---
title: "Search terms — blanket rack - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/blanket-rack/search-terms"
last_updated: "2026-08-09T18:34:08.513Z"
locale: en
meta:
  description: "Niche score 49/100 · $142K/yr market · 334K searches/yr · $36.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $142K/yr market · 334K searches/yr · $36.41 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — blanket rack - Flapen"
---

# **blanket rack**

**Skip it**

Soft demand (-21.3% this quarter) — this niche doesn't clear our bar today.

Market size 31Growth 14Conversion 15Competition 74Returns 45Price range 95Avg price 95Brand share 56Review moat 73Quality gap 60

**Avg price**

**Incredible****$36.41**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$17.02–$85.37**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****579.12**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$142K**

$142K/yr · 334K searches

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-21.3%**

90-day search growth — must beat 0% to launch

## Search terms