---
title: "Search terms — blue fan - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/blue-fan/search-terms"
last_updated: "2026-08-09T19:50:55.475Z"
locale: en
meta:
  description: "Niche score 57/100 · $36K/yr market · 64K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 57/100 · $36K/yr market · 64K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Search terms — blue fan - Flapen"
---

# **blue fan**

**Worth a look**

Shows a sweet-spot price point ($21.13 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 9Growth 86Conversion 33Competition 69Returns 66Price range 87Avg price 90Brand share 74Review moat 23Quality gap 48

**Avg price**

**Great****$21.13**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.49–$88.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Great****+88.5%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.4%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****7,054.75**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$36K**

$36K/yr · 64K searches

## Search terms