--- title: "Cooling Waterproof Mattress Protector — Worth Selling on Amazon?" canonical_url: "https://flapen.com/research/us/home-kitchen/cooling-waterproof-mattress-protector" last_updated: "2026-09-18T15:52:47.490Z" locale: en meta: description: "Cooling Waterproof Mattress Protector Amazon US estimated sales data: $31,400/month. Worth selling? See the verdict." "og:description": "Cooling Waterproof Mattress Protector Amazon US estimated sales data: $31,400/month. Worth selling? See the verdict." "og:title": "Cooling Waterproof Mattress Protector — Worth Selling on Amazon?" --- OverviewNichesProductsSearch terms Flapen Score ## Cooling Waterproof Mattress Protector against its category The dotted line is the Home & Kitchen average. Past it, Cooling Waterproof Mattress Protector is stronger. Inside it, weaker.Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality GapThis niche Category average [**See the method **](https://flapen.com/science) Market ## The Cooling Waterproof Mattress Protector market on Amazon at a glance Shoppers on Amazon United States searched for Cooling Waterproof Mattress Protector 205K times last year and spent an estimated $377K. The top 5 brands take 68% of clicks. Demand peaks in Mar–Apr–May–Jul. Flapen scores it 55 out of 100, a Maybe. 01 · Demand ### An estimated 4.8% of those searches ended in a purchase. Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $377K a year.
Searches, last 12 months
205K
Growth, 90 days vs prior 90
+24.8%
Conversion, latest week
4.8%
Market size, estimated
$377Ka year
Peak month
April3.6× the quietest month
Top search term
cooling waterproof mattress protector38K searches a year
02 · Price ### A sale here is worth $38.46. Listings sell for $38.46 on average, from $16.44 to $93.75. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $38.46 that is $10K to $19K a year per listing.
Average price
$38.46inside the $15 to $100 sweet spot
Price range
$16.44–$93.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$10K–$19K
Returns
1.8%of orders · Amazon United States median 2.1%
03 · Entry bar ### The bar here is ads and reviews. 100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #33 within Mattress Protectors & Encasements. It carries 46,072 reviews at 4.55 stars, so a new listing needs social proof before a better product.
Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#33in Mattress Protectors & Encasements
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
46,072per listing
Listings tracked
26
04 · Newcomers ### 1 of last year's 1 launches cleared the first-year sales bar. 1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months
Products ## Top Cooling Waterproof Mattress Protector products & what they sell for Every tracked product: its share of the shelf, its reviews, and its price.**Sign in to see the products** The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone. [Sign in](https://flapen.com/auth/login) Competition ## Competition: brands, sellers & click share The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them. Brands**20 **▼falling Sellers**32** Top-5 brand share**68%** Top 20: 100% Top-5 click share**59%** Top 20: 94% Open market**27%**- Brand 128% - Brand 217% - Brand 310% - Brand 48% - Brand 55% - Brand 65% Demand ## Cooling Waterproof Mattress Protector search demand Weekly searches over the year, seasonality beneath. Pick a range.3M6M1YAll5K3KPrime Day '25Black Friday '25Spike '26 seasonMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul Peak months: Mar, Apr, May, Jul · busiest ÷ quietest = 3.6× Search terms ## Top Cooling Waterproof Mattress Protector search terms shoppers use The exact words shoppers type, with yearly volume, growth, and conversion.90D1Y - **cooling waterproof mattress protector**38K/yr+42.8%2.2% conv. - **queen mattress protector cooling**26K/yr+65.7%6.6% conv. - **breathable mattress protector**24K/yr+23.5%2.5% conv. - **cooling queen mattress protector**17K/yr+9.8%6.3% conv. - **waterproof cooling mattress protector**15K/yr+52.0%2.7% conv. - **saatva mattress protector**13K/yr+33.0%0.8% conv. - **queen size cooling waterproof mattress protector pad bed cover**7K/yr+33.2%5.1% conv. - **breathable waterproof mattress protector**7K/yr+25.0%2.4% conv. - **cooling moisture wicking mattress protectors**5K/yr-32.1%3.0% conv. - **breathable mattress cover**6K/yr+28.0%2.1% conv. Reviews and returns ## What reviews say buyers love and hate about Cooling Waterproof Mattress Protector We read the reviews and the return reasons for every product selling here.**21%**of positive reviews mention “Comfort-Overall”**14%**of negative reviews mention “Water Resistance”**1.8%**of orders come back > **“NOT water proof” **_A buyer, on “Water Resistance”14% of negative reviews mention the same topic_ Every topic ### Every topic buyers talk about, one row each. Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote. 16 topics**Negative****Positive****Comfort-Overall**+1.524%21%5% of returns“Comfortable and warm”**Size-Overall**+0.595%13%27% of returns“It is true to size”**Water Resistance**−0.0914%2%“NOT water proof”**Quality-Overall**+0.664%12%3% of returns“Amazing quality”**Soft Feel**—14%“Amazingly soft”**Thickness**−0.0613%6% of returns“Not thick enough”**Value For Money**+0.302%6%5% of returns“Fair price”**Advertised Vs Actual Product**−0.015%4%9% of returns“False Advertisement”**Cushion**−0.024%3%5% of returns“Barely any cushion”**Foam**+0.455%“Improved cushion on mattress”**Leak-Proof**—4%“Leaked through”**Smell**−0.012%“toxic smell”**Ease Of Use**+0.092%“Easy peasy”**Material Quality**—8% of returnsReturn reason only. No review mentions it.**Thin**—6% of returnsReturn reason only. No review mentions it.**Noise Level**—3% of returnsReturn reason only. No review mentions it.Expand all rows Keep looking ## Related niches Niches in the same category that score near this one. Research these next. [All Home & Kitchen niches](https://flapen.com/research/us/home-kitchen/niches) [

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**$1.5M**/yr**+628.3%**](https://flapen.com/research/us/patio-lawn-garden/jet-nozzle-high-pressure-hose-nozzle) FAQ ## Common Cooling Waterproof Mattress Protector questions Answered from the same tracked data.Is Cooling Waterproof Mattress Protector profitable to sell on Amazon United States? Flapen scores Cooling Waterproof Mattress Protector 55 out of 100 on Amazon United States, a Maybe. Shoppers spend $377K a year across 26 tracked products. 1 of the 1 products launched in the last year cleared the first-year sales bar. Search demand grew +24.8% in the last 90 days.How competitive is the Cooling Waterproof Mattress Protector niche on Amazon United States? 20 brands and 32 sellers compete in Cooling Waterproof Mattress Protector on Amazon United States. The top 5 Cooling Waterproof Mattress Protector products take 59% of clicks, and the top 5 brands take 68%.What do buyers complain about in Cooling Waterproof Mattress Protector? Cooling Waterproof Mattress Protector buyers on Amazon United States complain most about Water Resistance, Thickness, and Size-Overall. An estimated 1.8% of orders come back.When does demand for Cooling Waterproof Mattress Protector peak? Search demand for Cooling Waterproof Mattress Protector on Amazon United States peaks in Mar–Apr–May–Jul, and the busiest month runs 3.6× the quietest.What does it cost to enter the Cooling Waterproof Mattress Protector niche? Cooling Waterproof Mattress Protector sells for $38.46 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $16.44 to $93.75. The average product has 46,072 reviews, the count a new listing must catch up to.