---
title: "Coffee and End Table Sets — $111K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/coffee-and-end-table-sets"
last_updated: "2026-08-06T02:07:51.136Z"
locale: en
meta:
description: "Niche score 51/100 · $111K/yr market · 224K searches/yr · $184.19 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $111K/yr market · 224K searches/yr · $184.19 avg price. Weak search conversion (0.3%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Coffee and End Table Sets — $111K/yr Amazon US Niche (2026) - Flapen"
---
# **coffee and end table sets**
**Worth a look**
Shows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Market size 27Growth 26Conversion 3Competition 97Returns 51Price range 11Avg price 49Brand share 97Review moat 85Quality gap 62
**Competition**
**Incredible****12%**
top-5 click share — an open shelf
**Brand share**
**Incredible****23%**
top-5 brand share — no brand owns this niche
**Review moat**
**Great****298.67**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****3.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Okay****$184.19**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$111K**
$111K/yr · 224K searches
**Growth**
**Okay****+0.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$7.96–$747.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, coffee and end table sets is a $111K/yr Amazon United States market (224K searches/yr). The top 5 brands hold 23% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 51/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coffee and end table sets market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$92K–$138K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#1,299**
- **Page quality**
- **0%**
- **Prime**
- **49%**
- **Sponsored**
- **88%**
- **Out of stock**
- **16.1%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **196 days**
## **Competition & brand share**
Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.
**Brands**
**135 **▼falling
**Sellers**
**176**
**Top-5 brand share**
**23%**
Top 20: 55%
**Top-5 click share**
**12%**
Top 20: 30%
**Open market**
**75%**
- SAFAVIEH8% - Function Home4% - Signature Design by Ashley4% - BERRYMERRY4% - LYNCOHOME3% - LINSY3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.7% search growth over the last 90 days.
23K18KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/coffee-and-end-table-sets/trend)
## **Top coffee and end table sets search terms**
- **french country coffee table**27K/yr-5.1%0.2% conv. - **safavieh coffee table**20K/yr+0.8%0.1% conv. - **oval lift top coffee table**18K/yr+12.6%0.4% conv. - **round metal coffee table**20K/yr+5.4%0.2% conv. - **teak coffee table**12K/yr+15.1%0.3% conv. - **scalloped coffee table**12K/yr+16.8%0.2% conv. - **victorian coffee table**13K/yr-5.9%0.1% conv. - **square black coffee table**11K/yr+26.3%0.3% conv. - **french coffee table**10K/yr+7.5%0.0% conv. - **wrought iron coffee table**9K/yr-6.3%0.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/coffee-and-end-table-sets/search-terms)
## **Top coffee and end table sets products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%1%$1K2%$2K3%$3K4%$4K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BERRYMERRY 39 French Country Two Tone Oval Coffee Table Chipped White Vintage 2 Tier Center Table with Storage for Living Room Office Tool-Free Assembly (White)**BERRYMERRY**$152.59**4.6★19 rev](https://www.amazon.com/dp/B0GJD7BHMF) [2**Function Home Farmhouse Coffee Table 2-Tier Center Table with Storage Shelf 39.8 French Country Rectangle Accent Table with Natural Tray Top and Spindle Legs for Living Room Balcony Antique White**Function Home**$141.71**4.6★248 rev](https://www.amazon.com/dp/B0FFY3RBYR) [3**LYNCOHOME Fluted Lift Top Coffee Table with Storage Modern Oval Coffee Table for Living Room or Home OfficeWalnut**LYNCOHOME**$158.19**4.4★175 rev](https://www.amazon.com/dp/B0FPQ864QH) [4**JOINICE Oval Lift Top Coffee Table with Storage for Living Room 43 Walnut**JOINICE**$159.99**4.4★1,074 rev](https://www.amazon.com/dp/B0FX4QY4H1) [5**Acme Oval Coffee Table Wooden Frame and Solid Wood Legs for Living Room Home Office Easy Assembly French Antique White Finish**Acme**$219.93**4.3★47 rev](https://www.amazon.com/dp/B073TXT1L1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LINSY Lift Top Coffee Table Oval Fluted Coffee Table with Storage Mid Century Modern Wooden Coffee Tables with Sliding Tambour Door 39 Center Table for Living Room Office Small Space Walnut**LINSY**$134.71**115 rev5mo ago](https://www.amazon.com/dp/B0GLFD9F6Y) [**BERRYMERRY 39 French Country Two Tone Oval Coffee Table Chipped White Vintage 2 Tier Center Table with Storage for Living Room Office Tool-Free Assembly (White)**BERRYMERRY**$152.59**19 rev6mo ago](https://www.amazon.com/dp/B0GJD7BHMF) [**JOINICE Oval Lift Top Coffee Table with Storage for Living Room 43 Walnut**JOINICE**$159.99**1,074 rev9mo ago](https://www.amazon.com/dp/B0FX4QY4H1) [**LINSY Lift Top Coffee Table Oval Fluted Coffee Table with Storage Boho Wooden Coffee Tables with Sliding Tambour Door 39 Center Table for Living Room Office Small Space Natural Oak**LINSY**$145.30**115 rev10mo ago](https://www.amazon.com/dp/B0FSZM44RS) [**QUYZE 35 Farmhouse Coffee Table with Large Storage Rustic Wood Lift Top Coffee Table for Living Room Square Center Table with Charging Station&USB Modern Port Pottery Barn Lift top Table**QUYZE**$148.23**41 rev10mo ago](https://www.amazon.com/dp/B0FSZZ4XZC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LINSY Lift Top Coffee Table Oval Fluted Coffee Table with Storage Mid Century Modern Wooden Coffee Tables with Sliding Tambour Door 39 Center Table for Living Room Office Small Space Walnut**LINSY**$134.71**4.4★**▲ 140%**](https://www.amazon.com/dp/B0GLFD9F6Y) [**Christopher Knight Home Timothy Outdoor Acacia Wood Coffee Table Teak Finish**Christopher Knight Home**$115.60**4.4★**▲ 95%**](https://www.amazon.com/dp/B0892DTGYT) [**Function Home Farmhouse Coffee Table 2-Tier Center Table with Storage Shelf 39.8 French Country Rectangle Accent Table with Natural Tray Top and Spindle Legs for Living Room Balcony Antique White**Function Home**$141.71**4.6★**▲ 95%**](https://www.amazon.com/dp/B0FFY3RBYR) [**OKD 48 Modern Coffee Table with Hidden Storage Drawer Antique White**OKD**$167.18**4.3★**▲ 89%**](https://www.amazon.com/dp/B0FDPY1FZT) [**Sunnydaze Outdoor Patio Coffee Table Solid Teak Wood 45 W Rectangular**Sunnydaze Decor**$226.44**4.7★**▲ 73%**](https://www.amazon.com/dp/B08CS4K6C8)
**~~View all trending →~~**
## **What buyers say about coffee and end table sets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**21%
*“Easy Assembly”*
**Quality-Overall**13%
*“The quality is very elegant”*
**Strength**10%
*“Sturdy piece of furniture”*
**Value For Money**9%
*“Good buy for the money”*
**Design-Overall**7%
*“Great design”*
**Size-Overall**6%
*“Great Size”*
**Storage Capacity**4%
*“Lots of Storage”*
**Advertised Vs Actual Product**4%
*“Exactly as pictured”*
**Color**3%
*“perfect color that matched the description”*
**Wood Quality**2%
*“Nice quality wood”*
### **What buyers complain about **
**Assembly/Installation**16%
*“So difficult to build”*
**Quality-Overall**9%
*“Probably a bit pricey for the quality”*
**Size-Overall**8%
*“Way too big”*
**Wood Quality**4%
*“Cheap wood”*
**Color**4%
*“darker than expected”*
**Strength**3%
*“Not very sturdy”*
**Durability**3%
*“Breaks easily”*
**Value For Money**3%
*“feels much more expensive that it was”*
**Alignment**3%
*“bad alignment”*
**Instructions/User Manual/Troubleshooting**2%
*“Terrible instructions”*
### **Top return reasons **
**Size-Overall**35%
**Color**20%
**Defective Material/Parts**9%
**Advertised Vs Actual Product**6%
**Wood Quality**4%
**Quality-Overall**4%
**Assembly/Installation**3%
**Material Quality**2%
**Scratch Resistance**2%
**Value For Money**2%
## **Common questions**
- **Is coffee and end table sets profitable to sell on Amazon United States?**
- The niche generates $111K/yr across 248 tracked products. 40 of 93 products launched in the last 360 days are still selling. 90-day search growth is +0.7%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the coffee and end table sets niche?**
- 135 brands and 176 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 23% of demand.
- **What do buyers complain about in coffee and end table sets?**
- Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Size-Overall. The return rate is 3.0%.
- **When does demand for coffee and end table sets peak?**
- Demand peaks in Aug–Sep; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the coffee and end table sets niche?**
- Listings span $7.96–$747.26; the average listing price is $184.19 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.
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