---
title: "Blush Pink Throw Blanket — $57K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/blush-pink-throw-blanket"
last_updated: "2026-08-07T21:26:08.551Z"
locale: en
meta:
description: "Niche score 41/100 · $57K/yr market · 131K searches/yr · $19.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $57K/yr market · 131K searches/yr · $19.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Blush Pink Throw Blanket — $57K/yr Amazon US Niche (2026) - Flapen"
---
# **blush pink throw blanket**
**Skip it**
A small market ($57K/yr) — this niche doesn't clear our bar today.
Market size 14Growth 28Conversion 28Competition 50Returns 53Price range 81Avg price 86Brand share 64Review moat 22Quality gap 28
**Avg price**
**Great****$19.42**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.57–$40.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.9%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****55%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+2.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****8,956**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$57K**
$57K/yr · 131K searches
According to Flapen's Amazon United States niche tracking, blush pink throw blanket is a $57K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **blush pink throw blanket market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$58K–$78K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#156**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **0.9%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▼falling
**Sellers**
**20**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 96%
**Open market**
**28%**
- NEWCOSPLAY29% - Exclusivo Mezcla16% - BEDELITE7% - Simple&Opulence7% - Bedsure7% - PAVILIA5%
## **Demand & seasonality**
Weekly Amazon search volume, last 99 weeks — +2.2% search growth over the last 90 days.
5K4KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/blush-pink-throw-blanket/trend)
## **Top blush pink throw blanket search terms**
- **blush throw blanket**32K/yr-0.3%1.6% conv. - **dusty pink throw blanket**29K/yr+5.6%1.8% conv. - **dusty pink blanket**11K/yr+10.7%0.8% conv. - **pink and blue throw blanket**9K/yr+21.8%0.0% conv. - **blush blanket**9K/yr-11.8%1.4% conv. - **newcosplay super soft throw blanket**12K/yr+0.0%3.3% conv. - **blush pink throw**5K/yr+12.2%1.5% conv. - **blush throw**6K/yr-11.5%1.5% conv. - **pink boho throw blanket**5K/yr+13.6%0.3% conv. - **rose gold throw blanket**6K/yr-11.9%1.4% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/blush-pink-throw-blanket/search-terms)
## **Top blush pink throw blanket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$11K30%$17K40%$23K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NEWCOSPLAY Super Soft Throw Blanket Pink Premium Silky Flannel Fleece 3D Ribbed Jacquard Lightweight Bed Blanket All Season Use (Pink Ribbed Throw(50x60))**NEWCOSPLAY**$14.31**4.5★7,545 rev](https://www.amazon.com/dp/B0CQ71N25S) [2**Exclusivo Mezcla Plush Fuzzy Fleece Throw Blanket Extra Large Super Soft Fluffy and Warm Blankets for Couch Bed All Season Use (50x70 Inches Pink)**Exclusivo Mezcla**$10.31**4.6★12,713 rev](https://www.amazon.com/dp/B086L5KGNZ) [3**Simple&Opulence Cotton Muslin Throw Blanket for Bed Couch Knit Woven Gauze Blanket with Tassels Soft Lightweight Cozy Pre-Washed Breathable Farmhouse Decoration for All-Season (Dusty Rose)**Simple&Opulence**$22.94**4.5★1,357 rev](https://www.amazon.com/dp/B07K6JH8SF) [4**PAVILIA Pink Chenille Throw Blanket for Couch Sofa Light Pink Soft Knit Throw with Tassel Decorative Blanket for Bed Chair Living Room Blush Pink 50x60**PAVILIA**$25.34**4.4★2,485 rev](https://www.amazon.com/dp/B08DC1BRQZ) [5**BEDELITE Fleece Throw Blanket for Couch 3D Ribbed Jacquard Soft and Warm Decorative Fuzzy Blanket Cozy Fluffy Plush Lightweight Pink Throw Blankets for Bed Sofa 50x60 inches**BEDELITE**$9.57**4.6★5,625 rev](https://www.amazon.com/dp/B09SKZYYDQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CREVENT Farmhouse Boho Knitted Throw Blanket for Couch Sofa Chair Bed Home Decoration Soft Warm Cozy Light Weight for Spring Summer Fall (50X60 Blush Pink)**CREVENT**$19.16**5,973 rev1y ago](https://www.amazon.com/dp/B0FFS778V6) [**Smoofy Blush Pink Throw Blanket for Couch Luxury Faux Rabbit Fur Blanket Ultra Soft Fluffy Plush Fuzzy Lightweight Warm Cozy Blanket for Bed Sofa Aesthetic Room Decor Gift for Women 50x60**Smoofy**$25.78**168 rev1y ago](https://www.amazon.com/dp/B0F8VV62Z3) [**BENVWE Faux Fur Throw Blanket for Couch - Fluffy Soft Thick Bubble Blanket for Living Room Home Decor - Mothers Day Birthday Gifts for Women Dusty Pink 51 x 63**BENVWE**$40.91**2,652 rev1y ago](https://www.amazon.com/dp/B0DT3NT3LM) [**Pink Faux Fur Throw Blanket for Couch Soft Fluffy Bubble Blanket for Bed Sofa Thick Warm Plush Fuzzy Rabbit Fur Blanket for Cute Home Decor 50X 60**Jungle Star**$13.28**1,290 rev1y ago](https://www.amazon.com/dp/B0DF6YVM7H) [**ORINOVA Pink Fluffy Double Sided Blanket for Couch Living Room Faux Fur 50x60 Fuzzy Throw No Shed Blanket for Bed Soft Furry Bed Cozy Comforter Home Decor Gifts 860 GSM**ORINOVA**$37.81**867 rev1y ago](https://www.amazon.com/dp/B0DF2QWBDJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bedsure Spring Throw Blankets for Couch - Textured Knit Woven Chenille Blanket - Super Soft Warm Decorative Boho Throw with Tassels for Bed Sofa and Living Room Light Pink 50x60 Inches**Bedsure**$25.33**4.4★**▲ 75%**](https://www.amazon.com/dp/B0BFFLTGP3) [**CREVENT Farmhouse Boho Knitted Throw Blanket for Couch Sofa Chair Bed Home Decoration Soft Warm Cozy Light Weight for Spring Summer Fall (50X60 Blush Pink)**CREVENT**$19.16**4.3★**▲ 70%**](https://www.amazon.com/dp/B0FFS778V6) [**BENVWE Faux Fur Throw Blanket for Couch - Fluffy Soft Thick Bubble Blanket for Living Room Home Decor - Mothers Day Birthday Gifts for Women Dusty Pink 51 x 63**BENVWE**$40.91**4.8★**▲ 55%**](https://www.amazon.com/dp/B0DT3NT3LM) [**LONG CREATE Chenille Throw Blanket for Couch 50X 60 Soft Cozy Throws with Fringe Tassel for Bed Sofa Chair Cover Lightweight Knitted Decorative Boho Blankets for Living Room Dusty Pink**LONG CREATE**$28.57**4.6★**▲ 52%**](https://www.amazon.com/dp/B0CJ915S19) [**Smoofy Blush Pink Throw Blanket for Couch Luxury Faux Rabbit Fur Blanket Ultra Soft Fluffy Plush Fuzzy Lightweight Warm Cozy Blanket for Bed Sofa Aesthetic Room Decor Gift for Women 50x60**Smoofy**$25.78**4.8★**▲ 47%**](https://www.amazon.com/dp/B0F8VV62Z3)
**~~View all trending →~~**
## **What buyers say about blush pink throw blanket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Soft Feel**36%
*“Soft and Silky”*
**Color**10%
*“Perfect shade”*
**Warmth**10%
*“Nice and warm”*
**Comfort-Overall**6%
*“Soft and comfortable”*
**Quality-Overall**6%
*“Good quality and the size of the throw is perfect”*
**Value For Money**5%
*“Great value”*
**Size-Overall**4%
*“snuggly”*
**Weight Light**3%
*“The perfect light weight throw”*
**Gifting Purpose**3%
*“Christmas gift”*
**Washability**2%
*“Easy to wash”*
### **What buyers complain about **
**Thickness**17%
*“Not very thick”*
**Color**9%
*“was expecting a different color”*
**Quality-Overall**9%
*“This blanket eas very poor quality”*
**Thin**8%
*“Very thin”*
**Size-Overall**6%
*“big as in picture”*
**Value For Money**3%
*“Not worth the price”*
**Durability**2%
*“I'm skeptical that it's going to hold up”*
**Washability**2%
*“This does not wash well”*
**Warmth**2%
*“If youre looking for something to keep you warm, this is not it”*
**Pilling/Linting**2%
*“It does leave fuzzies before washing”*
### **Top return reasons **
**Color**35%
**Size-Overall**20%
**Thin**11%
**Material Quality**6%
**Quality-Overall**5%
**Advertised Vs Actual Product**5%
**Display Colors**4%
**Value For Money**4%
**Thickness**2%
**Soft Feel**1%
## **Common questions**
- **Is blush pink throw blanket profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 23 tracked products. 90-day search growth is +2.2%. Flapen's verdict: Skip it (41/100).
- **How competitive is the blush pink throw blanket niche?**
- 16 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in blush pink throw blanket?**
- Top complaints mined from reviews: Thickness, Color, Quality-Overall. The return rate is 2.9%.
- **When does demand for blush pink throw blanket peak?**
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the blush pink throw blanket niche?**
- Listings span $9.57–$40.91; the average listing price is $19.42 (sweet spot $15–$100). The average incumbent carries 8,956 reviews — the moat a new listing must climb.
## **Related niches in Home & Kitchen**
- 74 [**graduation centerpieces for tables 2023**](https://flapen.com/research/us/home-kitchen/graduation-centerpieces-for-tables-2023)$368K/yr+228.8%**Worth a look**- 74 [**artificial hanging flowers for outdoors**](https://flapen.com/research/us/home-kitchen/artificial-hanging-flowers-for-outdoors)$1.2M/yr+77.3%**Launch it**- 74 [**5th grade graduation decorations**](https://flapen.com/research/us/home-kitchen/5th-grade-graduation-decorations)$149K/yr+666.7%**Worth a look**- 75 [**4th of july party supplies**](https://flapen.com/research/us/home-kitchen/4th-of-july-party-supplies)$240K/yr>1,000%**Worth a look**- 75 [**desk goose**](https://flapen.com/research/us/home-kitchen/desk-goose)$2.2M/yr+40.7%**Launch it**- 75 [**fall candles**](https://flapen.com/research/us/home-kitchen/fall-candles)$620K/yr+155.9%**Worth a look**[**All Home & Kitchen niches **](https://flapen.com/research/us/home-kitchen)