---
title: "Search terms — blackout - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/blackout/search-terms"
last_updated: "2026-08-09T18:14:51.726Z"
locale: en
meta:
  description: "Niche score 54/100 · $293K/yr market · 1.0M searches/yr · $28.01 avg price. Weak search conversion (1.0%) keeps it on the watch list. Data updated Aug 2026."
  "og:description": "Niche score 54/100 · $293K/yr market · 1.0M searches/yr · $28.01 avg price. Weak search conversion (1.0%) keeps it on the watch list. Data updated Aug 2026."
  "og:title": "Search terms — blackout - Flapen"
---

# **blackout**

**Worth a look**

Shows a sweet-spot price point ($28.01 avg), but weak search conversion (1.0%) keeps it on the watch list.

Market size 51Growth 36Conversion 13Competition 80Returns 41Price range 63Avg price 95Brand share 87Review moat 22Quality gap 62

**Avg price**

**Incredible****$28.01**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****35%**

top-5 click share — an open shelf

**Price range**

**Good****$5.90–$141.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$293K**

$293K/yr · 1.0M searches

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+8.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****9,828.47**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms