---
title: "Search terms — black stone bath mat - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/black-stone-bath-mat/search-terms"
last_updated: "2026-08-06T05:41:50.192Z"
locale: en
meta:
  description: "Niche score 53/100 · $118K/yr market · 132K searches/yr. A concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $118K/yr market · 132K searches/yr. A concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — black stone bath mat - Flapen"
---

# **black stone bath mat**

**Worth a look**

Shows a sweet-spot price point ($31.09 avg), but a concentrated shelf (top 5 take 70% of clicks) keeps it on the watch list.

Market size 28Growth 66Conversion 36Competition 25Returns 67Price range 92Avg price 95Brand share 50Review moat 45Quality gap 80

**Avg price**

**Incredible****$31.09**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$12.97–$61.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+45.8%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,025.06**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$118K**

$118K/yr · 132K searches

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

## Search terms