---
title: "Cinnamon Spray — $143K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/cinnamon-spray"
last_updated: "2026-08-10T03:13:59.514Z"
locale: en
meta:
description: "Niche score 53/100 · $143K/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Aug 2026."
"og:description": "Niche score 53/100 · $143K/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Aug 2026."
"og:title": "Cinnamon Spray — $143K/yr Amazon US Niche (2026) - Flapen"
---
# **cinnamon spray**
**Worth a look**
Shows low returns (0.4%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Market size 31Growth 26Conversion 55Competition 84Returns 98Price range 78Avg price 92Brand share 12Review moat 49Quality gap 43
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$21.78**
avg listing price — sweet spot $15–$100
**Competition**
**Great****31%**
top-5 click share — an open shelf
**Price range**
**Great****$5.89–$47.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****1,628.34**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$143K**
$143K/yr · 144K searches
**Growth**
**Okay****+1.0%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, cinnamon spray is a $143K/yr Amazon United States market (144K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Sep. Verdict: Worth a look — 53/100.
Data updated Aug 2, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cinnamon spray market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$218K–$272K**
- units × avg price
- **Conversion rate**
- **4.6%**
- **Avg BSR**
- **#294**
- **Page quality**
- **0%**
- **Prime**
- **66%**
- **Sponsored**
- **74%**
- **Out of stock**
- **3.3%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.
**Brands**
**12 **▲rising
**Sellers**
**75**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**31%**
Top 20: 72%
**Open market**
**4%**
- Yankee Candle87% - NatureStop3% - CLESH2% - Febreze2% - AQUA BLANCE1% - Glade1% - Open — no brand owns it (6 brands, 4%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep · busiest ÷ quietest = 23.9×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/cinnamon-spray/trend)
## **Top cinnamon spray search terms**
- **yankee candle room spray**62K/yr+2.7%5.0% conv. - **yankee candle spray**17K/yr-0.8%4.9% conv. - **cinnamon spray**17K/yr+11.9%5.8% conv. - **yankee candle concentrated room spray**10K/yr-6.7%5.7% conv. - **yankee room spray**7K/yr+6.5%4.7% conv. - **cinnamon room spray**10K/yr+7.0%3.4% conv. - **yankee candle spray air freshener**5K/yr+6.0%5.4% conv. - **yankee candle room sprays for home**5K/yr-18.9%4.9% conv. - **cinnamon air freshener spray**6K/yr-7.6%6.2% conv. - **cinnamon spray for pine cones**6K/yr-69.9%9.3% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/cinnamon-spray/search-terms)
## **Top cinnamon spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$4K6%$9K9%$13K12%$17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Clean Cotton (Pack of 3)**Yankee Candle**$24.84**4.6★3,954 rev](https://www.amazon.com/dp/B01MQK0RGD) [2**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Pink Sands (Pack of 3)**Yankee Candle**$23.66**4.6★1,718 rev](https://www.amazon.com/dp/B07PPRHRY6) [3**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Clean Cotton Home Sweet Home Warm Luxe Cashmere (Warm Cuddles Variety Pack)**Yankee Candle**$24.55**4.5★177 rev](https://www.amazon.com/dp/B0CX2QBWCF) [4**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Lemon Lavender (Pack of 3)**Yankee Candle**$24.80**4.6★1,718 rev](https://www.amazon.com/dp/B01N1GBUHB) [5**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Midsummers Night (Pack of 3)**Yankee Candle**$24.69**4.6★3,954 rev](https://www.amazon.com/dp/B01MQK553I)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Room Spray Tidal Coconut Woven Ocean Sunset Tropics Each 4 fl oz**CLESH**$19.89**175 rev1y ago](https://www.amazon.com/dp/B0F2SH2PLN) [**NatureStop Cinnamon Oil for Pest Control (16 oz)**NatureStop**$17.90**135 rev1y ago](https://www.amazon.com/dp/B0F3JJG73Y) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Lemon Lavender Midsummers Night Clean Cotton (Variety Pack)**Yankee Candle**$24.67**177 rev1y ago](https://www.amazon.com/dp/B0CX287TC3) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Clean Cotton Home Sweet Home Warm Luxe Cashmere (Warm Cuddles Variety Pack)**Yankee Candle**$24.55**177 rev2y ago](https://www.amazon.com/dp/B0CX2QBWCF) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Cozy Homestead (Variety Pack)**Yankee Candle**$25.40**177 rev2y ago](https://www.amazon.com/dp/B0CX27K6RK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Sage & Citrus (Pack of 3)**Yankee Candle**$24.85**4.6★**▲ 226%**](https://www.amazon.com/dp/B07DD8XKP4) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Macintosh (Pack of 3)**Yankee Candle**$23.44**4.6★**▲ 191%**](https://www.amazon.com/dp/B09RNG111L) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Lemon Lavender Midsummers Night Clean Cotton (Variety Pack)**Yankee Candle**$24.67**4.5★**▲ 143%**](https://www.amazon.com/dp/B0CX287TC3) [**Room Spray Tidal Coconut Woven Ocean Sunset Tropics Each 4 fl oz**CLESH**$19.89**3.9★**▲ 138%**](https://www.amazon.com/dp/B0F2SH2PLN) [**Yankee Candle Concentrated Room Spray Air Freshener Instant Home Fragrance Odor Eliminating Spray Strong Scent Room Freshener for Home and Bathroom Pink Sands (Pack of 3)**Yankee Candle**$23.66**4.6★**▲ 67%**](https://www.amazon.com/dp/B07PPRHRY6)
**~~View all trending →~~**
## **What buyers say about cinnamon spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**54%
*“Lightly scented,”*
**Pest/Insect Control**8%
*“really keeps bugs away”*
**Quality-Overall**7%
*“Excellent product”*
**Spray/Flow**5%
*“Love this spray”*
**Value For Money**4%
*“Good Value”*
**Ease Of Use**2%
*“Easy to use”*
**Durability**2%
*“Ive trusted this brand for years”*
**Size-Overall**2%
*“You get a nice size of this”*
**Advertised Vs Actual Product**1%
*“As advertised”*
**Efficiency**1%
*“Very effective”*
### **What buyers complain about **
**Smell**38%
*“Horrible chemical smell”*
**Pest/Insect Control**9%
*“Does not deter mice”*
**Functionality-Overall**7%
*“Did not work”*
**Value For Money**6%
*“extremely expensive”*
**Size-Overall**6%
*“Too small”*
**Quality-Overall**4%
*“Im sure its a quality just not what I was looking for”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Durability**3%
*“doesn't last long”*
**Spray/Flow**3%
*“spray doesnt do that well”*
**Leak-Proof**1%
*“the entire bottle had leaked out”*
### **Top return reasons **
**Smell**41%
**Functionality-Overall**13%
**Advertised Vs Actual Product**12%
**Leak-Proof**9%
**Spray/Flow**6%
**Pest/Insect Control**5%
**Size-Overall**3%
**Value For Money**2%
**Suitable For Outdoor**1%
**Jamming/Clogging**1%
## **Common questions**
- **Is cinnamon spray profitable to sell on Amazon United States?**
- The niche generates $143K/yr across 53 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the cinnamon spray niche?**
- 12 brands and 75 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in cinnamon spray?**
- Top complaints mined from reviews: Smell, Pest/Insect Control, Functionality-Overall. The return rate is 0.4%.
- **When does demand for cinnamon spray peak?**
- Demand peaks in Sep; the busiest month runs 23.9× the quietest.
- **What does it cost to enter the cinnamon spray niche?**
- Listings span $5.89–$47.97; the average listing price is $21.78 (sweet spot $15–$100). The average incumbent carries 1,628 reviews — the moat a new listing must climb.
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