---
title: "Butterfly Shower Curtain — $39K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/butterfly-shower-curtain"
last_updated: "2026-08-09T22:21:17.286Z"
locale: en
meta:
description: "Niche score 51/100 · $39K/yr market · 175K searches/yr · $17.10 avg price. A small market ($39K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $39K/yr market · 175K searches/yr · $17.10 avg price. A small market ($39K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Butterfly Shower Curtain — $39K/yr Amazon US Niche (2026) - Flapen"
---
# **butterfly shower curtain**
**Worth a look**
Shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($39K/yr) keeps it on the watch list.
Market size 10Growth 19Conversion 16Competition 95Returns 65Price range 80Avg price 80Brand share 96Review moat 88Quality gap 24
**Brand share**
**Incredible****33%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Review moat**
**Great****235.63**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$17.10**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.54–$39.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-11.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$39K**
$39K/yr · 175K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, butterfly shower curtain is a $39K/yr Amazon United States market (175K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Mar. Verdict: Worth a look — 51/100.
Data updated Jul 9, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **butterfly shower curtain market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$34K–$43K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#2,165**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **195 days**
## **Competition & brand share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**61 **▼falling
**Sellers**
**72**
**Top-5 brand share**
**33%**
Top 20: 72%
**Top-5 click share**
**19%**
Top 20: 56%
**Open market**
**63%**
- Mocsicka11% - Dreamrflove6% - MEHOFOND6% - Chrainy6% - Onlalasyc5% - Bcsewcg3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.8% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/butterfly-shower-curtain/trend)
## **Top butterfly shower curtain search terms**
- **butterfly shower curtain**132K/yr-11.2%1.1% conv. - **shower curtain butterfly**17K/yr-14.8%1.5% conv. - **butterfly shower curtains**10K/yr-1.9%0.7% conv. - **purple butterfly shower curtain**8K/yr-8.5%1.1% conv. - **butterfly shower curtains for bathroom**8K/yr-28.4%0.6% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/butterfly-shower-curtain/search-terms)
## **Top butterfly shower curtain products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7734%$2K6%$2K8%$3K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Dreamrflove Butterfly Shower Curtain Butterfly Floral Shower Curtain Spring Theme Bathroom Decor Waterproof Polyester Fabric Bath Curtain Insulated Washable Home Bathroom Curtain 72x72 Inches**Dreamrflove**$14.43**4.6★247 rev](https://www.amazon.com/dp/B0F3CS6P3Q) [2**MEHOFOND Purple Butterfly Shower Curtain Spring Watercolor Butterfly Flower Shower Curtains for Bathroom Nature Garden Plant Bathroom Decor Fabric Waterproof Shower Curtain with 12 Hooks 72x72 Inch**MEHOFOND**$11.60**4.8★28 rev](https://www.amazon.com/dp/B0CW99JXGZ) [3**Mocsicka Purple Butterfly Shower Curtain Spring Purple Floral Butterfly Bathroom Shower Curtain Nature Garden Plant Waterproof Fabric Shower Curtain Bathtub Decor with 12 Hooks 72 X 72 InchesPurple**Mocsicka**$15.76**4.8★87 rev](https://www.amazon.com/dp/B0DKBQ59YC) [4**UOZXOML Colorful Butterflies Shower Curtain Rainbow Colors Butterfly Animals Aesthetic Women Girls Spring Garden Print Fabric Bathroom Decor Curtains with Hooks 70 x 70**UOZXOML**$14.93**5.0★2 rev](https://www.amazon.com/dp/B0F6JT6ZVD) [5**Forest Waterfall Shower Curtain Butterfly Spring Jungle Rainforest Wonderland Fantasy Tropical Fairy Tale World Flower Romantic Nature Bathroom Curtains Set Polyester Fabric with Hooks 70 W x 70 L**Generic**$15.41**4.4★44 rev](https://www.amazon.com/dp/B0DLGBZ5XD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BSRAMZ Purple Floral Butterfly Shower Curtain Modern Flower Shower Curtains for Elegant Chic Women Bathroom Decor Abstract Fabric Cloth Waterproof Bath Curtain with Hooks 72x72 inch**BSRAMZ**$16.43**6 rev6mo ago](https://www.amazon.com/dp/B0GFDGVLQZ) [**Mocsicka Blue Butterfly Shower Curtain Spring Blue Floral Butterfly Bathroom Shower Curtain Nature Garden Plant Waterproof Fabric Shower Curtain Bathtub Decor with 12 Hooks 72 X 72 InchesBlue**Mocsicka**$15.52**87 rev6mo ago](https://www.amazon.com/dp/B0GCF4SNVL) [**Onalasyc White Butterfly Shower Curtain Lace Butterfly Shower Curtains for Bathroom White Sheer Shower Curtain Vintage Aesthetic Decor Bathroom Waterproof Shower Cutain 12 Pcs Plastic Hooks 72x72in**Onlalasyc**$21.11**62 rev7mo ago](https://www.amazon.com/dp/B0G3ZTJ4GD) [**Onalasyc Grey Butterfly Shower Curtain Lace Butterfly Shower Curtains for Bathroom Grey Sheer Shower Curtain Vintage Aesthetic Decor Bathroom Waterproof Shower Cutain 12 Pcs Plastic Hooks 72x72in**Onlalasyc**$22.10**62 rev7mo ago](https://www.amazon.com/dp/B0G3ZV3NW8) [**Mocsicka Purple Floral Shower Curtain Farmhouse Rustic Flowers Butterfly Shower Curtain for Bathroom Waterproof Fabric Green Leaf Retro Wooden Door Bath Curtain 72 X 72 Inch**Mocsicka**$13.10**12 rev8mo ago](https://www.amazon.com/dp/B0FYLYT4Q7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mocsicka Blue Butterfly Shower Curtain Spring Blue Floral Butterfly Bathroom Shower Curtain Nature Garden Plant Waterproof Fabric Shower Curtain Bathtub Decor with 12 Hooks 72 X 72 InchesBlue**Mocsicka**$15.52**4.8★**▲ 245%**](https://www.amazon.com/dp/B0GCF4SNVL) [**BSRAMZ Purple Floral Butterfly Shower Curtain Modern Flower Shower Curtains for Elegant Chic Women Bathroom Decor Abstract Fabric Cloth Waterproof Bath Curtain with Hooks 72x72 inch**BSRAMZ**$16.43**4.3★**▲ 175%**](https://www.amazon.com/dp/B0GFDGVLQZ) [**Mocsicka Purple Floral Shower Curtain Farmhouse Rustic Flowers Butterfly Shower Curtain for Bathroom Waterproof Fabric Green Leaf Retro Wooden Door Bath Curtain 72 X 72 Inch**Mocsicka**$13.10**5.0★**▲ 168%**](https://www.amazon.com/dp/B0FYLYT4Q7) [**Onalasyc White Butterfly Shower Curtain Lace Butterfly Shower Curtains for Bathroom White Sheer Shower Curtain Vintage Aesthetic Decor Bathroom Waterproof Shower Cutain 12 Pcs Plastic Hooks 72x72in**Onlalasyc**$21.11**4.8★**▲ 160%**](https://www.amazon.com/dp/B0G3ZTJ4GD) [**Jovuais Shower Curtain Grey Butterfly Shower Curtains Set for Bathroom Dcor Fresh Watercolor Flowers Fabric Shower Curtain Waterproof with Hooks 72x72 Innch**Jovuais**$16.94**4.7★**▲ 109%**](https://www.amazon.com/dp/B0FDR146KZ)
**~~View all trending →~~**
## **What buyers say about butterfly shower curtain**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**23%
*“Colors are true”*
**Quality-Overall**15%
*“Good Quality”*
**Design-Overall**9%
*“Fun design”*
**Advertised Vs Actual Product**8%
*“Exactly as pictured”*
**Size-Overall**5%
*“Fits great”*
**Value For Money**5%
*“Worth the money”*
**Brightness/Shine/Glow**5%
*“It bright and beautiful”*
**Upholstery/Fabric Quality**4%
*“Sturdy fabric”*
**Material Quality**3%
*“Strong material”*
**Assembly/Installation**3%
*“It was easy to assemble and install”*
### **What buyers complain about **
**Color**16%
*“Colors not as shown”*
**Quality-Overall**13%
*“Poor quality”*
**Size-Overall**10%
*“They are a little small”*
**Thickness**10%
*“it is a bit on the thicker side”*
**Advertised Vs Actual Product**5%
*“This does not look like the photo at all”*
**Material Quality**3%
*“Its not fabric it looks pretty”*
**Water Resistance**3%
*“It doesnt feel like it would save the floor from getting watered during a shower”*
**Value For Money**2%
*“It looks much more expensive than it actually is”*
**Print Quality**2%
*“The print is choppy”*
**Weight Heavy**2%
*“Love the shower curtain...the only thing is I wish it was alittle more heavy duty.”*
### **Top return reasons **
**Color**31%
**Size-Overall**20%
**Advertised Vs Actual Product**12%
**Material Quality**10%
**Quality-Overall**5%
**Display Colors**4%
**Print Quality**3%
**Design-Overall**3%
**Thin**3%
**Defective Material/Parts**1%
## **Common questions**
- **Is butterfly shower curtain profitable to sell on Amazon United States?**
- The niche generates $39K/yr across 80 tracked products. 0 of 24 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the butterfly shower curtain niche?**
- 61 brands and 72 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 33% of demand.
- **What do buyers complain about in butterfly shower curtain?**
- Top complaints mined from reviews: Color, Quality-Overall, Size-Overall. The return rate is 2.4%.
- **When does demand for butterfly shower curtain peak?**
- Demand peaks in Mar; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the butterfly shower curtain niche?**
- Listings span $9.54–$39.51; the average listing price is $17.10 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.
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