---
title: "Burnt Orange Comforter — $197K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/burnt-orange-comforter"
last_updated: "2026-08-09T18:35:31.178Z"
locale: en
meta:
description: "Niche score 51/100 · $197K/yr market · 693K searches/yr · $45.11 avg price. Weak search conversion (0.6%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $197K/yr market · 693K searches/yr · $45.11 avg price. Weak search conversion (0.6%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Burnt Orange Comforter — $197K/yr Amazon US Niche (2026) - Flapen"
---
# **burnt orange comforter**
**Worth a look**
Shows a sweet-spot price point ($45.11 avg), but weak search conversion (0.6%) keeps it on the watch list.
Market size 39Growth 22Conversion 8Competition 94Returns 43Price range 95Avg price 95Brand share 84Review moat 23Quality gap 38
**Avg price**
**Incredible****$45.11**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$17.60–$82.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****21%**
top-5 click share — an open shelf
**Brand share**
**Great****51%**
top-5 brand share — no brand owns this niche
**Returns**
**Okay****3.5%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$197K**
$197K/yr · 693K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,738.69**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-5.6%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, burnt orange comforter is a $197K/yr Amazon United States market (693K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burnt orange comforter market data**
- **Units sold / yr**
- **5K–6K**
- avg 0–100/product
- **Revenue / yr**
- **$226K–$271K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#130**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.
**Brands**
**46 **▲rising
**Sellers**
**57**
**Top-5 brand share**
**51%**
Top 20: 88%
**Top-5 click share**
**21%**
Top 20: 53%
**Open market**
**44%**
- CozyLux17% - Andency13% - Bedsure8% - JOLLYVOGUE7% - WRENSONGE6% - ROSGONIA5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.6% search growth over the last 90 days.
23K18KPrime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/burnt-orange-comforter/trend)
## **Top burnt orange comforter search terms**
- **burnt orange comforter set**76K/yr+6.9%0.7% conv. - **orange comforter**78K/yr+21.2%0.5% conv. - **terracotta comforter**51K/yr+7.4%0.4% conv. - **orange comforter set queen**54K/yr-19.6%1.0% conv. - **burnt orange comforter**100K/yr-28.7%0.7% conv. - **orange bedding**35K/yr+25.4%0.2% conv. - **terracotta bedding**37K/yr-12.0%0.2% conv. - **orange comforter set king**30K/yr-16.8%0.6% conv. - **burnt orange bedding**28K/yr-7.2%0.4% conv. - **orange queen comforter set**24K/yr-7.5%0.8% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/burnt-orange-comforter/search-terms)
## **Top burnt orange comforter products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$8K6%$12K8%$16K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Andency King Size Comforter Set Burnt Orange 3 Pieces Boho Terracotta Soft Lightweight Bedding Comforter Sets Rust Tassel All Season Bed Set (104x90In Comforter & 2 Pillowcases)**Andency**$34.94**4.6★3,300 rev](https://www.amazon.com/dp/B0B8YQFN98) [2**HYMOKEGE Burnt Orange Queen Comforter Set Seersucker 7 Pieces All Season Luxury Bed in a Bag for Bedroom Bedding Set with Comforters Sheets Pillowcases & Shams**HYMOKEGE**$51.74**4.5★10,726 rev](https://www.amazon.com/dp/B0D842RSJ1) [3**Bedsure Tufted Boho Comforter Set Queen Size - Terracotta Boho Bed Set GentleSoft 3 Pieces Farmhouse-Style Embroidery Bedding Gifts for Woman Soft Jacquard Kids Queen Comforter for All Seasons**Bedsure**$55.48**4.6★7,498 rev](https://www.amazon.com/dp/B0CHB11PJV) [4**Andency King Size Comforter Set Burnt Orange - 7 Pieces Bed in a Bag King Boho Terracotta Bedding Comforter Sets Rust Tufted Bed Set with Comforter Sheets Pillowcases & Shams**Andency**$52.50**4.6★3,346 rev](https://www.amazon.com/dp/B0CLXH2QXN) [5**ROSGONIA Queen Comforter Set Burnt Orange 3pcs (1 Boho Terracotta Comforter & 2 Pillowcases) Lightweight Fall Bedding Rust Blanket All Season Quilt**ROSGONIA**$39.57**4.5★18,875 rev](https://www.amazon.com/dp/B08YXLJJPV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Easthome Queen Comforter Set 7 Piece - Soft Bed in a Bag Queen Size Comforter Sets Cozy Luxury Bedding Sets with All Season Comforter Flat Sheet Fitted Sheet 2 Pillowcases & 2 Shams Orange**Easthome**$43.09**182 rev7mo ago](https://www.amazon.com/dp/B0FRRQK4SB) [**LEAONME Velvet Quilt King Size 98x106 Lightweight Burnt Orange Velvet Comforter Set with 2 Matching Shams Soft Cross Stitch Bedspread Coverlet Bedding Set for All Season**LEAONME**$82.93**256 rev1y ago](https://www.amazon.com/dp/B0F6TVDM5Z) [**JOLLYVOGUE Burnt Orange Queen Comforter Set 3 Pieces Seersucker Comforters Queen Size Lightweight & Fluffy Bedding Sets Queen for All Season with 1 Ruffle Comforter and 2 Ruffle Pillowshams**JOLLYVOGUE**$42.30**1,300 rev1y ago](https://www.amazon.com/dp/B0F59KKH1Z) [**HIMEET Queen Comforter Set Burnt Orange - 7 Pieces Pintuck Bed in a Bag Pinch Pleat Modern Room Decor All-Season Soft Bedding Gift with Comforter Sheets Pillowcases & Shams**HIMEET**$46.97**1,696 rev1y ago](https://www.amazon.com/dp/B0DG5LF1K6) [**Amazon Basics 3-Piece Soft All-Season Microfiber Kids Comforter and Pillow Sham Set Full/Queen Bright Orange Solid**Amazon Basics**$26.91**11,189 rev1y ago](https://www.amazon.com/dp/B0CJYJ5L1H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Easthome Queen Comforter Set 7 Piece - Soft Bed in a Bag Queen Size Comforter Sets Cozy Luxury Bedding Sets with All Season Comforter Flat Sheet Fitted Sheet 2 Pillowcases & 2 Shams Orange**Easthome**$43.09**4.3★**▲ 240%**](https://www.amazon.com/dp/B0FRRQK4SB) [**HIMEET Queen Comforter Set Burnt Orange - 7 Pieces Pintuck Bed in a Bag Pinch Pleat Modern Room Decor All-Season Soft Bedding Gift with Comforter Sheets Pillowcases & Shams**HIMEET**$46.97**4.6★**▲ 165%**](https://www.amazon.com/dp/B0DG5LF1K6) [**JOLLYVOGUE Queen Comforter Set Ultra-Soft Bed in a Bag Queen Size 7 Pieces Oeko-TEX Certified Bedding Set with Down Alternative Comforter Sheets Pillowcases & Shams Burnt Orange**JOLLYVOGUE**$41.83**4.6★**▲ 149%**](https://www.amazon.com/dp/B0CN34XVXX) [**CozyLux Full Size Comforter Set Terracotta 3 Pieces Lightweight Burnt Orange Down Alternative Quilted Bedding Set All Season Breathable Solid Comforter with 2 Pillowcases Soft Fall Bed Set for Home**CozyLux**$36.07**4.5★**▲ 103%**](https://www.amazon.com/dp/B0C53FBHVS) [**Queen Comforter Set-7 Pieces Soft Prewashed Bed in a Bag Queen Bedding Sets**WRENSONGE**$52.69**4.5★**▲ 99%**](https://www.amazon.com/dp/B0CY2PH6HY)
**~~View all trending →~~**
## **What buyers say about burnt orange comforter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**18%
*“Color is exact”*
**Comfort-Overall**16%
*“Nice and comfortable”*
**Soft Feel**14%
*“Soft fabric”*
**Quality-Overall**11%
*“It is beautifully made”*
**Value For Money**5%
*“Good buy”*
**Advertised Vs Actual Product**4%
*“As shown”*
**Size-Overall**4%
*“Fits the bed perfectly”*
**Warmth**3%
*“This down comforter is very warm, lightweight, and incredibly soft and comfortable”*
**Weight Light**3%
*“Lightweight, keeps you warm without smothering you”*
**Washability**2%
*“washes well”*
### **What buyers complain about **
**Size-Overall**14%
*“Runs Small”*
**Quality-Overall**12%
*“Bad quality”*
**Color**10%
*“not as dark as the picture shows”*
**Thickness**6%
*“the material is very thin”*
**Advertised Vs Actual Product**4%
*“Looks nothing like picture”*
**Material Quality**3%
*“Cheap material”*
**Stitch/Finish/Polish**3%
*“Poor stitching”*
**Comfort-Overall**3%
*“the fabric feels like a sleeping bag not very comfortable or good quality”*
**Value For Money**2%
*“the price is too high for what I received”*
**Fluffiness**2%
*“Not fluffy”*
### **Top return reasons **
**Color**42%
**Size-Overall**20%
**Material Quality**7%
**Advertised Vs Actual Product**6%
**Display Colors**6%
**Comfort-Overall**3%
**Thin**3%
**Quality-Overall**2%
**Value For Money**2%
**Stitch/Finish/Polish**1%
## **Common questions**
- **Is burnt orange comforter profitable to sell on Amazon United States?**
- The niche generates $197K/yr across 106 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is -5.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the burnt orange comforter niche?**
- 46 brands and 57 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 51% of demand.
- **What do buyers complain about in burnt orange comforter?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 3.5%.
- **When does demand for burnt orange comforter peak?**
- Demand peaks in Aug–Sep–Oct; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the burnt orange comforter niche?**
- Listings span $17.60–$82.93; the average listing price is $45.11 (sweet spot $15–$100). The average incumbent carries 7,739 reviews — the moat a new listing must climb.
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