---
title: "Cherry Rug — $25K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/cherry-rug"
last_updated: "2026-08-06T14:51:49.026Z"
locale: en
meta:
description: "Niche score 50/100 · $25K/yr market · 61K searches/yr · $20.86 avg price. A small market ($25K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $25K/yr market · 61K searches/yr · $20.86 avg price. A small market ($25K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cherry Rug — $25K/yr Amazon US Niche (2026) - Flapen"
---
# **cherry rug**
**Worth a look**
Shows a thin review moat (120 avg reviews), but a small market ($25K/yr) keeps it on the watch list.
Market size 6Growth 20Conversion 25Competition 76Returns 52Price range 86Avg price 90Brand share 89Review moat 94Quality gap 43
**Review moat**
**Great****119.64**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$20.86**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****46%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$11.47–$42.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****39%**
top-5 click share — an open shelf
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****2.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-11.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$25K**
$25K/yr · 61K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, cherry rug is a $25K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 50/100.
Data updated Jul 5, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cherry rug market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$21K–$26K**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#4,460**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **11.4%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **254 days**
## **Competition & brand share**
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.
**Brands**
**27 **▼falling
**Sellers**
**29**
**Top-5 brand share**
**46%**
Top 20: 93%
**Top-5 click share**
**39%**
Top 20: 82%
**Open market**
**49%**
- Anybar12% - Forssils10% - FROZZUR10% - SHIYUE7% - Drydiet6% - Duraaamo5%
## **Demand & seasonality**
Weekly Amazon search volume, last 109 weeks — -11.0% search growth over the last 90 days.
3K2KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/cherry-rug/trend)
## **Top cherry rug search terms**
- **cherry rug**32K/yr-6.7%1.0% conv. - **cherry bath mat**15K/yr+0.9%2.1% conv. - **cherry bathroom rug**15K/yr-27.4%1.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/cherry-rug/search-terms)
## **Top cherry rug products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7516%$2K9%$2K12%$3K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lupidyyxun Cherry Bath Mat for Bathroom Non Slip Cute Bath Mats Fruit Shaped Absorbent Bath Rugs Bathroom Tub Plush Shower Rugs Washable Carpet for Kids Room (Cheery)**Forssils**$17.20**4.4★192 rev](https://www.amazon.com/dp/B0BWMZRFK1) [2**FROZZUR Cherry Bath Mat Cute Bathroom Rugs for Living Room and Bedroom Luxury Funky Bathroom Mats Non Slip Fruit Shaped Absorbent Bathtub Cool Washable Rug Plush Shower Rugs**FROZZUR**$19.30**4.6★1,359 rev](https://www.amazon.com/dp/B09C5QLDCS) [3**Anybar Pink Bathroom Rugs Cute Cherry Bath Mat Coloful Bathroom Accessories Funny Flower Rug Non Slip Floor Mat Machine Washable Bath Rug Soft Microfiber Carpet for Shower Tub (18x26 inch)**Anybar**$15.44**4.6★335 rev](https://www.amazon.com/dp/B0DS5K467F) [4**Duraaamo Cherry Bow Bathroom Rug 23.6 x 21.3 Pink Bow Cute Cherry Bath Decor Soft Non Slip Absorbent Rugs Coquette Fruit Carpet Washable Bathtub Mat for Kitchen Living Room Home Bathtub**Duraaamo**$15.22**3.8★25 rev](https://www.amazon.com/dp/B0DZHCJQCK) [5**Lupidyyxun Cute Cherry Bath Mat Non-Slip Absorbent Bath Mat Rug Funny Cherry Bathroom Decor Soft Flocked Bathroom Mat with Rubber Backing 50x60cm**Lupidyyxun**$18.71**4.6★35 rev](https://www.amazon.com/dp/B0GGGRBRG1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Drydiet Cheetah 4 x 6 ft Bow Welcome Mat Rug Coquette Doormat Decor Gifts for Room Bathroom Women Aesthetic Decor Birthday Decorations Gift Lovers (Cherry Bow)**Drydiet**$39.29**46 rev3mo ago](https://www.amazon.com/dp/B0GVNMP2RP) [**Boao Cherry Bathroom Rug Pink Tufted Cherry Bath Mat Soft Non-Slip Absorbent Cute Coquette Bathroom Decor for Bedroom Kitchen Tub Shower 24 x 16 Inches**Boao**$18.98**106 rev3mo ago](https://www.amazon.com/dp/B0GS2MXBFX) [**Lupidyyxun Cute Cherry Bath Mat Non-Slip Absorbent Bath Mat Rug Funny Cherry Bathroom Decor Soft Flocked Bathroom Mat with Rubber Backing 50x60cm**Lupidyyxun**$18.71**35 rev5mo ago](https://www.amazon.com/dp/B0GGGRBRG1) [**APROPHIC Cherry Cute Bath Mats for Bathroom Decor Non-Slip Absorbent Bathroom Rugs Fruit Fluffy Shower Rug for Bathtub Sink Washable 17x24 in Red**APROPHIC**$13.86**28 rev7mo ago](https://www.amazon.com/dp/B0G521MTZP) [**Lavish Threads Cream Cotton Bath Mat with Red Cherry Pattern Soft Tufted Non-Slip Bathroom Rug Nature-Inspired Decorative Home Decor (Red Cherry Embroidery Pattern)**Generic**$15.45**5 rev8mo ago](https://www.amazon.com/dp/B0FVYKBKS7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Drydiet Cheetah 4 x 6 ft Bow Welcome Mat Rug Coquette Doormat Decor Gifts for Room Bathroom Women Aesthetic Decor Birthday Decorations Gift Lovers (Cherry Bow)**Drydiet**$39.29**4.4★**▲ 335%**](https://www.amazon.com/dp/B0GVNMP2RP) [**Boao Cherry Bathroom Rug Pink Tufted Cherry Bath Mat Soft Non-Slip Absorbent Cute Coquette Bathroom Decor for Bedroom Kitchen Tub Shower 24 x 16 Inches**Boao**$18.98**4.3★**▲ 328%**](https://www.amazon.com/dp/B0GS2MXBFX) [**APROPHIC Cherry Cute Bath Mats for Bathroom Decor Non-Slip Absorbent Bathroom Rugs Fruit Fluffy Shower Rug for Bathtub Sink Washable 17x24 in Red**APROPHIC**$13.86**4.8★**▲ 144%**](https://www.amazon.com/dp/B0G521MTZP) [**Ankah Red Lips Shaped Rug Fire Hot Lips Bath Mat Super Soft Microfiber Non-Slip Machine Washable Quick Dry Mats for Shower Bathtub and Floor Accessories 23.6 x 29.5 Kiss of Cherries**Ankah**$28.14**4.5★**▲ 95%**](https://www.amazon.com/dp/B0FLXT98B2) [**Duraaamo Cherry Bow Bathroom Rug 23.6 x 21.3 Pink Bow Cute Cherry Bath Decor Soft Non Slip Absorbent Rugs Coquette Fruit Carpet Washable Bathtub Mat for Kitchen Living Room Home Bathtub**Duraaamo**$15.22**3.8★**▲ 80%**](https://www.amazon.com/dp/B0DZHCJQCK)
**~~View all trending →~~**
## **What buyers say about cherry rug**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**22%
*“Incredibly soft”*
**Quality-Overall**12%
*“Decent quality”*
**Color**10%
*“Vibrant color”*
**Design-Overall**7%
*“The cherry design is cute”*
**Size-Overall**7%
*“The size is big enough”*
**Advertised Vs Actual Product**7%
*“Exactly as described”*
**Comfort-Overall**5%
*“Great combination of comfort”*
**Grip**5%
*“Doesn't slip or slide or tile”*
**Value For Money**4%
*“The price is great”*
**Durability**3%
*“they are so soft and durable”*
### **What buyers complain about **
**Size-Overall**15%
*“Its not as big as other cherry rugs Ive purchased for around the same price”*
**Color**12%
*“I wish the black accent was a little less dark”*
**Thickness**11%
*“The only thing to note is that the product photos make the mat appear slightly thicker”*
**Advertised Vs Actual Product**7%
*“Picture Is Deceiving”*
**Stain Resistance**4%
*“However it does leave some stings”*
**Absorbency**3%
*“so I can't really speak to its absorbency”*
**Durability**2%
*“Falling apart”*
**Quality-Overall**2%
*“not good quality”*
**Value For Money**2%
*“Only thing is I think the price is a bit high for what it is”*
**Compactness**1%
*“It takes up very little space”*
### **Top return reasons **
**Size-Overall**43%
**Color**15%
**Advertised Vs Actual Product**13%
**Material Quality**8%
**Quality-Overall**7%
**Thin**2%
**Design-Overall**2%
**Product Condition**2%
**Assembly/Installation**1%
**Ease Of Cleaning**1%
## **Common questions**
- **Is cherry rug profitable to sell on Amazon United States?**
- The niche generates $25K/yr across 36 tracked products. 0 of 12 products launched in the last 360 days are still selling. 90-day search growth is -11.0%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the cherry rug niche?**
- 27 brands and 29 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 46% of demand.
- **What do buyers complain about in cherry rug?**
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 2.9%.
- **When does demand for cherry rug peak?**
- Demand peaks in Jul–Aug; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the cherry rug niche?**
- Listings span $11.47–$42.29; the average listing price is $20.86 (sweet spot $15–$100). The average incumbent carries 120 reviews — the moat a new listing must climb.
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