---
title: "Trend — blue and silver balloons - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/blue-and-silver-balloons/trend"
last_updated: "2026-08-06T22:55:41.969Z"
locale: en
meta:
  description: "Niche score 52/100 · $79K/yr market · 102K searches/yr. Prices mostly outside the sweet spot ($5.87–$16.75) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $79K/yr market · 102K searches/yr. Prices mostly outside the sweet spot ($5.87–$16.75) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — blue and silver balloons - Flapen"
---

# **blue and silver balloons**

**Worth a look**

Shows no brand lock-in (top 5 brands take 46% of clicks), but prices mostly outside the sweet spot ($5.87–$16.75) keeps it on the watch list.

Market size 20Growth 53Conversion 82Competition 80Returns 51Price range 16Avg price 24Brand share 89Review moat 39Quality gap 24

**Brand share**

**Great****46%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Growth**

**Good****+25.4%**

90-day search growth — must beat 0% to launch

**Returns**

**Good****3.0%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,596.83**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.67**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$79K**

$79K/yr · 102K searches

**Price range**

**Bad****$5.87–$16.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend