---
title: "Buzz Lightyear Birthday Party Decorations — $40K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/buzz-lightyear-birthday-party-decorations"
last_updated: "2026-08-06T21:45:14.732Z"
locale: en
meta:
description: "Niche score 50/100 · $40K/yr market · 142K searches/yr · $13.35 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $40K/yr market · 142K searches/yr · $13.35 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Buzz Lightyear Birthday Party Decorations — $40K/yr Amazon US Niche (2026) - Flapen"
---
# **buzz lightyear birthday party decorations**
**Worth a look**
Shows a thin review moat (289 avg reviews), but a small market ($40K/yr) keeps it on the watch list.
Market size 10Growth 54Conversion 26Competition 48Returns 86Price range 77Avg price 61Brand share 76Review moat 86Quality gap 32
**Review moat**
**Great****289**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$5.22–$47.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****59%**
top-5 brand share — no brand owns this niche
**Avg price**
**Good****$13.35**
avg listing price — sweet spot $15–$100
**Growth**
**Good****+26.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****56%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$40K**
$40K/yr · 142K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, buzz lightyear birthday party decorations is a $40K/yr Amazon United States market (142K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.
Data updated Jul 23, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **buzz lightyear birthday party decorations market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$40K–$53K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#1,012**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **28 months**
- **Avg seller age**
- **173 days**
## **Competition & brand share**
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**59%**
Top 20: 93%
**Top-5 click share**
**56%**
Top 20: 91%
**Open market**
**41%**
- Generic23% - HUNGOVER12% - Paready8% - PIRESE7% - LINGANA5% - Tinoaly5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +26.2% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/buzz-lightyear-birthday-party-decorations/trend)
## **Top buzz lightyear birthday party decorations search terms**
- **buzz lightyear birthday decorations**68K/yr+5.5%1.5% conv. - **buzz lightyear party decorations**22K/yr+98.4%1.6% conv. - **buzz lightyear birthday**11K/yr+43.4%1.0% conv. - **buzz lightyear party**13K/yr+19.9%0.9% conv. - **buzz lightyear decorations**9K/yr+42.9%1.9% conv. - **buzz lightyear party supplies**8K/yr+46.0%0.8% conv. - **buzz light year birthday decorations**6K/yr+28.0%1.5% conv. - **buzz lightyear backdrop**5K/yr+49.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/buzz-lightyear-birthday-party-decorations/search-terms)
## **Top buzz lightyear birthday party decorations products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$8K30%$12K40%$16K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Light inspired Party Decorations Cartoon Story Birthday Party Supplies include Banner Table Cloth Forks Plate Napkins and Cups for Game 1st 2nd 3rd 4th 10th Bday Decor Purple**Generic**$23.98**4.6★67 rev](https://www.amazon.com/dp/B0D1CH2RTQ) [2**Anagram Toy Story Buzz Lightyear Supershape Balloon (1ct)**HUNGOVER**$8.63**4.6★663 rev](https://www.amazon.com/dp/B000Z4G7DK) [3**Pirese Space Birthday Decorations Space Ranger Happy Birthday Banner with Balloons Pre-Strung Outer Space Party Supplies Rocket Starburst Foil Balloons for Kids Birthday Party Decor**PIRESE**$13.50**4.7★11 rev](https://www.amazon.com/dp/B0GSXZCW7B) [4**Green Purple Blue Balloons Green Blue Balloon Purple Teal Silver Balloon Grassy Balloons for Birthday Boys Girls Baby Shower Monster Theme Party Wedding Anniversary Decorations Supplies**Paready**$9.07**4.8★662 rev](https://www.amazon.com/dp/B0DB84W882) [5**Two Infinity and Beyond Toy Theme Cartoon Story Banner 2nd Birthday Decorations Infinity & Beyond Party Photo Props 2nd Birthday Banner Astronaut Space Travel Party Supplies**LINGANA**$14.79**4.4★12 rev](https://www.amazon.com/dp/B0FMNPP25G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pirese Space Birthday Decorations Space Ranger Happy Birthday Banner with Balloons Pre-Strung Outer Space Party Supplies Rocket Starburst Foil Balloons for Kids Birthday Party Decor**PIRESE**$13.50**11 rev4mo ago](https://www.amazon.com/dp/B0GSXZCW7B) [**Disney Toy Story Baseball Cap and Sunglasses Set for Boys UV 400 Sun Protection Buzz Lightyear Woody Gifts for Boys (Multi Buzz)**Get Trend**$18.32**188 rev7mo ago](https://www.amazon.com/dp/B0FP563B55) [**Two Infinity and Beyond Toy Theme Cartoon Story Banner 2nd Birthday Decorations Infinity & Beyond Party Photo Props 2nd Birthday Banner Astronaut Space Travel Party Supplies**LINGANA**$14.79**12 rev11mo ago](https://www.amazon.com/dp/B0FMNPP25G) [**Toy Cartoon Birthday Party Decorations Toy Themed Party Supplies Include Banner Cake Topper Cupcake Topper Balloons Backdrop Tablecloth**Signreen**$24.51**82 rev1y ago](https://www.amazon.com/dp/B0FDQZVCFM) [**LaVenty Two Infinity and Beyond Birthday Decorations 2nd Birthday Balloon Garland Arch Backdrop Banner Cake Topper for Boy**LaVenty**$18.29**11 rev1y ago](https://www.amazon.com/dp/B0F999SDH6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pirese Space Birthday Decorations Space Ranger Happy Birthday Banner with Balloons Pre-Strung Outer Space Party Supplies Rocket Starburst Foil Balloons for Kids Birthday Party Decor**PIRESE**$13.50**4.7★**▲ 205%**](https://www.amazon.com/dp/B0GSXZCW7B) [**Disney Toy Story Baseball Cap and Sunglasses Set for Boys UV 400 Sun Protection Buzz Lightyear Woody Gifts for Boys (Multi Buzz)**Get Trend**$18.32**4.6★**▲ 167%**](https://www.amazon.com/dp/B0FP563B55) [**2 Pack Green & Light Blue & Purple Fringe Backdrop 3.2x8.2ft Shining Foil Tinsel Curtains Birthday Party Decorations Door Streamers for Halloween Christmas Wedding Graduation Holiday Events**Watch Me Fly**$9.00**4.4★**▲ 117%**](https://www.amazon.com/dp/B0DCSF76KM) [**Toy Cartoon Birthday Party Decorations Toy Themed Party Supplies Include Banner Cake Topper Cupcake Topper Balloons Backdrop Tablecloth**Signreen**$24.51**4.7★**▲ 88%**](https://www.amazon.com/dp/B0FDQZVCFM) [**Green Purple Blue Balloons Green Blue Balloon Purple Teal Silver Balloon Grassy Balloons for Birthday Boys Girls Baby Shower Monster Theme Party Wedding Anniversary Decorations Supplies**Paready**$9.07**4.8★**▲ 51%**](https://www.amazon.com/dp/B0DB84W882)
**~~View all trending →~~**
## **What buyers say about buzz lightyear birthday party decorations**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**24%
*“Good quality”*
**Value For Money**14%
*“Good value for the money”*
**Color**9%
*“Colors were bright”*
**Advertised Vs Actual Product**8%
*“Exactly what we needed”*
**Design-Overall**7%
*“the design was super cute — the kids absolutely loved it”*
**Size-Overall**6%
*“Good size”*
**Strength**6%
*“not crazy flimsy like some kids sets can be”*
**Durability**5%
*“Everything felt quality and strong, and lasted through the party and then some”*
**Gifting Purpose**3%
*“Gift wrap”*
**Assembly/Installation**2%
*“easy to assemble”*
### **What buyers complain about **
**Quality-Overall**20%
*“The backdrop was poor quality”*
**Durability**11%
*“do not last”*
**Size-Overall**10%
*“Its a tad bit large”*
**Value For Money**9%
*“very costly”*
**Smell**6%
*“Weird Smell”*
**Thickness**4%
*“A few items felt a little thin”*
**Scratch Resistance**4%
*“Did have a few scratches”*
**Taste-Overall**4%
*“These taste horrible”*
**Inflation/Deflation**3%
*“deflated quickly”*
**Adhesion/Stickiness**2%
*“These are more difficult to adhere to the skin”*
### **Top return reasons **
**Size-Overall**31%
**Value For Money**18%
**Advertised Vs Actual Product**9%
**Inflation/Deflation**8%
**Color**5%
**Functionality-Overall**4%
**Defective Material/Parts**4%
**Quality-Overall**4%
**Adhesion/Stickiness**3%
**Assembly/Installation**3%
## **Common questions**
- **Is buzz lightyear birthday party decorations profitable to sell on Amazon United States?**
- The niche generates $40K/yr across 27 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +26.2%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the buzz lightyear birthday party decorations niche?**
- 26 brands and 45 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 59% of demand.
- **What do buyers complain about in buzz lightyear birthday party decorations?**
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.5%.
- **When does demand for buzz lightyear birthday party decorations peak?**
- Demand peaks in Jul; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the buzz lightyear birthday party decorations niche?**
- Listings span $5.22–$47.79; the average listing price is $13.35 (sweet spot $15–$100). The average incumbent carries 289 reviews — the moat a new listing must climb.
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