---
title: "Burlap Banner — $26K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/burlap-banner"
last_updated: "2026-08-05T23:12:49.394Z"
locale: en
meta:
description: "Niche score 45/100 · $26K/yr market · 47K searches/yr · $12.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $26K/yr market · 47K searches/yr · $12.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Burlap Banner — $26K/yr Amazon US Niche (2026) - Flapen"
---
# **burlap banner**
**Skip it**
A small market ($26K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 73Conversion 52Competition 46Returns 24Price range 65Avg price 56Brand share 61Review moat 79Quality gap 20
**Review moat**
**Great****416.36**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+57.3%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$6.38–$30.70**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Good****$12.68**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Bad****5.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$26K**
$26K/yr · 47K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, burlap banner is a $26K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in May–Jun–Aug. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burlap banner market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$32K–$38K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#2,950**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **8.9%**
- **Avg brand age**
- **32 months**
- **Avg seller age**
- **189 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**69%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 95%
**Open market**
**28%**
- LaRibbons36% - G2PLUS13% - YUNSHANGMO11% - M_lapis5% - bellium4% - GCQQ3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +57.3% search growth over the last 90 days.
1K750Spike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Aug · busiest ÷ quietest = 3.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/burlap-banner/trend)
## **Top burlap banner search terms**
- **burlap banner**31K/yr+46.4%4.3% conv. - **burlap banner garland**7K/yr+42.7%4.5% conv. - **burlap flag banner**4K/yr+197.8%3.4% conv. - **burlap pennant banner**4K/yr+110.3%4.3% conv. - **burlap banner blank**2K/yr+3.9%5.2% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/burlap-banner/search-terms)
## **Top burlap banner products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$1K10%$3K15%$4K20%$5K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LaRibbons Burlap Banner 15Pcs Burlap Banner Flags Blank 5x7.5 inches 11.5ft DIY Party Decor for Christmas Birthday Wedding Baby Shower and Graduation**LaRibbons**$9.73**4.8★1,990 rev](https://www.amazon.com/dp/B00USTVGZ6) [2**G2PLUS Pre-Strung Burlap Pennant Banner 39Ft Linen Triangle Flag Bunting 36pcs Pennant Banner Bunting Garland for Birthday Wedding Camping Rustic Boho Theme Party Decorations**G2PLUS**$10.69**4.8★173 rev](https://www.amazon.com/dp/B0F9WFQH58) [3**LaRibbons Burlap Banner (2 Pack:30Pcs TTL) Burlap Banner Flags Blank 5x7.5 inches 11.5 ft DIY Party Decor for Christmas Birthday Wedding Baby Shower and Graduation**LaRibbons**$14.57**4.8★1,990 rev](https://www.amazon.com/dp/B0DFCPLJ2J) [4**YUNSHANGMO 15PCS Burlap Baner PreStringed DIY Custom Banner Kit Customizable Personalized Banner with Letters A to Z Stencil Birthday Wedding Party Decor**YUNSHANGMO**$9.81**4.6★57 rev](https://www.amazon.com/dp/B0CXDN7PXW) [5**LaRibbons 15 PCS Triangle Burlap Banner 5x7.5 inches 20.5ft Burlap Pennant Banner Flags for Party Baby Shower Birthday Wedding Graduation Christmas**LaRibbons**$9.55**4.8★1,990 rev](https://www.amazon.com/dp/B0DLNQ6PT5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bunny Chorus 4th of July Decorations Burlap Banner Rustic Vintage Patriotic Pennant Garland Red White Blue Farmhouse Bunting for Mantel Fireplace Indoor 250th Anniversary Independence Day Decor**Bunny Chorus**$21.05**13 rev6mo ago](https://www.amazon.com/dp/B0GHR41F89) [**Luvilly 11.5ft Burlap Banner 15pcs Blank Swallowtail Flag 5x7inches**luvilly**$6.38**3 rev1y ago](https://www.amazon.com/dp/B0FCYCCMRW) [**G2PLUS Pre-Strung Burlap Pennant Banner 39Ft Linen Triangle Flag Bunting 36pcs Pennant Banner Bunting Garland for Birthday Wedding Camping Rustic Boho Theme Party Decorations**G2PLUS**$10.69**173 rev1y ago](https://www.amazon.com/dp/B0F9WFQH58) [**15 PCS Burlap Banner DIY Kit With 27 PCS Letter Stencil Banner Burlap Painting For Party Decorations Swallowtail Flags For Birthday**TMTECHJS**$9.73**50 rev1y ago](https://www.amazon.com/dp/B0DQ8HVB9B) [**30 pcs Blank Burlap Banner Pre-Stringed for DIY Party Decor Adjustable Flags DIY Banners For Baby Shower Party Wedding Birthday and Graduation Xmas Party Supplies Party Decor Home Decorations**M_lapis**$9.64**63 rev1y ago](https://www.amazon.com/dp/B0DPGDT25P)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bunny Chorus 4th of July Decorations Burlap Banner Rustic Vintage Patriotic Pennant Garland Red White Blue Farmhouse Bunting for Mantel Fireplace Indoor 250th Anniversary Independence Day Decor**Bunny Chorus**$21.05**4.5★**▲ 202%**](https://www.amazon.com/dp/B0GHR41F89) [**Whaline 2 Pack Patriotic Burlap Banner 4th of July USA Flag Pennant Bunting Garland Red Blue Star Stripes Triangle Banner No DIY Required for Independence Day Home Party Mantle Fireplace Wall Decor**Whaline**$11.70**4.4★**▲ 166%**](https://www.amazon.com/dp/B09RZZN3B3) [**LaRibbons 15 PCS Triangle Burlap Banner 5x7.5 inches 20.5ft Burlap Pennant Banner Flags for Party Baby Shower Birthday Wedding Graduation Christmas**LaRibbons**$9.55**4.8★**▲ 94%**](https://www.amazon.com/dp/B0DLNQ6PT5) [**LaRibbons Burlap Banner (2 Pack:30Pcs TTL) Burlap Banner Flags Blank 5x7.5 inches 11.5 ft DIY Party Decor for Christmas Birthday Wedding Baby Shower and Graduation**LaRibbons**$14.57**4.8★**▲ 72%**](https://www.amazon.com/dp/B0DFCPLJ2J) [**Pre-Printed Banner Kit 97 BURLAP Flags with WHITE Letters Numbers & Symbols Reusable DIY Custom Banner Make Your Own Personalized Banner for Aesthetic Party Decor Natural Linen-Look Burlap Includes Twine & Needles**bellium**$30.70**4.7★**▲ 66%**](https://www.amazon.com/dp/B09PXDLCPN)
**~~View all trending →~~**
## **What buyers say about burlap banner**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**32%
*“High quality and great size for a large room”*
**Size-Overall**8%
*“perfect fit”*
**Advertised Vs Actual Product**8%
*“Exactly as described”*
**Ease Of Use**8%
*“Easy to use”*
**Durability**4%
*“it won't rip or tear easily”*
**Fun/Entertainment Experience**4%
*“turned out so fun for a birthday”*
**Assembly/Installation**4%
*“Versatile banner; easy assembly”*
**Value For Money**4%
*“Reasonably priced & like most items through Amazon - fast receipt, too”*
**Strength**3%
*“not flimsy”*
**Thickness**3%
*“But they are thick”*
### **What buyers complain about **
**Thickness**50%
*“They were thinner than expected”*
### **Top return reasons **
**Size-Overall**39%
**Material Quality**11%
**Value For Money**11%
**Color**10%
**Advertised Vs Actual Product**9%
**Quality-Overall**5%
**Functionality-Overall**2%
**Display-Overall**2%
**Paint Quality**2%
**Design-Overall**2%
## **Common questions**
- **Is burlap banner profitable to sell on Amazon United States?**
- The niche generates $26K/yr across 25 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +57.3%. Flapen's verdict: Skip it (45/100).
- **How competitive is the burlap banner niche?**
- 18 brands and 20 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in burlap banner?**
- Top complaints mined from reviews: Thickness. The return rate is 5.3% — above our launch gate.
- **When does demand for burlap banner peak?**
- Demand peaks in May–Jun–Aug; the busiest month runs 3.8× the quietest.
- **What does it cost to enter the burlap banner niche?**
- Listings span $6.38–$30.70; the average listing price is $12.68 (sweet spot $15–$100). The average incumbent carries 416 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**red white and blue hanging flowers**](https://flapen.com/research/us/home-kitchen/red-white-and-blue-hanging-flowers)$26K/yr>1,000%**Worth a look**- 74 [**pool towel rack outdoor**](https://flapen.com/research/us/home-kitchen/pool-towel-rack-outdoor)$1.1M/yr+362.1%**Launch it**- 74 [**green graduation decorations class of 2023**](https://flapen.com/research/us/home-kitchen/green-graduation-decorations-class-of-2023)$190K/yr+184.6%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)