---
title: "Black and White Flowers — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/home-kitchen/black-and-white-flowers"
last_updated: "2026-08-06T12:24:53.756Z"
locale: en
meta:
description: "Niche score 52/100 · $61K/yr market · 114K searches/yr · $20.27 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $61K/yr market · 114K searches/yr · $20.27 avg price. A small market ($61K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Black and White Flowers — $61K/yr Amazon US Niche (2026) - Flapen"
---
# **black and white flowers**
**Worth a look**
Shows no brand lock-in (top 5 brands take 27% of clicks), but a small market ($61K/yr) keeps it on the watch list.
Market size 15Growth 27Conversion 33Competition 96Returns 24Price range 86Avg price 88Brand share 97Review moat 52Quality gap 43
**Brand share**
**Incredible****27%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****17%**
top-5 click share — an open shelf
**Avg price**
**Great****$20.27**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.79–$72.44**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,421.18**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+1.9%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****5.3%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$61K**
$61K/yr · 114K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, black and white flowers is a $61K/yr Amazon United States market (114K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 52/100.
Data updated Jul 30, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **black and white flowers market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$61K–$81K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#1,802**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **7.6%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
**Brands**
**81 **▼falling
**Sellers**
**98**
**Top-5 brand share**
**27%**
Top 20: 65%
**Top-5 click share**
**17%**
Top 20: 41%
**Open market**
**69%**
- LELEE6% - Ovveroche6% - Serwalin5% - DuHouse5% - jinbujinxi4% - RECUTMS4%
## **Demand & seasonality**
Weekly Amazon search volume, last 52 weeks — +1.9% search growth over the last 90 days.
3K2KSpike '25Spike '26 seasonAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Sep, Oct · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/home-kitchen/black-and-white-flowers/trend)
## **Top black and white flowers search terms**
- **black and gold flowers**30K/yr-3.6%2.1% conv. - **black and white flowers**30K/yr-2.9%1.4% conv. - **black faux flowers**16K/yr+25.6%2.1% conv. - **black floral**13K/yr+2.8%0.9% conv. - **black flowers for centerpieces**8K/yr+20.9%2.6% conv. - **black and white artificial flowers**8K/yr-8.1%2.4% conv. - **black greenery**5K/yr+15.6%3.3% conv. - **black flower decor**4K/yr-6.9%0.7% conv. [**All search terms **](https://flapen.com/research/us/home-kitchen/black-and-white-flowers/search-terms)
## **Top black and white flowers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$1K4%$2K6%$4K8%$5K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LELEE 108pcs Black Gold Roses Head Flowers with Long Stem - Bridal Artificial Flowers Rose Bulk - Silk Gold Black Rose Fake Flower for Wedding Bouquet Balls Arrangement Table Centerpieces Party Decor**LELEE**$21.47**4.6★459 rev](https://www.amazon.com/dp/B0D9BX876P) [2**DuHouse 10pcs Fake Roses Artificial Silk Flowers Faux Rose(Black White)**DuHouse**$17.72**4.6★4,442 rev](https://www.amazon.com/dp/B0DGWZB8DT) [3**Letjolt Artificial Calla Lily Flowers 12Pcs Black**Letjolt**$9.84**4.5★3,257 rev](https://www.amazon.com/dp/B0C39YFDCZ) [4**Ovveroche 24 Pcs Black Glod Rose Artificial Flowers with Long Stem**Ovveroche**$19.93**4.5★135 rev](https://www.amazon.com/dp/B0FCR5LP6R) [5**Serwalin Artificial Flowers Black and White Silk Flowers for Wedding Decor**Serwalin**$27.17**4.7★1,262 rev](https://www.amazon.com/dp/B0CQC5HXKV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Serwalin Artificial Flowers Black & Gold & Champagne Fake Silk Flowers for DIY Wedding Bridal Bouquets Faux Cake Flowers for Table Centerpieces Party Baby Shower Floral Decorations**Serwalin**$31.67**1,404 rev8mo ago](https://www.amazon.com/dp/B0G1T2HT8D) [**Alecono Silk Artificial Flowers Black Champagne DIY Wedding Bouquet Set**Alecono**$33.83**34 rev8mo ago](https://www.amazon.com/dp/B0G1T9Z2JS) [**Black and White Artificial Bouquet - 17 Eucalyptus Leaves and Pampas Grass**jinbujinxi**$13.66**67 rev11mo ago](https://www.amazon.com/dp/B0FN786QGT) [**IHFAIO 40 PCS Artificial Flowers Fake Roses with Long Stem Realistic Artificial Flowers Bulk for Halloween Wedding Party Home Kitchen Decor (Black+Gold)**IHFAIO**$25.63**27 rev1y ago](https://www.amazon.com/dp/B0FJYC1NXG) [**Ovveroche 24 Pcs Black Glod Rose Artificial Flowers with Long Stem**Ovveroche**$19.93**135 rev1y ago](https://www.amazon.com/dp/B0FCR5LP6R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Serwalin Artificial Flowers Black & Gold & Champagne Fake Silk Flowers for DIY Wedding Bridal Bouquets Faux Cake Flowers for Table Centerpieces Party Baby Shower Floral Decorations**Serwalin**$31.67**4.7★**▲ 193%**](https://www.amazon.com/dp/B0G1T2HT8D) [**DuHouse 10pcs Fake Roses Artificial Silk Flowers Faux Rose(Black White)**DuHouse**$17.72**4.6★**▲ 82%**](https://www.amazon.com/dp/B0DGWZB8DT) [**ZeKonan 40 Pcs Artificial Black Eucalyptus Stems Faux Eucalyptus Stems**ZeKonan**$20.63**4.3★**▲ 78%**](https://www.amazon.com/dp/B0D7HSX2QY) [**Alecono Silk Artificial Flowers Black Champagne DIY Wedding Bouquet Set**Alecono**$33.83**4.4★**▲ 65%**](https://www.amazon.com/dp/B0G1T9Z2JS) [**MACTING 30PCS Artificial Flower Roses Black and White Fake Flowers with Stem Real Touch Foam Roses for Wedding Kissing Ball Corsage Party Baby Shower Home Christmas Decorations**MACTING**$15.43**4.7★**▲ 57%**](https://www.amazon.com/dp/B07TWKGD4C)
**~~View all trending →~~**
## **What buyers say about black and white flowers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**25%
*“Excellent quality”*
**Color**15%
*“Color is accurate”*
**Design-Overall**10%
*“Looks nice”*
**Advertised Vs Actual Product**9%
*“Exactly as Pictured”*
**Value For Money**7%
*“definitely worth the price”*
**Shape/Style**5%
*“They hold their shape well”*
**Size-Overall**3%
*“Just the right size”*
**Assembly/Installation**2%
*“Real fun and easy to put together”*
**Material Quality**2%
*“They are good quality material and very durable”*
**Ease Of Use**2%
*“easy to use”*
### **What buyers complain about **
**Size-Overall**17%
*“The box that they arrived in was very small”*
**Color**14%
*“the description said deep purple it not that dark”*
**Quality-Overall**12%
*“Shirt and cheap”*
**Smell**8%
*“the smell is unbearable”*
**Value For Money**4%
*“Not worth the moneh”*
**Material Quality**4%
*“just an ugly piece of plastic showing very clearly”*
**Thickness**4%
*“Very cheap and very thin”*
**Durability**3%
*“the clasp broke off within hours of use”*
**Advertised Vs Actual Product**2%
*“Doesnt look like advertised”*
**Thin**2%
*“Thin”*
### **Top return reasons **
**Size-Overall**35%
**Advertised Vs Actual Product**13%
**Quality-Overall**11%
**Color**10%
**Material Quality**10%
**Value For Money**5%
**Defective Material/Parts**2%
**Smell**2%
**Shape/Style**1%
**Functionality-Overall**1%
## **Common questions**
- **Is black and white flowers profitable to sell on Amazon United States?**
- The niche generates $61K/yr across 122 tracked products. 3 of 20 products launched in the last 360 days are still selling. 90-day search growth is +1.9%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the black and white flowers niche?**
- 81 brands and 98 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 27% of demand.
- **What do buyers complain about in black and white flowers?**
- Top complaints mined from reviews: Size-Overall, Color, Quality-Overall. The return rate is 5.3% — above our launch gate.
- **When does demand for black and white flowers peak?**
- Demand peaks in Sep–Oct; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the black and white flowers niche?**
- Listings span $7.79–$72.44; the average listing price is $20.27 (sweet spot $15–$100). The average incumbent carries 1,421 reviews — the moat a new listing must climb.
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