://www.amazon.com/dp/B0D9W3GFBF) [5**Aoxjox High Waisted Workout Leggings for Women Tummy Control Buttery Soft Yoga Metamorph Deep V Pants 26 (Dalmatian Print Medium)**Aoxjox**$29.05**4.4★3,342 rev](https://www.amazon.com/dp/B0D4LNS4JK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Funko Pop! Moments: Disney - 101 Dalmatians - Rolly Patch & Lucky with TV - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Disney Fans - Figure for Collectors**Funko**$31.97**50 rev9mo ago](https://www.amazon.com/dp/B0F448PHLW) [**Fuerxy Dog Keychain Cute Girls Key Chain Fashion Puppy Bag Charm for Purse Handbags Bag Accessories Key Charms (Dalmatian-1 pcs)**Fuerxy**$5.79**35 rev9mo ago](https://www.amazon.com/dp/B0FS1CGY91) [**Dalmatian Gifts Funny Dalmatian Candle Dog Mom Gifts for Women 7 Oz**POPPILOT**$14.90**177 rev10mo ago](https://www.amazon.com/dp/B0FQ523ZKY) [**BABATEES Dalmatian Moonlit Artwork Premium Black Tshirt - 100% Cotton - for Men & Women**BABATEES**$33.99**10 rev11mo ago](https://www.amazon.com/dp/B0FLYHZ9DJ) [**Dalmatian Moonlit Artwork Premium Black Tshirt - 100% Cotton - for Men & Women**BABATEES**$31.99**10 rev11mo ago](https://www.amazon.com/dp/B0FLYGR7QX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dalmatian Washed & Oversized Heavyweight Shaka-Wear Heavy Metal Drop Shoulder Tshirt**BABATEES**$34.88**4.8★**▲ 177%**](https://www.amazon.com/dp/B0FG146K7V) [**Dalmatian Washed & Oversized Heavyweight Shaka-Wear Heavy Metal Drop Shoulder Tshirt**BABATEES**$37.51**4.8★**▲ 174%**](https://www.amazon.com/dp/B0FG169RQ9) [**BABATEES Dalmatian Moonlit Artwork Premium Black Tshirt - 100% Cotton - for Men & Women**BABATEES**$33.99**4.6★**▲ 154%**](https://www.amazon.com/dp/B0FLYHZ9DJ) [**Aoxjox High Waisted Workout Leggings for Women Tummy Control Buttery Soft Yoga Metamorph Deep V Pants 26 (Dalmatian Print Medium)**Aoxjox**$29.05**4.4★**▲ 144%**](https://www.amazon.com/dp/B0D4LNS4JK) [**Dalmatian Vintage Tshirt for Dog Mom & Dad 100% Natural Undyed Cotton for Men & Women**BABATEES**$23.24**5.0★**▲ 143%**](https://www.amazon.com/dp/B0FHL4JFGG)
**~~View all trending →~~**
## **What buyers say about dalmatian**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Quality product and fun to build”*
**Fun/Entertainment Experience**13%
*“Adorable Toy,”*
**Gifting Purpose**10%
*“Gave as a gift”*
**Advertised Vs Actual Product**10%
*“As advertised”*
**Design-Overall**7%
*“Its a delightful build”*
**Collectibles**7%
*“Nice lego set”*
**Assembly/Installation**6%
*“Easy to assemble”*
**Size-Overall**5%
*“pieces fit perfectly”*
**Soft Feel**4%
*“soft”*
**Value For Money**4%
*“The pricing is fair on this item”*
### **What buyers complain about **
**Size-Overall**46%
*“A lot bigger than i thought he would be”*
**Adhesion/Stickiness**8%
*“I had to fight one sticker 5min to get to the adhesive”*
**Hard Feel**8%
*“Hard”*
**Durability**3%
*“meaning they come apart too easily”*
**Value For Money**3%
*“not worth the $”*
**Audio Quality**3%
*“Sounds Could Be Better”*
**Color**3%
*“the black spots are running into the white”*
**Ease Of Cleaning**3%
*“Dirty out of the package”*
**Assembly/Installation**3%
*“Took me 6 hours to build this”*
### **Top return reasons **
**Size-Overall**39%
**Value For Money**12%
**Gifting Purpose**5%
**Advertised Vs Actual Product**4%
**Quality-Overall**4%
**Defective Material/Parts**3%
**Length**3%
**Material Quality**3%
**Product Condition**3%
**Waist Fit**3%
## **Common questions**
- **Is dalmatian profitable to sell on Amazon United States?**
- The niche generates $20K/yr across 32 tracked products. 3 of 11 products launched in the last 360 days are still selling. 90-day search growth is -34.3%. Flapen's verdict: Skip it (40/100).
- **How competitive is the dalmatian niche?**
- 23 brands and 86 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in dalmatian?**
- Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Hard Feel. The return rate is 2.2%.
- **When does demand for dalmatian peak?**
- Demand peaks in Oct–Nov; the busiest month runs 5.9× the quietest.
- **What does it cost to enter the dalmatian niche?**
- Listings span $3.97–$139.73; the average listing price is $26.75 (sweet spot $15–$100). The average incumbent carries 422 reviews — the moat a new listing must climb.
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