---
title: "Black Comforter King — $326K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/black-comforter-king"
last_updated: "2026-08-06T02:21:50.635Z"
locale: en
meta:
description: "Niche score 48/100 · $326K/yr market · 311K searches/yr · $45.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $326K/yr market · 311K searches/yr · $45.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Black Comforter King — $326K/yr Amazon US Niche (2026) - Flapen"
---
# **black comforter king**
**Skip it**
Soft demand (-23.8% this quarter) — this niche doesn't clear our bar today.
Market size 52Growth 13Conversion 29Competition 63Returns 86Price range 95Avg price 95Brand share 30Review moat 23Quality gap 35
**Avg price**
**Incredible****$45.00**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$24.30–$69.22**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.4%**
return rate — above 5% kills the launch gate
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****$326K**
$326K/yr · 311K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.3%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****8,053.88**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-23.8%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, black comforter king is a $326K/yr Amazon United States market (311K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 48/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black comforter king market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$270K–$360K**
- units × avg price
- **Conversion rate**
- **2.3%**
- **Avg BSR**
- **#56**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **3.5%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**16**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 86%
**Open market**
**10%**
- CozyLux55% - Love's cabin16% - EXQ Home7% - Bedsure5% - Easthome3% - Andency3% - Open — no brand owns it (6 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -23.8% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/black-comforter-king/trend)
## **Top black comforter king search terms**
- **black comforter king**92K/yr-25.6%1.7% conv. - **black king comforter**56K/yr-21.1%2.1% conv. - **black king size comforter**28K/yr-23.6%1.9% conv. - **black california king comforter set**23K/yr-33.3%0.8% conv. - **king black comforter**12K/yr+1.2%1.9% conv. - **king size black comforter**13K/yr-8.4%2.9% conv. - **black bedding king**14K/yr-37.2%1.4% conv. - **black california king comforter**10K/yr-19.1%1.3% conv. - **king size comforter black**10K/yr-29.0%1.6% conv. - **black comforter king size**8K/yr-26.5%2.6% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/black-comforter-king/search-terms)
## **Top black comforter king products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$16K10%$33K15%$49K20%$65K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CozyLux King Size Comforter Set Black 3 Pieces Lightweight Down Alternative Quilted Bedding Sets All Seasons Breathable Solid Comforter with 2 Pillowcases Soft Luxury Bed Set for Bedroom**CozyLux**$30.61**4.5★5,298 rev](https://www.amazon.com/dp/B0C53BLZMT) [2**Loves cabin King Size Comforter Set Black 7 Pieces King Bed in a Bag All Season Bedding Sets with 1 Comforter 1 Flat Sheet 1 Fitted Sheet 2 Pillowcase and 2 Pillow Sham**Love's cabin**$35.59**4.6★9,708 rev](https://www.amazon.com/dp/B0BC93XFCZ) [3**CozyLux King Size Comforter Set - 270GSM Black Bedding Sets for All Seasons 3 Pieces Box Stitched Bed Set with 1 Down Alternative Comforter and 2 Pillow Shams Soft Lightweight Durable**CozyLux**$29.62**4.6★2,275 rev](https://www.amazon.com/dp/B0D261W691) [4**EXQ Home Fluffy Comforter Set King Size - Super Soft Faux Fur Stripe Jacquard Comforter 3 Pieces Black Fleece Bedding Set Winter Warm Bed Set 1 Comforter with 2 Pillowcases**EXQ Home**$42.22**4.6★1,108 rev](https://www.amazon.com/dp/B0D7DPYX3G) [5**CozyLux King Size Comforter Set Black 7 Pieces Pintuck Bed in A Bag All Season Comforter King Size Bed Set Gift for Family Pinch Pleat Bedding Set with Comforter Sheets Pillowcases & Shams**CozyLux**$41.43**4.6★9,763 rev](https://www.amazon.com/dp/B09R8SXDGK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Easthome Comforters King Size All Season Quilted Bed Comforter Ultra-Soft Down Alternative Duvet Insert with 4 Tabs Lightweight Bedding Blanket - Machine Washable Black**Easthome**$28.68**170 rev10mo ago](https://www.amazon.com/dp/B0FRRYDCBC) [**Bedsure Tufted Boho Comforter Set California King - Black Boho Bed Set GentleSoft 3 Pieces Farmhouse-Style Embroidery Bedding Gifts for Woman Soft Jacquard Kids Comforter for All Seasons**Bedsure**$67.59**7,498 rev1y ago](https://www.amazon.com/dp/B0FFMH3LSG) [**CozyLux Oversized King Comforter Set Black 3 Pieces 120x98 Lightweight Down Alternative Quilted Bedding Sets All Seasons Breathable Solid Comforter with 2 Pillowcases Soft Bed Set for Bedroom**CozyLux**$59.53**5,298 rev1y ago](https://www.amazon.com/dp/B0FCRZXF2P) [**EXQ Home Waffle Comforter King Size - Super Soft Embossed Design Comforter Set 3 Pieces Black 3D Diamond Pattern Bedding Set Winter Warm Bed Set 1 Comforter with 2 Pillowcases**EXQ Home**$25.68**252 rev1y ago](https://www.amazon.com/dp/B0DHHLJ6FL) [**CozyLux Fleece King Size Comforter Set Oeko-TEX Certified Winter Warm & Fluffy 300GSM 3D Stripe Flannel Bedding Super Soft Faux Fur Bed Set Bedroom Decor with 2 Pillowcases Black**CozyLux**$45.90**629 rev1y ago](https://www.amazon.com/dp/B0DFY475YB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Easthome Comforters King Size All Season Quilted Bed Comforter Ultra-Soft Down Alternative Duvet Insert with 4 Tabs Lightweight Bedding Blanket - Machine Washable Black**Easthome**$28.68**4.6★**▲ 231%**](https://www.amazon.com/dp/B0FRRYDCBC) [**CozyLux Queen Comforter Set Black 7 Pieces Bed in a Bag Queen Comforter Set with Sheets Soft Bedding Sets with Down Alternative Comforter Sheets Pillowcases & Shams Soft Bed Set for All Seasons**CozyLux**$30.22**4.5★**▲ 126%**](https://www.amazon.com/dp/B0CVVJ5D94) [**Bedsure Tufted Boho Comforter Set California King - Black Boho Bed Set GentleSoft 3 Pieces Farmhouse-Style Embroidery Bedding Gifts for Woman Soft Jacquard Kids Comforter for All Seasons**Bedsure**$67.59**4.6★**▲ 83%**](https://www.amazon.com/dp/B0FFMH3LSG) [**HARBOREST King Comforter Set Black - Ruffle Comforter for King Size Bed Fluffy King Size Comforter Set for All Seasons 3 Pieces Shabby Chic Bedding Comforter Set(1 Comforter & 2 Pillow Shams)**HARBOREST**$39.06**4.5★**▲ 78%**](https://www.amazon.com/dp/B0B2W31Q3J) [**EXQ Home Waffle Comforter King Size - Super Soft Embossed Design Comforter Set 3 Pieces Black 3D Diamond Pattern Bedding Set Winter Warm Bed Set 1 Comforter with 2 Pillowcases**EXQ Home**$25.68**4.5★**▲ 61%**](https://www.amazon.com/dp/B0DHHLJ6FL)
**~~View all trending →~~**
## **What buyers say about black comforter king**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Comfort-Overall**21%
*“Soft and Comfortable”*
**Soft Feel**16%
*“Nice and soft material”*
**Warmth**9%
*“Keeps you warm”*
**Value For Money**7%
*“Worth the money”*
**Quality-Overall**7%
*“Decent quality”*
**Size-Overall**7%
*“Fits great”*
**Advertised Vs Actual Product**3%
*“As pictured”*
**Weight Light**3%
*“The comforter is lightweight and perfect for the spring and summer”*
**Color**3%
*“colors are exact”*
**Thickness**3%
*“The material is great thick”*
### **What buyers complain about **
**Size-Overall**15%
*“Incorrect size”*
**Thickness**9%
*“Not as thick as before”*
**Washability**6%
*“You can't wash them”*
**Quality-Overall**6%
*“Low quality”*
**Stitch/Finish/Polish**5%
*“it ripped at the seam”*
**Advertised Vs Actual Product**4%
*“Picture is deceiving”*
**Smell**4%
*“Chemical smell”*
**Durability**3%
*“I cant see them lasting too long”*
**Material Quality**3%
*“Cheap Material”*
**Product Condition**2%
*“Came with holes in the pillow cases supposed to be brand new”*
### **Top return reasons **
**Size-Overall**35%
**Material Quality**10%
**Advertised Vs Actual Product**8%
**Comfort-Overall**7%
**Color**6%
**Thin**5%
**Quality-Overall**5%
**Value For Money**3%
**Smell**2%
**Defective Material/Parts**2%
## **Common questions**
- **Is black comforter king profitable to sell on Amazon United States?**
- The niche generates $326K/yr across 33 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -23.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the black comforter king niche?**
- 12 brands and 16 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in black comforter king?**
- Top complaints mined from reviews: Size-Overall, Thickness, Washability. The return rate is 1.4%.
- **When does demand for black comforter king peak?**
- Demand is steady year-round — the busiest month runs 1.8× the quietest.
- **What does it cost to enter the black comforter king niche?**
- Listings span $24.30–$69.22; the average listing price is $45.00 (sweet spot $15–$100). The average incumbent carries 8,054 reviews — the moat a new listing must climb.
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